2016-2017 Publications

MEDIA
11-19
Doing Ads
Approaches for the 21st Century
£95
A4, 160-page photocopiable publication in full colour
with 90-min. DVD and additional advanced material
in PDF format
ISBN: 978-1906101022
A critical and creative exploration of
advertising, past and present, for students
of English and Media aged 14-18, with
advanced activities for specialist Media Studies
classrooms.
£95
PHOTOCOPIABLE
Key aspects
• Extends pupils’ media literacy skills.
• Develops speaking and listening, independent
thinking and functional literacy skills through
simulations, role-play and production work.
• Includes a 90-minute DVD of ads selected to
embrace media concepts, different forms and
functions of campaigns, and key debates and
controversies.
Well-structured, clearly
organised, totally
accessible.
St John Starkie,
Alexandra Park School
44