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VoLTE_RCS_TECHNOLOGY_ECO-SYSTEM_AND_EVOLUTION_Final_for_upload
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Con<strong>text</strong>ual information about participants in a session –such as their latest tweet, their mood, most recent<br />
e-mails exchanged between the call parties, other people who have been on common sessions and so on<br />
– could potentially be provided as part of the family of presence services.<br />
RCS provides a foundation for extending communications into the future leveraging new technologies either<br />
through further capabilities specifications or via exposure of APIs.<br />
API EXPOSURE TO DEVELOPERS<br />
APIs are programmatic interfaces that expose the mobile operators’ network capabilities by hiding the<br />
complexity of the underlying network. These interfaces may be abstract, defined independent from<br />
underlying technologies such as operating system, network access or binding protocols. Therefore, APIs<br />
act as an abstraction layer between the network and software development platforms.<br />
Operators must adapt their strategy to include APIs for both Web-based and traditional communications.<br />
By unifying mobile devices, browsers and applications through APIs, operators can differentiate from Webonly<br />
and telecom-only competitors and instead engage subscribers who prefer to use both the Web and<br />
telecom services.<br />
Expanding with open APIs will also increase operator brand’s reach and generate new revenue by opening<br />
communications to innovation. It makes innovation quicker and more affordable while helping operators<br />
differentiate by branding more robust services onto the Web.<br />
By exposing APIs to developers, operators will benefit in the following ways:<br />
• Accelerated innovation – Exposing APIs enables delivering new applications faster to the market<br />
by reducing time to market from years to months.<br />
• Differentiated services – Attracting Web developers helps operators to create unique and<br />
differentiating services for consumer, business and vertical industry markets, ultimately generating<br />
new revenues.<br />
• New Markets – It enables exploration of new wholesale business models as part of an end-to-end<br />
API strategy for exposing the value of the network to developers and generating new revenues<br />
from API usage.<br />
Exposing certain network capabilities (RCS APIs) to developer communities enables software developers<br />
to create new applications, enhance the existing operators’ services and also to open up new business<br />
opportunities (e.g., automotive, health care) across consumer and enterprise markets. This approach<br />
encourages innovation in the application and service space and allows users to be presented with a large<br />
and diverse range of third-party applications to choose from.<br />
The OMA has produced RESTful network APIs based on requirements received from many industry forums,<br />
such as 3GPP, GSMA, Small Cell Forum and BEREC. OMA RESTful Network APIs are modular APIs that<br />
target specific services (e.g., messaging, presence, voice and video calls, location) and network capabilities<br />
(e.g., QoS) that are exposed to third-party developers but can also be used over the UNI by a lightweight<br />
Web-based client.<br />
The OMA and the GSMA have collaborated and complement each other to provide industry with a set of<br />
standardized network APIs. A standardized API approach allows more developers to build apps and<br />
services for operator networks, so users could be provided with a wide variety of new applications and<br />
services every day.<br />
The Evolution of 3GPP Communications Services – 5G Americas – July 2016<br />
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