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smart highway market

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Smart Highway Market: Global Industry Analysis and Forecast 2016 - 2026<br />

radio frequency identification and automatic number plate recognition system. Intelligent traffic<br />

management system includes electronic toll collection system, real time traffic management and<br />

global navigation satellite system. Communication system can be further sub-segmented into<br />

radio network and data network and monitoring system can be further sub-segmented into traffic<br />

measurement, video surveillance and weather management. On account of service, the global<br />

<strong>smart</strong> <strong>highway</strong> <strong>market</strong> can be segmented into maintenance and operation services, consultancy<br />

services and managed services. Considering deployment, the global <strong>smart</strong> <strong>highway</strong> <strong>market</strong> can<br />

be segmented into on-cloud and on-premise. By displays, the global <strong>smart</strong> <strong>highway</strong> <strong>market</strong> can<br />

be segmented into digital signage, variable signage and others. On the basis of region, the<br />

global <strong>smart</strong> <strong>highway</strong> <strong>market</strong> can be segmented into North America, Latin America, Western<br />

Europe, Eastern Europe, Asia Pacific excluding Japan, Middle East and Africa and Japan.<br />

Global Smart Highway Market: Drivers<br />

Need of better and sustainable roads and <strong>highway</strong>s is a key element driving the growth of the<br />

global <strong>smart</strong> <strong>highway</strong> <strong>market</strong>. Demand for safer and securely guarded roads is another prime<br />

factor boosting the growth of the global <strong>smart</strong> <strong>highway</strong> <strong>market</strong>. Reduction in traffic congestion,<br />

government initiatives in deployment of <strong>smart</strong> roads/<strong>highway</strong>s, dramatic technological changes<br />

and increasing demand of business travel, leisure travel and employment needs are some other<br />

crucial aspects fuelling the growth of the overall global <strong>smart</strong> <strong>highway</strong> <strong>market</strong>.<br />

Global Smart Highway Market: Restraints<br />

Inaccurate driver’s information and inappropriate traffic flow due to poor <strong>highway</strong> communication<br />

infrastructure are some of the vital challenges faced by the global <strong>smart</strong> <strong>highway</strong> <strong>market</strong>.<br />

Moreover, lack of technical knowledge among drivers, and lack of training about the <strong>smart</strong><br />

<strong>highway</strong> rules, regulations and technologies are some other factors hindering the growth of the<br />

global <strong>smart</strong> <strong>highway</strong> <strong>market</strong>. Lack of governmental funding for the development of <strong>smart</strong><br />

<strong>highway</strong>s is another paramount factor pulling down the growth of the global <strong>smart</strong> <strong>highway</strong><br />

<strong>market</strong>.<br />

Persistence Market Research 3

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