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Ginseng Market

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Report Description<br />

Personal care and pharmaceutical sector are other key end-use application segments for<br />

ginseng. Personal care segment is further sub-segmented into skin care products and hair<br />

care products. In addition food segment is also sub segmented as tea and chocolate.<br />

On the basis of distribution channel, the ginseng market is segmented into<br />

hypermarket/supermarket, pharmacies/drugstore, health/beauty store, online retailing, and<br />

direct selling. Among these, pharmacies/drugstore account for bulk of ginseng sales,<br />

followed by health/beauty store. The growth of pharmacies/drugstore for ginseng market is<br />

supported by increased usage of ginseng in drugs and cosmetics products.<br />

<strong>Ginseng</strong> sales are also growing through online retail, owing to increasing internet<br />

penetration and rising consumer preference for convenience purchasing<br />

The ginseng market has been further segmented on the basis of region. North America is<br />

expected to be the major market for ginseng products. Increasing demand of dietary<br />

supplements containing ginseng is expected to drive the market growth across the region.<br />

The U.S. will continue to be the largest market for ginseng in North America.<br />

The ginseng market in Europe is expected to witness steady growth during the forecast<br />

period. Focus on health and wellness is influencing F&B manufacturers to introduce organic<br />

ingredients in their offerings, giving a boost to overall demand for ginseng.<br />

The Asia Pacific ginseng market is dominated by China, which remains a leading producer<br />

and consumer globally as well. Production and export of ginseng has witnessed a steady<br />

growth since China Health Ministry approved its use in food products in 2012.

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