31.10.2016 Views

LYB 2016 Anual Report

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BUILDING AWARENESS AND CREATING CHANGE<br />

Through our partnerships, events, speaking engagements and our strong presence on social<br />

media, we’re helping more people understand the importance of movement and meditation<br />

for the health of their brain.<br />

LoveYourBrain was recognized as one of the top 20 organizations using yoga<br />

to change the world. - Yoganonymous<br />

We deepened our partnership with lululemon by becoming a national partner<br />

Kevin spoke at the NFL Former Players’ Association in Hawaii increasing<br />

awareness about TBI and our mission<br />

LoveYourBrain partnered with Wanderlust Hollywood to host a fundraising event<br />

featuring musician, Trevor Hall. 250 people attended raising $17,000<br />

We increased social media visibility: increased Facebook followers by 10,000,<br />

increased Twitter followers by over 200%, and added an average of 100<br />

Instagram followers per week over the year<br />

LoveYourBrain hosted three community events featuring screenings of The Crash<br />

Reel in Boston, Pittsburgh and Burlington: 176 people attended raising $31,769<br />

Grew our flagship fundraising event, MindfulMarch:<br />

• 75 studios participated<br />

• 90 yoga teachers participated<br />

• Over 1,100 yogis attended the donation-based classes<br />

• $60,081 was raised!<br />

LOVEYOURBRAIN | ANNUAL REPORT

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