Plum Property Blue Mountains Pre-Appraisal Information Kit

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Plum Marketing Professional Photography and Floorplans Professional photography is a must when selling your home, as listings with professional photography sell 50% faster than those without, and are viewed 118% more than comparable listings. Our local photographer knows how to position your property in its best light to engage more prospective purchasers. Floorplans are also an excellent reference for purchasers. Source: www.realtor.com realestate.com.au and domain.com.au Over 5 million people visit realestate.com.au each month, and over 4 million people visit domain.com.au each month when searching for property. Plum Property drives buyer enquiry with ‘Highlight Property Advertisements’, capturing up to 7 times more views than a Standard Ad. Property Photo Montage Video Real Estate Listings that involve a property video received 4 times as many enquiries than those without, and help buyers create an emotional connection to your home, before even stepping through the front door! Claire personally creates a personalised video for your property, which are displayed on realestate.com.au, domain.com.au, Plum Property’s YouTube Account and Social Media. Commission Rate As Plum Property is an independent agent, with much lower overheads than other local agencies, Claire is able to offer their clients a competitive commission rate. See the ‘Schedule of Fees’ chart attached for a detailed comparison. Plum Property Buyer Booklet 95% of Blue Mountains Real Estate Agencies use a standard pre-designed, click-of-a-button order brochure for your property that are displayed at Open Houses for prospective purchasers. However Plum Property’s customised ‘Buyer Booklet’, we detail your property’s photographs, floorplan and information about your home, as well as a Suburb Profile, Property Map Location (especially useful for out-of-area buyers, and a reference point for local buyers and “What we love about our home” - a brief description from you, the owner/s. www.plumpropertybm.com.au
Plum Marketing Plum Property Signboards Our signboards are eye-catching and distinctive. They are the perfect way to advertise your property 24 hours a day, catching the eye of prospective purchasers, as well as friends and family in the area that may be looking to buy themselves, or know of someone who is. Print Media and Editorials Print Media captures passive buyers, as well as locals who are either searching for a property, or know someone who is. The Property Showcase Magazine for the Blue Mountains and Central West is published monthly, and distributed throughout every Real Estate Agency in the region. As well as this, subject to availability, Plum Property is also able to secure you a complimentary Property Editorial in the local Blue Mountains Gazette Real Estate Section. Open Homes and/or Private Inspections Open Homes are a fantastic way to attract a huge amount of interest to your home. At Plum Property, I hold my Open Homes for one hour, rather than other agents who conduct 30 minute Open Homes. This allows prospective purchasers plenty of time to inspect your property, and view your property after other Open Homes, as half-hour slots are often double booked with other agents / property inspections. Of course, many sellers often feel that Open Homes are too intrusive and often very overwhelming for them, so I am also happy to conduct private inspections by appointment only at times that suit you. Plum Property Website and Buyer Database Your property will also be listed for sale on our own Plum Property website. Once listed, your home will also be sent directly to our exclusive buyer database, all pre-qualified buyers who have either missed out on other properties that have sold, or are searching for a property just like yours! Even though we push your property to our exclusive buyers, it is still very important to advertise your property online in the best possible light to attract the most potential buyers through your home; this will ensure we achieve the best possible price for you in the current market. Plum Property’s Social Media Did you know that over 15 million Australians, over 62.5% of Australia’s population, have a Facebook Account? Plum Property have well and truly embraced technology, always looking for better ways to reach out to interested buyers and making sure that they are first to know about your property coming onto the market. We actively use Facebook, LinkedIn, Instagram and YouTube to promote your property! www.plumpropertybm.com.au
Page 1 and 2: Plum Property B L U E M O U N T A I
Page 3 and 4: Claire’s Testimonials Vendor Test
Page 5: Buyer Behaviour The Four Buyer Type
Page 9 and 10: The Plum Difference Claire’s atte
Page 11 and 12: Frequently Asked Questions How is P
Page 13 and 14: www.plumpropertybm.com.au Recent Sa
Page 15 and 16: February 2010 FTR32 Agency agreemen
Page 17 and 18: February 2010 FTR32 Auction agency

Plum Property Blue Mountains Pre-Appraisal Information Kit

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