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45 // product development<br />
MARKETING PLAN \\<br />
POP-UP STORE CONTAINER > > ><br />
POP-UP SHOP > > ><br />
to create buzz for the new product<br />
line of the brand, build awareness,<br />
encourage spontaneous purchases,<br />
reach new audiences, and generate<br />
more sales.<br />
Marketing ideas: • Fashion Show<br />
• Event Hosting<br />
• Social Media<br />
• Celebrity Endorsement<br />
• Adopt A Cause<br />
• Storefront Launch<br />
• Digital PR Campaign<br />
• Host A Flash Mob<br />
Fashion Show