The European Air Traveler and Duty Free Spending Market Share, Key Trends, Emerging Opportunities, Strategies, Drivers, Outlook and Competitive Landscape 2017
The European Air Traveler and Duty Free Spending Trends 2016-2017” report examines travelers' opinion about the purpose of air travel, the current trends in spending patterns in duty free retail stores, and their retrospective effect on the marketing activities and business expansion plans adopted by retailers.
The European Air Traveler and Duty Free Spending Trends 2016-2017” report examines travelers' opinion about the purpose of air travel, the current trends in spending patterns in duty free retail stores, and their retrospective effect on the marketing activities and business expansion plans adopted by retailers.
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- Popular products preferred at duty-free airport retail stores: identifies the catalog of products that travelers<br />
mostly intend to purchase at duty<br />
-free retail outlets<br />
<strong>Key</strong> Findings<br />
- <strong>The</strong> highest percentage of <strong>European</strong> travelers within the age group 18-24 years travel through air for leisure<br />
purposes<br />
- <strong>The</strong> majority of <strong>European</strong> travelers purchased food <strong>and</strong> beverages from airport retail stores for consumption at<br />
the airport, followed by alcoholic beverages<br />
- Hugo Boss <strong>and</strong> Chanel will be the most preferred clothing <strong>and</strong> footwear br<strong>and</strong>s to be purchased from airport<br />
retail stores during <strong>2017</strong><br />
- <strong>The</strong> majority of <strong>European</strong> male travelers are on business trips, while female travelers are more likely to be on<br />
leisure trips<br />
- <strong>European</strong> travelers highlight luxury br<strong>and</strong>s at discounted prices <strong>and</strong> competitive prices as key motivating factors<br />
to purchase at airport retail stores<br />
Reasons To Buy<br />
- <strong>The</strong> report analyzes the shopping patterns of <strong>European</strong> travelers at airport retail stores <strong>and</strong> helps retail operators<br />
to realign their business strategy<br />
- Identifies the top selling retail products to enable airport retail outlets to allocate their marketing activities <strong>and</strong><br />
budgets effectively<br />
- Assists in the development or adjustment of business expansion plans by providing information about the<br />
popular br<strong>and</strong>s selected by <strong>European</strong> travelers across various product categories<br />
- Guides airport retailers to underst<strong>and</strong> the key factors that motivate <strong>European</strong> travelers to purchase at airport<br />
retail stores<br />
- Provides information about duty<br />
-free product purchasing trends, which will allow airport retail operators to boost revenues by focusing on select<br />
products<br />
Buy a Sample Copy of This Report @ http://www.radiantinsights.com/research/the-european-air-traveler-<strong>and</strong>duty-free-spending-trends-2016-<strong>2017</strong>/request-sample<br />
Table of Content<br />
- Introduction<br />
- Highlights<br />
- <strong>Key</strong> findings<br />
- Purpose of travel by air - business or leisure<br />
- Profile of travelers - international travel<br />
- <strong>Traveler</strong>s' average time spent at airport retail outlets<br />
- <strong>Traveler</strong>s' product shopping trends <strong>and</strong> expenditure pattern on product categories<br />
- <strong>Traveler</strong>s' product shopping trends at airport retail stores<br />
- <strong>Traveler</strong>s' expenditure on product categories at airport retail stores<br />
- Profile of travelers who shop for clothing <strong>and</strong> footwear from airport retail stores
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