Matrix January Magazine 2017 V5 HR

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New Year, New Us, New You Well I hope like me, your Christmas was filled with an excessive amount of turkey and festive family fun. I must admit that my personal highlight has been our Boxing Day sprout eating competition. Now back to business and an exciting year ahead. January brings a chance to plan and truly evaluate the needs of your business and your team. This is where the Matrix Education Directory comes in handy, perfect coffee break reading! You’ll be able to see all of the courses on offer over the next year with some special new ones in there too. We’re proud to have some of the best award-winning hairdressers in the industry sharing their knowledge across the country and working up the latest trends. Make sure you’re taking advantage and upskilling your team to constantly elevate our industry and communicate the professional difference. Speaking of professional difference, in October we launched a revolution in Bond Ultim8 that will change the way we colour hair forever. The game has now changed. If you haven’t tried it yet, you’re missing out, and more importantly, so are your clients. Its performance is exceptional and this product, coupled with our jewels of colour brands, layered with expert consultation and application from you the hairdresser, are going to step change client retention and loyalty. Make sure this is part of your business plan for next year! Finally, there is no point having the best products, the best trained team and exceptional customer service if you don’t then shout about it. We’ve put together some short sharp stats on the importance of the digital age and the growing use of social media. We shouldn’t really be surprised that however big or small your business may be, most clients will search for your salon online before they book an appointment. As a result, your activity on social media (or lack of) increasingly contributes to your brand identity. Which links nicely into, do please tag us on Instagram and Facebook, share with us your master pieces, Matrix and the digital world would love to see them! Happy New Year from all at Matrix!! Liz Griffiths Matrix General Manager Matrix. 255 Hammersmith Road, London W6 8AZ +44 (0)208 762 4060 www.matrixhaircare.co.uk Matrix Magazine. +44 (0)208 762 4569 MatrixUK@loreal.com Want to buy or need help? UK: 0800 387 608 ROI: 1 800 509 472 Courses. +44 (0)208 762 4561 courses@matrixhaircare.co.uk Club Matrix. +44 (0)208 762 4569 MatrixUK@loreal.com Important clarification message This Magazine is provided by Matrix (part of L’Oréal’s Professional Products Division). It aims to showcase deals, offers and promotions that Matrix makes available to its distributors. Certain elements such as pricing and worth messages are left blank as the presenter may be used by the distributor and its Sales Consultants to show to their salons and thereby indicate the price at which the salon may buy from that distributor. Additionally there may be certain promotional language such as “gift with purchase” or “ free product offering”. It is hoped that the distributor will make that offering available to the salon although it is up to the distributor to determine its own promotional message. Where there is an expression of money off or volume discount this will appear in the style of “at least X% off” or “[two] for no more than £Y”. These are maximum suggested prices and it is entirely up to the distributor as to whether they wish to use such a message and what discount/price to apply. Distributors are of course free to sell at whatever price they like. Salons are also free to sell at whatever price they like subject to any maximum price clause applied by the distributor. Matrix January Magazine 2017 V5 AW.indd 2 16/12/2016 17:16
ULTIMATE PROTECTION. STYLIST PERFECTION. January is the perfect time to offer your clients a complete cut, colour and Bond Ultim8 treatment so they can start the year with revitalised hair. Here are some top tips for how to maximise this in your salon: IT’S AS EASY AS 1, 2, 3 1 2 3 Upgrade your client’s appointment with a luxurious Bond Ultim8 service Retail the step 3 take-home treatment to give your clients the perfect after care INSPIRE YOUR CLIENTS BY JOINING THE CONVERSATION ONLINE. Show them how you #daretohair #BondUltim8 #MatrixUK Our favourite #BondUltim8 transformations MATRIXUK Matrix Professional Haircare & Color MATRIXHAIRCARE MATRIXuk DOWNLOAD THE COLOR LOUNGE APP TODAY www.matrixhaircare.co.uk Matrix January Magazine 2017 V5 AW.indd 3 16/12/2016 17:17
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Matrix January Magazine 2017 V5 HR

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