OJ DA JUICEMAN ONE HUNDRED MAGAZINE 15
<strong>OHM</strong>: Can you introduce yourself to our readers? OJ: What it do, its OJ Da Juiceman <strong>OHM</strong>: I’ve been personally following you since the Brick Squad days hearing about a nigga they call Gold Mouth… so exactly how long have you been you been out here grinding in the game? OJ: I’ve been rapping since I was a youngin’ but didn’t get serious until 2002 or 03’, that’s when I started off with the “Gold Mouth” situation. 2006 – 2008 is when I really kicked the door down and let them know the Champ is here. <strong>OHM</strong>: What brought on the transition from Gold Mouth to OJ? OJ: I been OJ my whole life, but when I first stated rapping I called myself Gold Mouth, but as time progressed, I went with my original name. <strong>OHM</strong>: What label did Everything on Me come out under? OJ: 32 Entertainment <strong>OHM</strong>: Have you been your own boss since you came into the game? OJ: Yea, you might as well say that, I’ve had my own entity of 32 entertainment my only sub label that I was signed to was Asylum Records. <strong>OHM</strong>: There are so many artists out these days claiming to be independent, what’s your take on that? OJ: I jumped out the gate and created my vision, I got my LLC years ago, when I first got started. I just knew that I was going to do things my way, I didn’t ever want a boss, I’m going to go the route where I know I’m the boss on whatever I do. <strong>OHM</strong>: It was believed that a lot of people came to know you through Gucci Mane, how did the two of you connect, and is that what led you to Brick Squad? OJ: Me and Big Dawg grew up together in the same apartment building even before we moved to Sun Valley, we jumped out the gate rapping together, that’s how I feel. We were recording not looking for money, just tryna get the people to know about this Boulder Crest we had going on, and it just did what it did. <strong>OHM</strong>: At what point, did Brick Squad decide to go their separate ways? Are you all still on good terms? OJ: Everybody wanted to be bosses, so they created their own entities and did what they did, I came in the gate 32, I stayed 32 and gone forever be 32. But yea, we're all still cool, ain’t no bad blood on my end. <strong>OHM</strong>: Coming from the streets, what lead you to take your rap career serious and get on your grind from that aspect? OJ: When the paper started coming in! When I saw that I was getting real paper without having to run from the police or duck the Narcs. <strong>OHM</strong>: With a lot of artist coming from your era trying to do new things and cross over. Will the your old style still reflect in your newer music? OJ: Yes it will reflect in all the music that I do. Going back some years when mainstream wanted me to crossover telling me to stop rapping about trap but I had to put my foot down and tell them if I can’t rap about what I live and what I do and what I have been through then I don’t want to do this, It'll be no fun in doing it. I am not going to have someone come in and write for me because all I do is trap. I am not rapping about no animated shit. All of my music has really been lived before. <strong>OHM</strong>: You have done callaborations with the Chief Keefs and the young artist like ONE HUNDRED MAGAZINE 16