SANAHUNT Luxury Department Store

AZZEDINE ALAЇA
SHOP-IN-SHOP
Since the launch of his first collection in 1980,
Parisian designer Azzedine Alaia perceives himself
more as a sculptor than a designer, emphasizing in
his work the structure and purity of forms. Alaia is
a true ambassador of raw sexuality: his infamous
corseted dresses that gracefully embrace woman’s
body have been forever imprinted in the history of
fashion. Many modern designers aspire and look up
to his legendary designs. Alaia’s clothing is notable for
architectural forms, footwear and accessories – for use
of sophisticated weaving and punching techniques.
The customers of the Azzedine Alaia House are as
legendary as its creations: Tina Turner, Madonna,
Grace Jones, Cindy Crawford, Stephanie Seymour and
the designer’s favorite model Naomi Campbell.