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10 Costly Mistakes to Avoid as a New Real Estate Investor<br />
Most people are intimidated by the seemingly high cost of buying investment<br />
real estate. Few have tens of thousands of dollars to splurge on a portfolio of<br />
properties, and the gurus know that if they don’t address this objection, it will<br />
cost them a ton of sales. To overcome the fear, bogus gurus tend to focus<br />
their sales pitches around “no money down” techniques – a real estate<br />
strategy that allows investors to flip properties before any money has to leave<br />
their pockets.<br />
Every salesman in every industry focuses on the positive aspects of their<br />
product, but it’s the ones who make no mention of any downside that you<br />
need to look out for. Real estate investing is often a dicey game of battling<br />
banks and government offices in court to acquire and sell properties. Every<br />
investor takes some loses, and the headache of constantly responding to legal<br />
threats against your assets can drive some people out of the industry entirely.<br />
However, a true shyster’s sales letter will never warn the novice investor<br />
about such unpleasant times. Instead, all you will ever <strong>read</strong> about are the<br />
fortunes to be had and the easy life of working from your home office<br />
without a boss to answer to. As mentioned above, the con man or woman’s<br />
game is one of selling dreams, not realities, and when the reality is anything<br />
less than desirable they will completely omit it.<br />
A common game that real estate conmen and women use is the continuous<br />
up-sell. At first, they use the hype tactics discussed combined with an<br />
extremely low training course price to make you feel like you’re getting a<br />
steal. However, when the course comes, it contains nothing but basic<br />
information and an attempt to sell you the “advanced” course for a much<br />
higher price. Disappointed, you conclude that the advanced course is what<br />
you really need and send away for it, only to find that it too tries to sell you<br />
supporting DVDs and workshops that explain “the real secrets you need to<br />
know.”<br />
32<br />
10 Costly Mistakes to Avoid as a New Real Estate Investor
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