IPP MAY 2014

Darfresh® on Tray skin packaging uses patent
pending tray sealing technology to make a
clearly visible difference to operational efficiency
ombining a revolutionary pre-made tray
system with versatile vacuum skin,
Darfresh ® on Tray is packed with innovation.
The key differentiators are the use of a perforated
tray/skin and cutting process, affording zero
skeleton film waste, plus the integration of special
vacuum valves for optimal productivity. Developed
in close collaboration with equipment manufacturer
G. Mondini S.p.A., the new solution incorporates all
of the proven benefits of the Darfresh® family to
meet the most ambitious efficiency and sustainability
goals of the European fresh red meat,
poultry, fish and processed meat sectors.
Darfresh ® on Tray is geared to food producers
and packers with a preference for pre-made trays
and/or an offline loading process. It uses specially
Less is more for reduced-weight
Aldi mozzarella pack
ormulated skin top web materials and rigid trays to
create a vacuum “second skin” for the food
product it protects and presents. Visual appeal
comes from the firm yet gentle wrapping of the
talian manufacturer Gruppo Francia has
reduced the packaging weight of Aldi’s
private label ‘Cucina’ mozzarella cheese by
half, after switching to the SuperLight pot from RPC
Superfos.
Lighter packaging and reduced carbon footprint
were the top priorities when the German
supermarket giant, responding to customer
fdemand, asked its supplier to source a new pack.
The SuperLight pot is less than half the weight
of its predecessor, meaning a significant reduction
of the total costs for the packaging.
Because SuperLight is made of a single material,
polypropylene, it is easier to recycle. Another
positive aspect is that SuperLight can be decorated
using in-mould labelling to deliver a high quality
image.
Fabrizio Francia, owner of Gruppo Francia,
explains: “There were two major factors in favour
of SuperLight – the opportunity to have the Cucina
label displayed immaculately on the pot and the
reduced amount of virgin polypropylene per unit.
“We have worked with RPC Superfos for many
years and we know that we get quality and innovation.
The SuperLight pot allows for substantial
weight savings which leads to a more cost efficient
packaging solution. Also the CO 2 emissions connected
to the packaging have decreased.”
Aldi reports that Cucina mozzarella in the
SuperLight pot is already delivering good sales
figures.
Gruppo Francia is a family-owned business
specialising in mozzarella and has three factories,
including one in Germany. As well as supplying
major supermarket chains in Europe with mozzarella
products, Gruppo Francia is an official supplier to
the Association of Italian Pizza Makers.
New food tub has re-closing
convenience
food item with all contours being accommodated
safely yet without distortion. The pre-made tray and
Darfresh ® skin top web are heat-sealed together
right up to the product’s edges ensuring minimal
film consumption and a resultant elimination of
potential waste disposal fees. Integral vacuum technology
leads to a 40% improvement in packaging
speeds compared to alternative systems, meaning
higher productivity for the same ecological footprint.
Darfresh ® on Tray constitutes a full system
approach with easy integration into an offline
manufacturing process and retention of the producer’s
existing load approach. Demonstrating the
Sealed Air commitment to sustainability is a 30%
reduction in pack volume as compared to standard
MAP alternatives.
Incorporation of the proven Darfresh ® skin
process brings differentiating shelf life extension for
less food wastage and sealing excellence reduces
the risk of dripping and contamination. Natural
maturation in the pack is an added bonus for fresh
meats. Targeting increasing requirements for food
safety, the dynamic tray and film combination
assures reduced aerobic bacteria growth, consistent
quality, easy checks of pack integrity, together with
vacuum cooking and high-pressure pasteurisation
possibilities. Stemming from this new packaging
solution’s unique physical characteristics are brand
building opportunities achieved through aspects
such as eye-catching, authentic 3D food presentation,
vertical display suitability, flexibility in tray
shape, material and format, along with convenient
Cryovac ® easy opening features.
www.sealedair.com
PC Bebo Plastik has introduced a
versatile and user-friendly re-closable
food packaging concept for a variety of
applications, including soups, sauces and ready
meals.
The new Bebo Twist container can be specified
in either mono or multilayer polypropylene
and with a variety of decoration options to meet
individual customer requirements.
The thermoformed tub incorporates thread
segments in the seal flange which securely lock
with the inner thread flights on the injection
moulded PP lids to combine easy and reliable
opening and closing with an accurately fitting lid
that keeps product safe between uses.
The high-barrier version features an EVOH
layer that provides an effective barrier against
oxygen ingress for an extended ambient shelf life.
It also delivers the necessary strength to allow hot
fill, pasteurisation, sterilisation and aseptic filling.
The tub can be decorated by in-mould label
thermoforming or by printing, labelling or sleeving
after manufacture, enabling food manufacturers
to create effective on-shelf differentiation
and tailor the pack to meet specific brand objectives.
The complementary cap, injection moulded
by RPC Bramlage Food, can also be labelled.
“Our new Bebo Twist tub combines
consumer convenience with effective product
protection and promotion,” comments Robert
Steinmeijer, RPC Bebo sales and Marketing
Manager.
“Initial customer reaction has been extremely
positive with the first two product launches already
in the pipeline for 2014.”
www.rpc-beboplastik.de
www.innovationsfood.com | May 2014 | Innovations in Food Processing & Packaging 29