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ECX Issue 1

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“Every time we walk through<br />

this corridor, we smile and<br />

remember their story.”<br />

- über photography<br />

The team behind über.<br />

Chris and Kate Buechner first met in university; Chris was<br />

a photographer looking to start up his own photography<br />

studio, while Kate grew up in the midst of a family business,<br />

so they decided to collaborate their skills and begin what<br />

soon became über photography.<br />

As the business grew, Kate started to help out at Chris’<br />

wedding shoots by carrying bags and changing Chris’ films.<br />

“One day I picked up the camera and fell in love with it!”,<br />

Kate would recall.<br />

Chris then spent a few years training<br />

Kate, and she soon became an<br />

accomplished photographer in her<br />

own right, and finding her passion<br />

for family photography. <br />

Kate’s passion for photographing families cumulated in her<br />

being awarded the Professional Family Photographer of the<br />

Year in 2011 by the Australian Institute of<br />

Professional Photography (“AIPP”). This was a huge<br />

accomplishment for Kate and a massive honour.<br />

Passion as a career.<br />

Chris and Kate are both active in mentoring aspiring<br />

photographers and one of their key messages for anyone<br />

looking to turn their passion into a career is to understand<br />

it is a business, and to treat it as one.<br />

“At the end of the day, a business needs to focus on what<br />

the clients wants and needs.”<br />

Moreover, when pursuing a career with your passion,<br />

professionalism and expertise is paramount. Both Chris and<br />

Kate continue to enter AIPP competitions to challenge their<br />

creativity. While some of the work might not be commercial<br />

in nature, it keeps them fresh and exciting for their clients.<br />

über photography has truly earned its reputation after<br />

more than 15 years of photography; family, corporate and<br />

weddings.<br />

The husband and wife team. <br />

While most couples could not imagine working with their<br />

other half, Chris and Kate have been able to find the perfect<br />

balance. They attribute this to understanding each other’s<br />

strengths and working together to combine them.<br />

“Chris is much more creative and more of a dreamer, while I<br />

am the more realistic and the organised one. He pushes me<br />

creatively and I push him back too. We meet in the middle<br />

and we work to our strengths. We learnt very early on that<br />

you don’t bring any disagreements<br />

from work to home, and we have<br />

never had any problems in that<br />

regard!”

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