ECX Issue 1
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“Every time we walk through<br />
this corridor, we smile and<br />
remember their story.”<br />
- über photography<br />
The team behind über.<br />
Chris and Kate Buechner first met in university; Chris was<br />
a photographer looking to start up his own photography<br />
studio, while Kate grew up in the midst of a family business,<br />
so they decided to collaborate their skills and begin what<br />
soon became über photography.<br />
As the business grew, Kate started to help out at Chris’<br />
wedding shoots by carrying bags and changing Chris’ films.<br />
“One day I picked up the camera and fell in love with it!”,<br />
Kate would recall.<br />
Chris then spent a few years training<br />
Kate, and she soon became an<br />
accomplished photographer in her<br />
own right, and finding her passion<br />
for family photography. <br />
Kate’s passion for photographing families cumulated in her<br />
being awarded the Professional Family Photographer of the<br />
Year in 2011 by the Australian Institute of<br />
Professional Photography (“AIPP”). This was a huge<br />
accomplishment for Kate and a massive honour.<br />
Passion as a career.<br />
Chris and Kate are both active in mentoring aspiring<br />
photographers and one of their key messages for anyone<br />
looking to turn their passion into a career is to understand<br />
it is a business, and to treat it as one.<br />
“At the end of the day, a business needs to focus on what<br />
the clients wants and needs.”<br />
Moreover, when pursuing a career with your passion,<br />
professionalism and expertise is paramount. Both Chris and<br />
Kate continue to enter AIPP competitions to challenge their<br />
creativity. While some of the work might not be commercial<br />
in nature, it keeps them fresh and exciting for their clients.<br />
über photography has truly earned its reputation after<br />
more than 15 years of photography; family, corporate and<br />
weddings.<br />
The husband and wife team. <br />
While most couples could not imagine working with their<br />
other half, Chris and Kate have been able to find the perfect<br />
balance. They attribute this to understanding each other’s<br />
strengths and working together to combine them.<br />
“Chris is much more creative and more of a dreamer, while I<br />
am the more realistic and the organised one. He pushes me<br />
creatively and I push him back too. We meet in the middle<br />
and we work to our strengths. We learnt very early on that<br />
you don’t bring any disagreements<br />
from work to home, and we have<br />
never had any problems in that<br />
regard!”