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Buying or Selling? For results ask for...<br />
C (208) 867-1025 ● F (208) 433-9360<br />
www.terrischroeder.com<br />
Terri Schroeder<br />
“Expect Extraordinary Customer Service”<br />
MARKETING PLANNER<br />
Task<br />
Completed<br />
Order title information<br />
<br />
Perform a property analysis<br />
<br />
Schedule a physical inspection of the property<br />
<br />
Complete Competitive Market Analysis (CMA) to ensue accurate pricing <br />
Sign and complete listing paperwork<br />
<br />
<strong>Pre</strong>pare property for market<br />
<br />
• Manage contractors for repairs <br />
• Schedule cleaning <br />
• Staging <br />
Order professional photography, including aerial photos<br />
<br />
Order sign to be placed on property<br />
<br />
Lockbox placed on property<br />
<br />
Create and place in home high quality brochures and flyers<br />
<br />
Create <strong>Listing</strong> Book for the home<br />
<br />
Input into Multiple <strong>Listing</strong> Service<br />
<br />
Create and upload virtual tour<br />
<br />
Upload listing onto 2 personal websites<br />
<br />
• www.terrischroeder.com, terrischroeder.kwrealty.com, links to 350+ other websites<br />
Upload listing into Proxio — a national and international luxury listing site <br />
Create and mail ‘Just Listed’ card to approx. 3-mile radius in neighborhood <br />
Email ‘Just Listed’ notice to +1,100 top producing agents and buyers in valley <br />
Include listing in monthly E-newsletter w/exposure to +1,100 buyers & sellers <br />
Advertise in Keller Williams Tabloid (insert in local Idaho Statesman newspaper) <br />
Hold a Broker’s Open House<br />
<br />
• Advertise 1-2 weeks in advance <br />
• Plan, purchase food and set-up <br />
Hold public Open Houses<br />
<br />
Review pricing strategy on 21-30 day basis<br />
<br />
Update CMA and Market Report every 4 weeks<br />
<br />
Mailers to my sphere of influence (data base over 1,000)<br />
<br />
Agent follow up after each showing<br />
<br />
Inter-office and Inter-agency marketing<br />
<br />
1101 W River Street, Suite 340, Boise, ID 83702
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