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2017 | SEMESTER 1<br />
BOND BACKS WOMEN’S SPORT<br />
PROFESSIONAL women’s sport is not new:<br />
think tennis, surfing, golf and swimming.<br />
What is new is the rise of women’s team<br />
sports, especially in the traditionally male<br />
dominated football codes.<br />
Late last year, Super Netball players signed<br />
a dramatic increase to the minimum wage,<br />
the Australian Women’s Sevens team won<br />
the gold medal at the Rio Olympics, and<br />
the Women’s AFL Competition kicked off to<br />
widespread acclaim.<br />
Bond University is at the forefront of this<br />
new push for women’s sport, which has<br />
been embraced by the public and the sports<br />
community at large.<br />
“Sport is part of Bond’s DNA,” says<br />
Executive Director of Sport, Garry Nucifora.<br />
“We are staunch champions of women’s<br />
sport and the creation of pathways to<br />
enable more opportunities for young<br />
players to develop into elite female<br />
athletes and professionals through<br />
coaching, conditioning, mentoring and<br />
education,” he said.<br />
The University’s support of women’s<br />
team sport has a four-pronged approach,<br />
spearheaded by its roles as the Official<br />
Coaches’ Partner of the Brisbane Lions<br />
Women’s team in the Women’s AFL.<br />
“In the past few months we have witnessed<br />
the nation getting behind women’s football<br />
to an extent never seen before, and Bond<br />
University is proud to cement its support of<br />
women’s AFL through this partnership with<br />
the Brisbane Lions,” says Mr Nucifora.<br />
Additionally, Bond is a naming-rights<br />
sponsor of the Golden South Jaguars in<br />
netball and of the Gold Coast City Football<br />
Club women’s senior team in the NPL.<br />
The University is also represented in the<br />
new National Sevens University Series this<br />
year – Australia’s first national women’s<br />
sevens rugby competition.<br />
Jackie Parra, Manager of Sports and<br />
Programs, says the University has an<br />
emphasis on equality.<br />
“Women’s team sport is making headway<br />
into the Australian sporting landscape and<br />
it is really exciting and productive that Bond<br />
is partnering with some of the highest<br />
levels of female sporting teams,” she says.<br />
“These girls are elite athletes and also<br />
wonderful role models, and we want to help<br />
provide a pathway for female athletes to<br />
achieve their sporting goals and dreams.”<br />
2017 is Bond’s third year as a naming<br />
rights partner of the Golden South Jaguars,<br />
which competes in the Queensland State<br />
Netball League, and two Bond students are<br />
playing in the division one team: Ashleigh<br />
Keefe, the 2017 ADCO Sports Excellence<br />
Scholarship holder; and Laura King.<br />
Two Jags players recently competed at the<br />
highest level of domestic competition, the<br />
Super Netball League, including the club<br />
captain Kristen Oxenford.<br />
“It shows the Jaguars are a high performing<br />
team that provide a stepping stone to the<br />
top level of netball in Australia, and they<br />
have had several outstanding performers,”<br />
says Ms Parra.<br />
Golden South Jaguars head coach Linda<br />
Peterson says the sponsorship has allowed<br />
the team to step up its training programs.<br />
“It is a big step up for the girls, and for<br />
netball in the region. The sponsorship<br />
means that we can run full strength and<br />
conditioning programs with access to the<br />
new Sports Centre – once a week we have<br />
a squad session there,” says Ms Peterson.<br />
These partnerships not only allow Bond<br />
to attract elite athletes as students, but<br />
provide existing students with pathways to<br />
the top level of sport, both for competitors,<br />
and sports science students, who get the<br />
opportunities to work with the teams. It is a<br />
win-win for women’s sport in the region.<br />
Bond<br />
Women’s<br />
AFL team<br />
40<br />
www.arch.bond.edu.au