BrandbookFinal

4 / Onward
4 / Onward
FINAL WORD..
What is the future and ambition of
Flowery Language?
Ee Ling: Due to the growing demand, the
industry is extremely saturated.
Instead of being turned off by the
saturated market, I saw it as a prime
opportunity. We are ahead of the times,
appealing to the ever-changing tastes of
the modern-day milennials without losing
the charm of elegance. Flowery Language
hopes to collaborate with the strongest
names in the industry, and of course, also
continue to challenge the gender norms
of flowers, bringing flowers to everyone,
because love is for everyone, so should
flowers be.
The Owner:
EE LING
What do you think it takes to build not
just a successful business, but also a
successful brand?
When building a brand for your business,
think of it as a person. Just like a
person, the brand should be made up
of core values, beliefs, what we stand
for. Stay true to this person and ensure
it consistently defines how you tackle
situations, how you connect with clients
and how it drives your business.
A brand is defined by its people, its
audience. Every step we take we hold our
audiences’ best interests at heart, and
that makes all the difference.
“We are ahead of
the times, appealing
to the everchanging
tastes of
the modern-day
milennials, without
losing the charm of
elegance..”
FLOWERY LANGUAGE
FLOWERY LANGUAGE
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