Magento vs Shopify choose best ecommerce platform for your ecommerce business

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LET’S START WITH YOUR EXPECTATIONS FROM YOUR E-COMMERCE STORES. A good place to start is by outlining what you need from your store, which can help you match those goals up with the platform that offers the best solution for you. HOW BIG IS YOUR SHOP? Just like a physical store, the number of items you want to have on your store will determine your store size. Both the platforms allow you to put an unlimited number of items on your store, no matter what plan you choose. This is an important consideration for choosing an ecommerce platform – especially if you’re a small merchant or a one-man-band. SHOPIFY STORE DEVELOPMENT: Shopify has a really simple, intuitive admin interface which is really easy to use and get the hang of. Simple things like adding and editing your products, changing copy, creating and managing categories, adding modules etc are very easy and will take seconds. Obviously Shopify does give you control over more advanced areas required for running an ecommerce store too (such as tax settings, order confirmation emails, delivery options and the front-end code editor etc) – however they’re mostly in one place and they provide different permission levels for users to facilitate for different people working on the site. MAGENTO WEBSITE DEVELOPMENT: Magento on the other hand is far more complex – mainly because it’s designed to facilitate for much larger merchants (but it is still used by smaller ones). Magento is hugely flexible as a platform and this means that there’s a lot more built into the admin section. Also – things like handling re-indexing, setting up products (dependent on how you need them to work), applying patches, using static blocks etc are a lot more complex in Magento than in Shopify – I’d say there’s a much bigger learning curve with Magento as a developer and an admin.
The admin interface in Magento 2.0 community edition is more similar to Shopify and I’d definitely say it’s more intuitive for a non-super user. In terms of managing and maintaining the store – I’d say Magento is more suitable for a slightly larger retailer – whereas Shopify (due to its simplicity), is better for smaller retailers. Have advanced feature requirements (e.g. back-end requirements, rich search, complex product catalog, complex internationalization etc) Are likely to require more advanced integrations in the future (e.g. POS system, stock management system, marketplace integration etc) Use a back-office system, ERP etc Require a multi-store setup Have a complex SKU / product / catalog setup Magento can be heavily extended with modules that will allow you to make use of things like hreflang, structured data, and control over dynamic pages, redirect management, control over the robots.txt file, canonical URLs etc. However with Shopify – the vast majority of these features can’t be achieved, which can cause issues – especially for larger stores. WHAT’S YOUR BUDGET? I’d suggest consulting an expert before making a decision on Magento hosting as it is more complex than you might think. Depending on your needs, this can cost anywhere from $1,000 (if you decide to use a lower-end solution or offshore developers) to $100k+, depending on the level of complexity of the site, whether you want a custom theme, any integrations that are required etc. Shopify currently has four plans (Lite, Basic, Pro, and Unlimited), which range from $9 per month to $100 per month. All plans offer unlimited products and bandwidth, and the Basic, Pro, and Unlimited plans come with an online store.
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Magento vs Shopify choose best ecommerce platform for your ecommerce business

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