kids issue 2018 Double Cover Glo Twinz

A Vision For The Next Big Thing
Raquel Smith?s Kidraq Eyewear
By: Chris Pointe
O
ccasionally a new idea marches onto
the scene forever revolutionizing an
industry. Could this be that tipping point?
Beyoncé stylist, Raquel Smith, and the
inspiration behind this generation?s style is
now bringing a new perspective to the
world of eyewear. She?s coining her
innovative concept KidRaq luxury
sunglasses specifically designed for
children.
Sunglasses are a $90 billion-dollar industry
and KidRaq looks to cash in on some of
that figure. The idea was heavily influenced
by her experience in the entertainment
industry. ?As a Celebrity Stylist, styling
included selecting eyewear for Beyoncé and
Blue Ivy. With all things considered, these
encounters inspired my vision to design cool
sunglasses for kids,? Raquel candidly admits.
It was also inspired by her son and niece
who would always ask to wear her shades.
?My niece would come over and fall in love
with my sunglasses and wear them home.?
As a result, the concept of KIDRAQ was
birthed.
Smith partnered with the experienced
celebrity eyewear Designer and owner of
Eye candy Creations, Tiffany Williams to
produce eyewear that is sure to be a
must have for kids everywhere. Her
designs boast a deep classical influence
with a youthful twist. ?I would research
vintage styles, and then I would begin my
designing with kids in mind by adding a cool
kiddie flavor to appeal to select age groups,?
Raquel explains.
Sunglasses not only serve an aesthetic
purpose, but the right shades can be real
confidence boosters. Creating stylish
looks and empowering kids is all a part of
KidRaq?s plans.With a launch date of
2018KidRaqnot only hopes to be a
formidable brand in eyewear but also
promises to become the standard.
A Vision For The Next Big Thing-
Instagram: @Raq1010
Email:styling.life.with.no.excuses@gmail.com
Contact Information:www.KidRaq.com