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A publication of <strong>Child</strong> Care Aware ® of <strong>Kansas</strong><br />

<strong>Fall</strong> <strong>2016</strong> Volume 15, Issue 4<br />

KANSAS ACTION<br />

FOR CHILDREN<br />

4 #SaveTheCIF<br />

TELLING YOUR<br />

STORY TO AFFECT<br />

15POLICY CHANGE<br />

IT’S TIME TO<br />

22GET INVOLVED


LEADELL EDIGER<br />

<strong>Child</strong> Care Aware ®<br />

of <strong>Kansas</strong><br />

<strong>Kansas</strong> <strong>Child</strong><br />

is a publication of<br />

<strong>Child</strong> Care Aware ®<br />

of <strong>Kansas</strong><br />

Executive Director<br />

Leadell Ediger<br />

Editors<br />

BWearing Consulting<br />

Angie Saenger, Deputy Director<br />

Publication Design<br />

Julie Hess Design<br />

On the Cover<br />

Mariner Svaty meets his<br />

puppy Royal at the family<br />

farm near Ellsworth, <strong>Kansas</strong>.<br />

Parents are Josh and<br />

Kimberly Svaty.<br />

<strong>Child</strong> Care Aware ® of <strong>Kansas</strong>,<br />

1508 East Iron, Salina, <strong>Kansas</strong> 67401,<br />

publishes <strong>Kansas</strong> <strong>Child</strong> quarterly,<br />

and is made possible through the<br />

financial support of the members<br />

of <strong>Child</strong> Care Aware ® of <strong>Kansas</strong> and<br />

sponsorships from our corporate,<br />

private, and foundation partners.<br />

<strong>Kansas</strong> <strong>Child</strong> is intended to provide<br />

a forum for the discussion of child<br />

care and early education issues and<br />

ideas. We hope to provoke thoughtful<br />

discussions within the field and to<br />

help those outside the field gain a<br />

better understanding of priorities<br />

and concerns. The views expressed<br />

by the authors are not necessarily<br />

those of <strong>Child</strong> Care Aware ® of <strong>Kansas</strong><br />

or their sponsors.<br />

Copyright © <strong>2016</strong> by <strong>Child</strong> Care<br />

Aware ® of <strong>Kansas</strong>, unless<br />

otherwise noted. No permission<br />

is required to excerpt or make<br />

copies of articles provided that<br />

they are distributed at no cost.<br />

For other uses, send written<br />

permission requests to:<br />

<strong>Child</strong> Care Aware ® of <strong>Kansas</strong>,<br />

1508 East Iron, Salina, KS 67401<br />

<strong>Kansas</strong> <strong>Child</strong> is distributed at<br />

no cost to <strong>Child</strong> Care Aware ®<br />

of <strong>Kansas</strong> donors. Single<br />

copies are available<br />

to anyone at a cost of<br />

$5 each, prepaid.<br />

Advocacy is one of those words that we frequently hear but sometimes wonder just<br />

what it means. The Webster online Dictionary defines advocacy as:<br />

advocacy<br />

1. (noun) the act of pleading for, supporting, or recommending; active<br />

espousal: He was known for his advocacy of states’ rights.<br />

In other words, advocacy is the process used to affect or<br />

influence someone else’s behavior or attitude in order to reach a goal.<br />

Let’s think about that for a minute. How might advocacy apply to<br />

your life? If you are a parent or a caregiver of children, you are more than<br />

likely trying to affect or influence a child’s behavior on a daily basis. If you<br />

are an employer, you are affecting someone’s behavior through workplace<br />

policies, environment and compensation. Advocacy can be that simple.<br />

It involves communication — a level of understanding between people<br />

and relationship-building.<br />

Although Webster indicates it is a noun, advocacy is<br />

definitely an action word. It can include representing,<br />

listening, helping, guiding, counseling, selling,<br />

mediating, or promoting. To BE an advocate means to take<br />

action, to help, listen or support. You have the power to<br />

create positive change for children; in fact, you are already<br />

doing these things every day. So pause and give yourself<br />

credit for already being an advocate!<br />

Years ago I saw a piece about “Everyday Acts of<br />

Advocacy.” It moved me enough that I wrote down<br />

the salient points. I think they are as relevant today<br />

as they were when I first read them: hug a child; say yes instead of no; listen to become<br />

better informed; teach a parent to appropriately deal with his/her 2-year-old; try to<br />

forgive; work with a parent and child regarding positive communication; respect<br />

others; respect your community; teach a young person how to resolve conflict; go<br />

home from work early to be with your family; participate in PTA/PTO; volunteer to<br />

help others; say no to violence; and finally, be kind and gentle to yourself.<br />

Advocacy is traditionally connected to politicians and lobbyists. Because this is<br />

an election year, candidates might come knocking on your door. They want your vote.<br />

What better time to ask the “if you are elected, how would you vote on children’s issues”<br />

question? Be sure to tell them you vote for candidates who vote for young children!<br />

This issue of <strong>Kansas</strong> <strong>Child</strong> is a wonderful partnership between <strong>Child</strong> Care Aware®<br />

and a great advocacy organization, <strong>Kansas</strong> Action for <strong>Child</strong>ren. Visit their website,<br />

www.kac.org, and sign up for their timely alerts on state issues, or visit our website,<br />

www.ks.childcareaware.org, and sign up for federal policy updates. In other words,<br />

get involved, be informed, be an advocate, TODAY!<br />

Ask yourself:<br />

If not me, then who?<br />

What do I believe?<br />

What am I waiting for?


p. 7<br />

p. 4<br />

IN THIS ISSUE<br />

#SaveTheCIF.................... 4<br />

Early Education<br />

is an issue of<br />

National Security............ 6<br />

<strong>2016</strong> Public Policy........... 8<br />

Issues to Watch 2017...... 11<br />

An Intro to<br />

Advocacy in the<br />

<strong>Kansas</strong> Statehouse........12<br />

Telling Your<br />

Story to Affect<br />

Policy Change.................15<br />

Advocacy in the<br />

Age of Social Media....... 17<br />

Early Education:<br />

A Winning Issue..............18<br />

We are in this<br />

Together..........................20<br />

It’s Time to<br />

Get Involved...................22<br />

Growing up to be<br />

Competent, Successful<br />

Leaders...........................23<br />

p. 12<br />

p. 14


#SaveTheCIF<br />

The Defining Issue for <strong>Child</strong> Advocates in <strong>2016</strong><br />

By <strong>Kansas</strong> Action for <strong>Child</strong>ren<br />

The last year has been an<br />

important one for Kansans who<br />

are committed to making sure all<br />

children receive the best possible<br />

start in life.<br />

For nearly two decades, the<br />

<strong>Child</strong>ren’s Initiatives Fund (CIF) has<br />

served as the cornerstone of funding<br />

for <strong>Kansas</strong>’ early learning system.<br />

It was established in 1999 using<br />

monies garnered by the Tobacco<br />

Master Settlement Agreement<br />

(MSA). <strong>Kansas</strong> was the only state<br />

in the nation to fully invest tobacco<br />

settlement dollars in the state’s<br />

youngest citizens, recognizing both<br />

the cost avoidance and tremendous<br />

return on investment generated by<br />

early learning. The system has been<br />

enormously successful. Last January,<br />

a statewide audit elevated CIF as<br />

the gold standard for government<br />

accountability and efficiency, with<br />

some programs generating an $11<br />

return for every $1 invested.<br />

Although several administrations<br />

have previously cut or swept funding<br />

from early childhood programs, only<br />

Governor Brownback aggressively<br />

and repeatedly attempted to<br />

completely abolish the CIF.<br />

Only Governor Brownback<br />

aggressively and repeatedly attempted<br />

to completely abolish the CIF.<br />

It was one of the most highprofile<br />

debates of the <strong>2016</strong> legislative<br />

session. <strong>Child</strong> advocates across<br />

the state pushed back with equal<br />

determination and, thankfully, the<br />

CIF survived.<br />

Here’s what happened...<br />

ELIMINATING THE CIF?<br />

When Governor Brownback introduced<br />

his budget in January, he called for the<br />

total elimination of the CIF, moving those<br />

dollars to the State General Fund and<br />

moving the <strong>Kansas</strong> <strong>Child</strong>ren’s Cabinet to<br />

the <strong>Kansas</strong> State Department of Education.<br />

At the time, his administration claimed<br />

it was an effort to improve coordination<br />

among K-12 and early childhood entities.<br />

In addition to removing statutory<br />

protections for early childhood funding,<br />

shifting tobacco funds into the State<br />

General Fund would have eliminated<br />

critical checks and balances within the<br />

early learning system by undermining<br />

the role of the <strong>Kansas</strong> <strong>Child</strong>ren’s<br />

Cabinet and Trust Fund. The Cabinet<br />

was originally created as a bipartisan,<br />

quasi-governmental agency to ensure<br />

accountable investment in children’s<br />

programs. Its role is essential to the<br />

success of <strong>Kansas</strong>’ early childhood system.<br />

For these reasons, the Governor’s<br />

proposal received swift and significant<br />

pushback from early childhood<br />

advocates, and it was rejected by<br />

the legislature.<br />

SENATE BILL 463<br />

As soon as the legislature voted<br />

to keep the CIF intact in the<br />

state budget, a new bill surfaced to<br />

eliminate it. Similar to the original<br />

recommendation, Senate<br />

Bill 463 called<br />

for the<br />

elimination of the CIF and the transfer<br />

of its funding source (MSA funds) to the<br />

State General Fund.<br />

The CIF exists specifically to preserve a<br />

stable funding structure for early childhood<br />

programs in future years. Setting aside<br />

MSA funds in the CIF ensures they are<br />

used for their intended purpose. Shifting<br />

those dollars into the State General Fund<br />

would reverse this protection, making all<br />

early childhood programs vulnerable to<br />

budget cuts, and competing with other<br />

investments during a dire fiscal crisis. For<br />

this and other reasons, Senate Bill 463<br />

failed to gain traction.<br />

SECURITIZATION<br />

After the introduction of Senate Bill 463,<br />

the true intent behind efforts to eliminate<br />

the CIF finally came to light. It was<br />

revealed that these repeated efforts had<br />

nothing to do with coordination, efficiency,<br />

or transparency or efforts to benefit<br />

children<br />

4 Kansaas <strong>Child</strong> A Publication of <strong>Child</strong> Care Aware ® of <strong>Kansas</strong>


and early childhood education in <strong>Kansas</strong>.<br />

Rather, they were attempts to quietly set<br />

the stage for the administration to sell<br />

the state’s MSA funds to investors for a<br />

lump sum of cash. This process is called<br />

“securitization.” If MSA funds are sold,<br />

some or all of the future payments to the<br />

CIF would be forfeited, and instead, one<br />

immediate lump sum would go the the<br />

State General Fund. Given the state’s fiscal<br />

woes, these funds would likely be depleted<br />

quickly (if not immediately) and all future<br />

revenue for early childhood programs in<br />

<strong>Kansas</strong> would be at-risk or lost altogether.<br />

“TOP CHOICE”<br />

In April, after three efforts to dismantle<br />

the CIF were rejected by the legislature,<br />

<strong>Kansas</strong> received yet another round of<br />

devastating budget news. When another<br />

nearly $300 million shortfall was projected<br />

over the next budget cycle, the state budget<br />

director presented three options for<br />

filling the gaping budget hole. MSA<br />

securitization/dismantling the CIF<br />

was the governor’s top choice.<br />

Yet again, the legislature<br />

resoundingly rejected the<br />

fourth attempt to dismantle<br />

<strong>Kansas</strong>’ premier system for<br />

early childhood education. The<br />

legislative session adjourned<br />

in May with the CIF intact<br />

and its funding source safe from<br />

securitization, for the time being.<br />

Unfortunately, the fight is not over.<br />

Until the Legislature finally fixes the<br />

source of the budget problem —<br />

unaffordable and unsustainable<br />

tax policy<br />

— <strong>Kansas</strong> will continue to operate in a<br />

perpetual state of fiscal crisis, and all of the<br />

state’s most important investments remain<br />

at risk.<br />

DEATH BY 1,000 CUTS?<br />

Although the CIF survived<br />

securitization in <strong>2016</strong>, cuts to children’s<br />

programs are still being implemented at an<br />

alarming rate. In June, the legislature swept<br />

$4 million from the CIF as it cobbled<br />

together a funding package to comply with<br />

a court order to make public education<br />

funding more equitable across the state.<br />

This sweep came on top of a 14 percent<br />

cut to some CIF programs implemented<br />

by Govenor Brownback in May, which<br />

came on the heels of yet another $7 million<br />

sweep during the <strong>2016</strong> legislative session.<br />

Nearly half of the $60 million originally<br />

intended for children’s programs in <strong>2016</strong> is<br />

instead now paying for the state’s perpetual<br />

budget crisis. In total, since 2011 more<br />

than $100 million worth of investments<br />

in the education and health of <strong>Kansas</strong>’<br />

youngest children has been redirected to<br />

plug a budget hole. <strong>Kansas</strong> kids did not<br />

create this budget crisis, and they shouldn’t<br />

be forced to pay for it.<br />

With monthly revenues continuing<br />

to fall short, it is likely that even<br />

more CIF cuts could be proposed<br />

in January, slowly draining critical<br />

early childhood programs of the<br />

resources they need to successfully<br />

serve children.<br />

With monthly revenues continuing to<br />

fall short, it is likely that even more CIF<br />

cuts could be proposed in January, slowly<br />

draining critical early childhood programs<br />

of the resources they need to successfully<br />

serve children.<br />

BEWARE OF FALSE CHOICES<br />

Several policies eroded the well-being of<br />

<strong>Kansas</strong> children since 2011, but none more<br />

so than the passage of irresponsible and<br />

unsustainable tax policy in 2012. The saga<br />

behind the governor’s trademark initiative<br />

has been well-documented. Perhaps the<br />

most unfortunate consequence of the<br />

fiscal mess it created, however, is the false<br />

assumption that <strong>Kansas</strong> must now choose<br />

between its most important investments.<br />

Kansans shouldn’t have to choose<br />

between high-quality child care, or safe<br />

roads, or a school that can afford to stay<br />

open five days a week, or affordable college<br />

tuition, or a retirement they rightfully<br />

earned. Kansans deserve — and need — all<br />

of these things. These are essential, proven<br />

investments, and they all work together to<br />

create prosperity for our entire state.<br />

Education funding will remain a highprofile<br />

debate during the 2017 legislative<br />

session. Most of the dialogue around<br />

education in recent months focused on<br />

providing equal educational opportunities<br />

to school-aged children. Unfortunately, an<br />

equalized school funding formula has a<br />

Continued on page 6<br />

www.ks.childcareaware.org <strong>Kansas</strong> <strong>Child</strong> 5


Continued from page 5<br />

significantly diminished impact if our most<br />

at-risk children do not start kindergarten<br />

ready to learn. When policymakers<br />

repeatedly rob lifelines for babies and<br />

toddlers during their most critical years of<br />

life, they all but guarantee those children<br />

will end up on the schoolhouse doorstep too<br />

far behind to get ahead, before they even get<br />

a chance to start.<br />

It makes no sense to sacrifice young<br />

<strong>Kansas</strong> children for school-age <strong>Kansas</strong><br />

children. But instead of fixing the problem,<br />

policymakers have fallen into a pattern<br />

of passing hastily crafted, short-term<br />

fixes that carry devastating, long-term<br />

consequences: a disservice to the children<br />

we are all fighting to protect. If we ever<br />

want to move beyond crisis management<br />

for our kids, we must demand a<br />

thoughtful, long-term solution that holds<br />

all <strong>Kansas</strong> children harmless — from<br />

diapers to diplomas.<br />

LOOKING TO 2017<br />

Last summer, the Annie E. Casey<br />

Foundation released its annual report on<br />

child well-being. <strong>Kansas</strong>’ ranking not only<br />

dropped for the first time since 2010, we<br />

experienced the third largest drop in the<br />

country, tumbling from 15th to 19th. Most<br />

significantly, <strong>Kansas</strong> dropped from 12th<br />

to 20th in the education domain. These<br />

declines directly reflect the policy choices<br />

and budget cuts of the last five years.<br />

If the state’s latest economic trends<br />

are any indication, the tax policy that<br />

created this budget mess shows no sign<br />

of generating the revenue or economic<br />

growth originally promised. It is long<br />

past time to consider proposals to<br />

stabilize the state revenue stream and<br />

stop shortchanging essential programs<br />

for <strong>Kansas</strong>’ most vulnerable children and<br />

families. In addition to keeping the CIF<br />

structure intact, it will be imperative for<br />

lawmakers to restore funding levels for<br />

the CIF back to the $42 million originally<br />

promised in <strong>2016</strong>. This is the best way<br />

to ensure a consistently high return on<br />

investment for <strong>Kansas</strong> taxpayers and<br />

positive outcomes for <strong>Kansas</strong> kids.<br />

The state’s premier system for early<br />

learning is not only good for the<br />

state’s bottom line, it is in the best<br />

interest of the <strong>Kansas</strong> economy.<br />

The state’s premier system for early<br />

learning is not only good for the state’s<br />

bottom line, it is in the best interest of<br />

the <strong>Kansas</strong> economy. It takes time and<br />

resources to grow a competitive workforce.<br />

Leaders in the private sector understand<br />

the difference between an expense and<br />

an investment. A child’s environments in<br />

the first five years can set the trajectory<br />

for an entire life. The lost return on<br />

investment that could occur if the CIF were<br />

eliminated would have a more damaging<br />

long-term impact on the <strong>Kansas</strong> economy<br />

than reducing the short-term expense of<br />

programs for children and families.<br />

To learn how you can join the fight to<br />

protect investments in <strong>Kansas</strong>’ youngest<br />

citizens, visit www.kac.org/savetheCIF. <<br />

6 <strong>Kansas</strong> <strong>Child</strong> A Publication of <strong>Child</strong> Care Aware ® of <strong>Kansas</strong>


Early education<br />

National<br />

is an issue of<br />

Security<br />

By Brigadier General (Ret.) William A. “Art”<br />

Bloomer, U.S. Marine Corps<br />

Many readers of this magazine might<br />

be wondering why a retired general would<br />

contribute a column to a publication for<br />

child care providers.<br />

The reason is simple: Investing in<br />

children from an early age is vitally<br />

important for our future national security.<br />

Consider these statistics: 71 percent of<br />

young people in <strong>Kansas</strong> between the ages<br />

of 17 and 24 are not qualified to serve in<br />

the military, primarily because they are<br />

poorly educated, physically unfit, or have a<br />

record of crime or drug abuse. In <strong>Kansas</strong>,<br />

14 percent of high school students do<br />

not graduate on time, and it is<br />

difficult to join the military<br />

without a high school<br />

diploma. Even<br />

among high school graduates in our state,<br />

21 percent of those seeking to enlist cannot<br />

do so because they don’t score high enough<br />

on the military’s exam for math, literacy<br />

and problem-solving.<br />

Investing in children from an<br />

early age is vitally important for<br />

our future national security.<br />

This alarming situation convinced me to<br />

join Mission: Readiness, the nonpartisan<br />

national security organization of more<br />

than 600 retired admirals and generals. We<br />

support smart investments in America’s<br />

children to help ensure that our nation’s<br />

youth are citizen-ready — ready to succeed<br />

academically, stay physically fit, and abide<br />

by the law so they can enter the workforce<br />

with multiple options, including a career<br />

in the military.<br />

Research shows that high-quality early<br />

childhood education is<br />

one of the best<br />

investments we can make, and it can<br />

help address the primary disqualifiers for<br />

military service. Quality preschool can<br />

prepare children to start school ready to<br />

learn. It can improve student performance,<br />

boost graduation rates, deter youth from<br />

crime, and even reduce obesity rates by<br />

instilling healthy eating and exercise<br />

habits that contribute to a lifelong culture<br />

of health. The effect of early education<br />

on math skills is particularly important<br />

given the increasing importance of math<br />

and technology across many professions,<br />

including military service.<br />

Despite these benefits, during the past<br />

legislative session, <strong>Kansas</strong> legislators<br />

several times considered getting rid of<br />

<strong>Kansas</strong>’ primary infrastructure for early<br />

childhood. Governor Brownback and<br />

other decision-makers pushed to eliminate<br />

the <strong>Child</strong>ren’s Initiatives Fund (CIF),<br />

which is dedicated to the expansion and<br />

improvement of quality early learning.<br />

This funding is particularly important<br />

because many <strong>Kansas</strong> families cannot<br />

afford private preschool, which costs<br />

nearly $8,000 a year, according to <strong>Child</strong><br />

Care Aware of <strong>Kansas</strong>.<br />

Thankfully, a number of stakeholders<br />

were able to convince legislators to protect<br />

the CIF.<br />

As <strong>Kansas</strong> lawmakers continue<br />

to navigate difficult fiscal times,<br />

it is critical that we continue to<br />

stand strong to safeguard the<br />

CIF. Quality early education<br />

is critical to young<br />

Kansans’ educational<br />

success and to the security<br />

of our nation. <<br />

www.ks.childcareaware.org <strong>Kansas</strong> <strong>Child</strong> 7


<strong>2016</strong><br />

Public Policy<br />

As the largest funder of<br />

early childhood programs,<br />

Congress spearheads<br />

state and local work<br />

to improve the lives of<br />

children, especially those in<br />

poverty. Funding provided<br />

by Congress enables<br />

low-income families to<br />

access high-quality early<br />

childhood education and<br />

child care that improves<br />

the education, health, and<br />

economic outcomes of our<br />

nation’s children.<br />

As early childhood<br />

advocates, we need to let<br />

members of Congress know<br />

how states and communities<br />

depend on these resources<br />

to invest in our children.<br />

Studies show that:<br />

The earliest years<br />

are critical for brain<br />

development and lay the<br />

foundation for cognitive<br />

ability and school success.<br />

High-quality child<br />

care and early education<br />

programs make a difference<br />

for all children, but have the<br />

biggest effect on low-income children.<br />

GRACE REEF<br />

Founder<br />

Early Learning<br />

Policy Group, LLC<br />

Grace Reef is the founder of the<br />

Early Learning Policy Group, LLC, a<br />

Washington, D.C., based government<br />

relations group. A veteran political<br />

and policy strategist, Grace worked<br />

for 17 years in the U.S. Senate as a<br />

senior policy advisor on issues related<br />

to families with children for Senators<br />

George Mitchell, Tom Daschle and<br />

Chris Dodd. Off Capitol Hill, Grace<br />

was the Chief of Policy & Evaluation<br />

for seven years at the National<br />

Association of <strong>Child</strong> Care Resource<br />

& Referral Agencies (NACCRRA),<br />

currently doing business as <strong>Child</strong><br />

Care Aware ® of America.<br />

The Early Learning Policy Group<br />

focuses on strengthening the quality<br />

of child care at the federal and<br />

state level through policy analysis,<br />

strategic thinking and partnership<br />

building, effective communication and<br />

advocacy approaches, and pursuing<br />

alternative financing approaches to<br />

support early childhood initiatives.<br />

Vocabulary for a child at age 3 is directly related to reading test<br />

scores for that child in grade 3. At age 3, low-income children know<br />

30 million fewer words than their peers in higher income brackets.<br />

School readiness matters. <strong>Child</strong>ren who start school ready to<br />

learn are much more likely to perform at grade level and graduate<br />

career-ready from high school and college.<br />

Access to high-quality early care and education programs<br />

supports parents so that they can work. It’s also an investment in<br />

our children so that they start school ready to learn.<br />

When negotiating the budget this fall, it’s critical that members of<br />

Congress know that investing in early care and education programs<br />

<strong>Child</strong> Care and Development Block Grant<br />

In November of 2014, the <strong>Child</strong> Care and Development Block<br />

Grant (CCDBG) Act was reauthorized with bipartisan support,<br />

for the first time in 18 years. CCDBG subsidies help lowincome<br />

families afford child care so that parents can work and<br />

children can be in a safe setting that promotes their healthy<br />

development.<br />

The CCDBG Act of 2014 included reforms aimed at improving<br />

the health and safety of child care programs, promoting family<br />

involvement, improving training for the child care workers,<br />

enhancing continuity of care, and increasing the number and<br />

percentage of children from low-income families in high-quality<br />

programs.<br />

Given that champions in both political parties came together<br />

to support the reauthorization of CCDBG, bipartisan support<br />

for federal funding to help implement the reforms is equally<br />

important. Without sufficient resources to implement the new<br />

law, fewer children will be served as states stretch to do more<br />

without the necessary resources.<br />

It’s time to encourage Congress to significantly increase funding<br />

for CCDBG above the levels included in both the FY 2017 House<br />

and Senate Labor, HHS, and Education Appropriations bills.<br />

The House bill increased funding by $40 million and the Senate<br />

bill increased funding by $25 million.<br />

While that sounds like a lot of money, the Congressional Budget<br />

Office estimates that meeting the new reforms will cost much<br />

more than that. An increase of $1.2 billion above the funding<br />

level provided for CCDBG in FY <strong>2016</strong> will help states implement<br />

the quality improvements put forth in the Act, leading to better<br />

outcomes for children from low-income families.<br />

States are struggling with the cost of implementing the critically<br />

important reforms included in CCDBG reauthorization. Funding<br />

at this higher level will enable states to provide children and<br />

families access to high-quality child care without reducing the<br />

number of children who can be served or reducing payments to<br />

providers. In most states, those payments already are too low.<br />

The reforms Congress passed into law hold great promise. But,<br />

there is concern that without a significant increase in funding the<br />

goals of CCDBG, reauthorization will go unfulfilled, and working<br />

parents will find it even more challenging to obtain the help they<br />

need to pay for child care so that they can work to support their<br />

families.<br />

8 <strong>Kansas</strong> <strong>Child</strong> A Publication of <strong>Child</strong> Care Aware ® of <strong>Kansas</strong>


Head Start and Early Head Start<br />

Head Start and Early Head Start deliver comprehensive early<br />

learning, health, nutrition and family support services to lowincome<br />

expectant families and children from birth to age 5.<br />

Since 1965, Head Start has served more than 32 million children<br />

and families. While it continues to serve more than a million<br />

children every year, the need still far outweighs the supply.<br />

As of 2013, only 42 percent of eligible 3- and 4-year-olds<br />

participated in Head Start, and only 4 percent of eligible infants<br />

and toddlers participated in Early Head Start. In <strong>Kansas</strong>, only 11<br />

percent of children participating in Head Start are enrolled in<br />

full-day programs. Yet, research shows that full-day programs<br />

have a far greater effect than half-day programs with regard to<br />

the gains children make. On average, children in Head Start are<br />

in programs for only 3.5 hours a day. That doesn’t help parents<br />

who are working, and it’s not enough learning time. Increased<br />

investments in Head Start are critical to ensure that more<br />

children can participate for a full day.<br />

In August, the U.S. Department of Health and Human<br />

Services proposed a comprehensive revision of the Head Start<br />

Performance Standards to improve the quality of Head Start<br />

services; streamline and reorganize program requirements to<br />

make it easier to operate a high-quality Head Start program;<br />

and increase the percentage of children in full-day<br />

programs. In order to implement these revised<br />

performance standards, including increasing the<br />

number of children in full-day Head Start, a<br />

significant increase in funding is needed.<br />

Specifically, funding for Head Start needs<br />

to exceed the $141 million increase<br />

included in the FY 2017 House and Senate<br />

committee-approved appropriation bills. While<br />

this increase represents a first, it falls short of<br />

expanding access to full-day programs.<br />

An increase of $434 million will help implement Head<br />

Start Performance Standards in the coming year and support<br />

quality improvements in programs, such as full-day services.<br />

Additionally, it is important to support increases above<br />

the current funding level for Early Head Start-<strong>Child</strong> Care<br />

Partnerships. Those partnerships are designed to strengthen the<br />

quality of child care to meet Head Start standards so that more<br />

low-income children will have access to high-quality care.<br />

Preschool Development Grants<br />

The recent enactment of the Every Student Succeeds Act (ESSA)<br />

highlights the growing momentum toward bringing states,<br />

school districts, and community-based partners together to<br />

better integrate early learning with K-12 education. Specifically,<br />

ESSA recognizes the importance of a continuum of learning<br />

that provides a connection between early learning and K-12<br />

education. This starts with investing in early childhood<br />

education.<br />

ESSA authorizes a new Preschool Development Grants (PDG)<br />

program within the U.S. Department of Health and Human<br />

Services (HHS). The new PDGs will help support access to highquality<br />

preschool opportunities for children, while emphasizing<br />

coordination and expansion of early learning services.<br />

The current PDG grantees are working in more than 200<br />

communities in 18 states to expand access to high-quality<br />

preschool opportunities. Congress authorized $250 million<br />

in both the FY 2017 House and Senate bills for PDGs, which<br />

represents a freeze in funding. Additional funds are needed<br />

so that states can expand pre-Kindergarten programs to serve<br />

more children.<br />

42%<br />

4%<br />

11%<br />

of eligible 3- and 4-year-olds<br />

participated in Head Start<br />

of eligible infants and toddlers<br />

participated in Early Head Start<br />

of children participating in Head Start<br />

are enrolled in full-day programs<br />

is an economic development strategy — one that helps parents<br />

work, which supports state and local economies and helps children<br />

learn. In other words, school readiness and school success are<br />

directly related to our economy and should be funded. Congress<br />

will be negotiating funding for programs for the 2017 fiscal year,<br />

which begins Oct. 1.<br />

At this point, the FY 2017 Labor, Health and Human Services,<br />

and Education Appropriations bill — approved by the House and<br />

Continued on page 10<br />

www.ks.childcareaware.org <strong>Kansas</strong> <strong>Child</strong> 9


Senate appropriations committees — provides a modest increase<br />

for early childhood programs, but it’s not enough to avoid cutting<br />

the number of children who receive assistance.<br />

We strongly support robust and comprehensive<br />

early childhood investments that include the Preschool<br />

Development Grants, IDEA Grants for Infants and Families<br />

and IDEA Preschool Grants. We also need to pay particular<br />

attention to the urgent and unmet needs of children receiving<br />

assistance through the <strong>Child</strong> Care and Development Block<br />

Grant (CCDBG), Head Start and Early Head Start.<br />

We must ensure that every child in this country, especially<br />

those from low-income families, has access to high-quality early<br />

childhood education and child care opportunities to prepare them<br />

to develop the skills needed to enter kindergarten ready to learn<br />

and succeed in life.<br />

Below is a list of early childhood programs, funding approved<br />

by the House and Senate appropriations committees for FY <strong>2016</strong>,<br />

and the funding that is needed to ensure that children are not cut<br />

from services.<br />

What Can You Do?<br />

Educate your congressional representatives. If you are not sure<br />

who your representatives are or do not have their phone numbers<br />

or emails, you can locate them here: http://bit.ly/2bkoP5T.<br />

Tell them that early childhood programs matter.<br />

Tell them that school readiness and school success depend on<br />

access to high-quality early learning programs.<br />

Together, we can make a difference! <<br />

Key Early Learning and Family Funding<br />

FY 2017 Labor, HHS & Education Appropriations (Dollars in Millions)<br />

Program<br />

FY2017 Senate<br />

Approps Comm<br />

FY2017 Senate<br />

vs FY<strong>2016</strong><br />

FY2017 House<br />

Approps Comm<br />

FY2017 House<br />

vs FY<strong>2016</strong><br />

FY2017 Funding<br />

Increase Needed<br />

<strong>Child</strong> Care and<br />

Development Block<br />

Grant (CCDBG)<br />

$2,786 $25 $2,801 $40 $1,200<br />

Head Start $9,200 $34 $9,309 $143 $434<br />

Early Head Start & EHS/<br />

<strong>Child</strong> Care Partnerships<br />

Preschool Development/<br />

Expansion Grants<br />

$635 FREEZE $645 $10 $150<br />

$250 FREEZE $250 FREEZE $100<br />

Sources:<br />

Senate FY2017 Labor, HHS, & Education Appropriations bill approved by the Appropriations Committee on June 7, <strong>2016</strong>.<br />

Senate Committee Report: https://www.congress.gov/114/crpt/srpt274/CRPT-114srpt274.pdf<br />

House FY2017 Labor, HHS & Education Appropriations bill approved by the Appropriations Committee on July 14, <strong>2016</strong><br />

House Committee Report: http://appropriations.house.gov/uploadedfiles/hrpt-114-hr-fy2017-laborhhsed.pdf<br />

10 <strong>Kansas</strong> <strong>Child</strong> A Publication of <strong>Child</strong> Care Aware ® of <strong>Kansas</strong>


Issues to Watch<br />

By <strong>Kansas</strong> Action for <strong>Child</strong>ren<br />

As we look ahead to the 2017 legislative session, it is clear that the<br />

decisions policymakers will make next year will have big consequences for<br />

<strong>Kansas</strong> children. Here are some of the issues that organizations such as <strong>Child</strong><br />

Care Aware® of <strong>Kansas</strong> and <strong>Kansas</strong> Action for <strong>Child</strong>ren will watch as we work<br />

together to make <strong>Kansas</strong> the best state in the nation to raise a child:<br />

2017<br />

Early <strong>Child</strong>hood Funding<br />

In 1999, <strong>Kansas</strong> legislators made a<br />

commitment to our state’s future prosperity<br />

by establishing the <strong>Child</strong>ren’s Initiatives Fund<br />

(CIF) and the <strong>Kansas</strong> Endowment for Youth<br />

(KEY) Fund using monies garnered by the<br />

Tobacco Master Settlement Agreement. <strong>Kansas</strong><br />

was the only state in the nation to invest tobacco<br />

settlement monies in this way, recognizing both the cost avoidance<br />

and tremendous return on investment generated by early learning.<br />

It was part of a larger vision to provide early learning opportunities<br />

for future generations of Kansans.<br />

In <strong>2016</strong>, after swift and significant pushback from child advocates<br />

such as you, the Legislature resoundingly rejected proposals to<br />

dismantle <strong>Kansas</strong>’ premier system for early childhood education.<br />

However, children’s programs still faced funding cuts due to the<br />

state’s ongoing budget crisis. We expect that budget pressures will<br />

continue to threaten the CIF in 2017. We will depend on advocates<br />

from across the state to protect programs that ensure all <strong>Kansas</strong><br />

children receive the best possible start in life – no matter what.<br />

Budget & Tax Policy<br />

In recent months, you’ve probably seen<br />

a news story or two about <strong>Kansas</strong>’<br />

unprecedented budget problems. The<br />

state’s fiscal health began to weaken in 2012<br />

when policymakers set <strong>Kansas</strong> on a path to<br />

eliminate the state income tax. Radical changes<br />

to the state tax code in 2012 and 2013 mean the state now doesn’t<br />

have the resources it needs to function day-to-day, let alone make<br />

investments necessary to flourish in the future.<br />

Even after the Legislature raised the state sales tax in 2013 and 2015<br />

and eliminated important credits for working families, such as the<br />

child and dependent care credit, <strong>Kansas</strong> still struggles to balance<br />

its budget. The state has endured nine rounds of budget cuts in<br />

four years, with no end in sight to the deficit. In fact, the situation is<br />

actually becoming more serious. In addition to repeatedly missing<br />

monthly revenue targets, <strong>Kansas</strong>’ statewide credit rating was<br />

downgraded last summer for a third time in two years.<br />

A shift in the makeup of the <strong>Kansas</strong> Legislature in the August and<br />

November elections might create the political will necessary to<br />

reform the state’s tax policy, allowing <strong>Kansas</strong> to protect the state’s<br />

most important assets — including investments in our children.<br />

<strong>Child</strong> advocacy organizations are eager to both support and actively<br />

lobby for common sense tax reform in 2017.<br />

<strong>Child</strong> Care Regulations<br />

Changes to the federal <strong>Child</strong> Care and<br />

Development Block Grant (CCDBG) present<br />

the opportunity for <strong>Kansas</strong> to re-examine<br />

and improve its child care system. The <strong>Child</strong><br />

Care and Development Fund (CCDF) is a major<br />

source of federal funding for child care assistance<br />

and other critical pieces of the <strong>Kansas</strong> child care system, such<br />

as the statewide resource and referral system and initiatives that<br />

improve child care quality.<br />

Early childhood stakeholders will be able to shape the future of<br />

child care in the state in several ways. The <strong>Kansas</strong> Department of<br />

Health and Environment (KDHE) will seek public comment and<br />

update regulations for child care providers to comply with the new<br />

federal law. The <strong>Kansas</strong> Department for <strong>Child</strong>ren and Families<br />

(DCF) will launch a pilot program as it works to develop a statewide<br />

Quality Rating and Improvement System (QRIS). While all this<br />

is happening, the <strong>Kansas</strong> Legislature will update <strong>Kansas</strong> law as<br />

necessary. Each of these changes gives advocates for early learning<br />

the chance to build the best <strong>Kansas</strong> child care system possible.<br />

www.ks.childcareaware.org <strong>Kansas</strong> <strong>Child</strong> 11


An intro to Advocacy in<br />

Adapted from “Intro to Advocacy” by <strong>Kansas</strong> Action for <strong>Child</strong>ren<br />

Advocacy is the foundation of our democracy. It is an attempt to influence public policy in a way that brings<br />

about legislative action or change.<br />

It is up to us to speak on behalf of <strong>Kansas</strong> children. State legislators look to constituents who can bring<br />

important information to their attention and let them know how their constituents want to be represented.<br />

When you are passionate about an issue and ready to take action, it is important to understand the legislative<br />

process. Additionally, you should be strategic in the relationships you develop and the tools you utilize to<br />

effectively communicate your position or cause.<br />

The <strong>Kansas</strong> Legislature: Who Represents You?<br />

The <strong>Kansas</strong> Legislature consists of two chambers — the House of Representatives<br />

(125 members) and the Senate (40 members). Each Kansan is represented by one<br />

member in each chamber. This system of checks and balances is purposefully<br />

complex to ensure that all proposed legislation receives thorough consideration<br />

Stay Informed<br />

To make a difference when legislators are considering issues that impact <strong>Kansas</strong><br />

children, you need to know what’s happening during the legislative session in<br />

Topeka. Here are some resources to help you stay informed:<br />

<strong>Kansas</strong> Legislative Website | www.kslegislature.org<br />

The Legislature’s website features calendars and journals that summarize daily<br />

activities. You can also download bills and find a complete listing of legislators with<br />

office phone numbers and email addresses.<br />

Legislative Hotline | 1-800-432-3924 (in state), 785-296-2149 (out of state)<br />

The <strong>Kansas</strong> State Library operates the Legislative Hotline all year long to provide bill<br />

numbers, bill status, and a way for constituents to contact their legislators.<br />

before being implemented. It is not unusual for a piece<br />

of legislation to take multiple years to pass.<br />

Tip: You can visit www.openstates.org to look up who<br />

represents you in the <strong>Kansas</strong> Legislature.<br />

<strong>Kansas</strong> Action for <strong>Child</strong>ren | www.kac.org/sign-up<br />

Sign up to receive our action alerts to contact your<br />

legislator, monthly e-newsletter, or our “Capitol<br />

Connection,” which is emailed weekly during the<br />

legislative session.<br />

Twitter | www.twitter.com/#ksleg<br />

Many reporters, legislators, and advocates tweet<br />

updates in real time during the legislative session.<br />

Following along is easy – you can visit www.<br />

twitter.com and search<br />

“#ksleg,” even if you<br />

don’t want to create a<br />

Twitter account.<br />

12 <strong>Kansas</strong> <strong>Child</strong>


the <strong>Kansas</strong> Statehouse<br />

Timeline<br />

<strong>Kansas</strong> has a part-time legislature, which means our citizenlegislators<br />

spend 90 days working in Topeka in what is called<br />

the legislative session. The session begins in January and<br />

typically ends in early May. Following completion of the session, legislators return<br />

to their hometowns and day jobs until the following year, returning only for interim<br />

committees between sessions. By having a part-time legislature, lawmakers are able<br />

to stay connected with their local communities and constituents.<br />

Your Voice Matters<br />

At every step of the legislative process, advocates have<br />

the opportunity to influence public policy. Cultivating a<br />

relationship with your elected officials year-round builds a<br />

good foundation for your efforts to achieve real results for<br />

<strong>Kansas</strong> children. When you reach out to your legislators,<br />

keep two things in mind: any communication is better<br />

than none at all, and putting a personal face on an issue is<br />

advantageous.<br />

Follow Up<br />

It is critical to follow up with your legislators after<br />

making a specific request,<br />

because it increases their<br />

accountability and lets them<br />

know you are monitoring<br />

Meeting: If you would like to set up a personal meeting at the Statehouse, be<br />

understanding of their changing schedules and respectful of your legislator’s time.<br />

Ask a specific question: “Will you vote for House Bill 1000?” instead of “Will you<br />

support kids this year?”<br />

Correspondence: Remember to keep your comments short, simple, and to the point.<br />

Include these five elements:<br />

•§<br />

Your full name and address<br />

•§<br />

Brief background about the issue (with a bill number, if it is available)<br />

•§<br />

Story of personal or community impact<br />

•§<br />

Other supporting arguments<br />

•§<br />

A specific request<br />

the issue. If legislators did not support you after saying they would, send a message<br />

saying you are disappointed in their lack of support (politely, of course). If the<br />

legislator did support your issue, say thank you.<br />

Together, we can shape public policy that improves the lives of <strong>Kansas</strong> children.<br />

For a more in-depth guide to the <strong>Kansas</strong> legislative process, download our Intro to<br />

Advocacy at http://kac.org/take-action/toolkit/.<br />

<strong>Kansas</strong> <strong>Child</strong> 13


When advocates<br />

put a face on the<br />

facts, lawmakers see<br />

legislation differently.<br />

This should give us all<br />

hope and motivation to<br />

stay engaged in 2017...<br />

14 <strong>Kansas</strong> <strong>Child</strong>


Telling Your Story<br />

to Affect Policy Change<br />

By <strong>Kansas</strong> Action for <strong>Child</strong>ren<br />

Putting A Face on the Facts: Lexie’s Law<br />

Less than a decade ago, <strong>Kansas</strong> ranked 46th in the country<br />

for child care oversight. Before 2010, this resulted in 30<br />

heartbreaking child deaths over a three-year period, including<br />

18-month-old Ava Patrick and 13-month-old Lexie Engelman.<br />

Out of their losses, the parents of Ava and Lexie—Alecia<br />

and Steve Patrick and Kim and Bryan Engelman—committed<br />

themselves to improving child care safety in <strong>Kansas</strong> so other<br />

families would be spared the same tragedy. Together with other<br />

child advocacy organizations and key legislative champions,<br />

they set about passing Lexie’s Law, landmark legislation<br />

that for the first time in more than 30 years overhauled and<br />

strengthened <strong>Kansas</strong> child care.<br />

Lexie’s Law propelled <strong>Kansas</strong> to one of the nation’s leaders in<br />

child care safety. Within two years of its passage, <strong>Kansas</strong> laws to<br />

promote child health and safety catapulted the state from 46th<br />

to third place in a report by the National Association of <strong>Child</strong><br />

Care Resource & Referral Agencies.<br />

Too often in policymaking, ill-conceived laws result in<br />

unintended consequences. Lexie’s Law, on the other hand,<br />

resulted in a refreshing dose of unintended benefits. Five years<br />

after its implementation, <strong>Kansas</strong> now serves as a model for<br />

child care safety.<br />

Why Stories Matter<br />

The passage of Lexie’s Law made national news, but it<br />

wasn’t an easy journey. In fact, the bill passed in the<br />

wee hours of the morning on the final day of the 2010<br />

legislative session with the minimum number of votes<br />

it needed to go to the governor’s desk.<br />

Legislation to overhaul any industry typically takes<br />

years to usher through the process. It takes time<br />

to educate policymakers, convince committee<br />

chairs to hold hearings, to find compromise and<br />

iron out sticking points, and to get a bill to a full<br />

chamber for a vote (let alone two chambers).<br />

So how did Lexie’s Law pass in just one year?<br />

The <strong>Kansas</strong> Legislature is what we call a “citizen legislature.”<br />

That means state lawmakers work only part time. Unless they’re<br />

retired, they juggle full-time jobs (plus their own family and<br />

community obligations) in addition to their public service.<br />

Legislators cast hundreds of votes during the annual 90-day<br />

session. Some days —<br />

especially at the end<br />

of the session —<br />

they might vote<br />

on dozens<br />

of pieces of<br />

legislation in<br />

a single day.<br />

They rely on<br />

legislative<br />

staff,<br />

committee<br />

chairs, media<br />

and constituents<br />

to inform them on<br />

issues where they lack<br />

expertise.<br />

All commonsense<br />

policy is data-driven.<br />

Credible research<br />

should always indicate a<br />

clear need for changes in<br />

statute. However, data alone<br />

rarely motivates lawmakers to<br />

act quickly. Personal stories are what<br />

capture hearts, minds, and votes. When lawmakers put a face on<br />

a fact, they are more likely to understand the human implications<br />

of a bill and more likely to take action.<br />

In the example of Lexie’s Law, advocates successfully merged<br />

compelling data about <strong>Kansas</strong>’ failing child care safety system<br />

with powerful stories from those who endured unspeakable<br />

Lexie Engleman<br />

Ava Patrick<br />

Continued on page 16<br />

www.ks.childcareaware.org <strong>Kansas</strong> <strong>Child</strong> 15


Alecia and Steve Patrick<br />

The Engelmans and the Patricks<br />

shared their stories in a way<br />

that compelled legislators to<br />

ask themselves: what if this had<br />

happened to my family?<br />

Kim and Bryan Engleman<br />

Continued from page 15<br />

grief as a result of the status quo. The Engelmans and the<br />

Patricks shared their stories in a way that compelled legislators<br />

to ask themselves: what if this had happened to my family? As<br />

a result, this sweeping legislation was signed into law just four<br />

months after it was introduced.<br />

Why You Should Tell Your Story in 2017<br />

Unfortunately, <strong>Kansas</strong> faces yet another tough budget year<br />

in 2017. The state’s credit rating was recently downgraded for<br />

the third time, monthly revenues have continued to drop, and<br />

projections for the near future are not promising.<br />

In <strong>2016</strong>, dismantling the state’s premier system for early<br />

childhood education topped Governor Brownback’s list of<br />

options to temporarily fill the state’s budget gap. Although<br />

advocates were able to ward off these efforts, new attempts to cut<br />

investments in <strong>Kansas</strong> kids are anticipated in 2017.<br />

Data are already on the side of child advocates. We know early<br />

childhood education enjoys wide bipartisan support among<br />

Kansans. We know research proves that investing early saves<br />

the state money down the road. And we know every <strong>Kansas</strong><br />

family needs access to safe, affordable child care at one point or<br />

another. But data alone probably won’t ensure the preservation<br />

of early childhood investments in <strong>Kansas</strong>. As the state’s fiscal<br />

woes worsen, personal stories from real Kansans about why<br />

high-quality child care matters will be the difference between<br />

victory and defeat.<br />

How To Tell A Compelling Story<br />

Make it personal. Paint a picture of who you are. Are you a<br />

child care provider? Talk about your facility and the role it plays<br />

in your community. What is your program is like? Why did you<br />

decide to become a child care provider? If you’re a parent who<br />

benefits from access to high-quality child care, tell us about<br />

your children. What are their personalities? What are their<br />

challenges?<br />

What would<br />

your life be like<br />

for your family if you<br />

didn’t have access to high-quality child care?<br />

Balance needs with achievements. It can be tempting to focus<br />

on the challenges you’re facing as you attempt to demonstrate<br />

the need for funding. But policymakers also need to see that<br />

expanding access to high-quality child care makes a difference.<br />

Pair the need for continued investment with the successes you’ve<br />

achieved as a result of that investment. Give examples of how<br />

high-quality early care has helped your child or the families you<br />

serve, in addition to describing the consequences that would<br />

follow if it were not available.<br />

Make a specific ask. State what you’re asking the<br />

policymaker to do. Describe what action or position you want<br />

him/her to take. This should be specific and refer to a bill or a<br />

program (such as preserving the <strong>Child</strong>ren’s Initiatives Fund or<br />

expanding access to child care assistance). Also, don’t forget<br />

to address the public good. Describe how your request will<br />

benefit your family or your business, but also how it helps your<br />

community and our state.<br />

Be sure to say, “Thank you.”<br />

Share Your Story Today<br />

Over and over, personal storytelling and advocacy have pushed<br />

a commonsense piece of legislation over the finish line, or<br />

brought damaging policy to a screeching halt. When advocates<br />

put a face on the facts, lawmakers see legislation differently. This<br />

should give us all hope and motivation to stay engaged in 2017,<br />

knowing that our voices can make a difference in the lives of kids<br />

who would otherwise be voiceless at the State Capitol.<br />

<strong>Kansas</strong> Action for <strong>Child</strong>ren is currently collecting stories from<br />

parents and child care providers for use in the next legislative<br />

session. If you’re interested in sharing your story, please e-mail<br />

kac@kac.org. <<br />

16 <strong>Kansas</strong> <strong>Child</strong> A Publication of <strong>Child</strong> Care Aware ® of <strong>Kansas</strong>


Advocacy in the Age of Social Media: How It Works<br />

By <strong>Kansas</strong> Action for <strong>Child</strong>ren<br />

In 2004, in an effort to connect<br />

college students using a digital<br />

network, a Harvard student<br />

launched a little website called<br />

Facebook. Two years later, another<br />

undergraduate student at New<br />

York University launched a microblogging<br />

site we now know as<br />

Twitter. We didn’t realize it at the<br />

time, but these launches marked the<br />

birth of the social media era. Our<br />

lives would never be the same. More<br />

than a decade later, these networks<br />

comprise more than 1.7 billion<br />

and over 300 million members,<br />

respectively. They have become<br />

our primary source of information,<br />

conversation and — yes — advocacy.<br />

Unlike traditional forms of<br />

communication and advocacy, the<br />

rules and best practices of social<br />

media constantly evolve. This is,<br />

in part, because each platform<br />

undergoes ongoing updates,<br />

resulting in both new opportunities<br />

for innovation and new limitations.<br />

New forms of social media are<br />

gaining traction every day, from<br />

Snapchat to Instagram to LinkedIn.<br />

As more social media sites achieve<br />

popularity, the demographics and<br />

effectiveness of each platform shifts<br />

and adapts.<br />

Despite its constant evolution,<br />

social media can be one of the<br />

most effective advocacy tools for<br />

individuals and organizations.<br />

Many voices are stronger than<br />

one, and social media is the<br />

easiest way to get others to stand<br />

behind and share your message.<br />

From public engagement to issue<br />

awareness, social media provides<br />

a pathway to successful advocacy<br />

work. And because it is an ongoing<br />

conversation, social media creates<br />

an opportunity to influence<br />

stakeholders within and across<br />

<strong>Kansas</strong> communities, including<br />

policymakers.<br />

Although there are a variety of<br />

popular social media networks,<br />

Facebook and Twitter remain the<br />

most common. These networks are<br />

useful for advocacy because they<br />

make it simple to connect friends,<br />

stakeholders, and constituents to an<br />

issue, and they are the fastest way<br />

to disseminate information among<br />

those groups.<br />

When using social media for<br />

advocacy, it is important to create<br />

a strategy. The first step in a digital<br />

advocacy strategy is to establish your<br />

goal. Whether it’s narrow or broad,<br />

setting the objective is a crucial<br />

step. The second step is to identify<br />

your audience. Depending on the<br />

desired outcome, your message to<br />

individuals or groups will differ.<br />

Consider whom you are reaching<br />

out to and how can you get them<br />

invested in your issue. Step three:<br />

define your message and tell a story.<br />

What is the problem and what are<br />

the solutions? The reach of your<br />

advocacy work will be more robust<br />

with an effective social media<br />

strategy.<br />

Social media quick tips:<br />

•§<br />

Follow legislators, media, and<br />

community leaders on Facebook and<br />

Twitter to stay informed.<br />

•§<br />

Use images — such as photos,<br />

charts, and infographics — to<br />

maximize user engagement.<br />

•§<br />

When it comes to Facebook, keep it<br />

short and simple.<br />

•§<br />

On Twitter, use hash tags such as<br />

#ksleg to join the conversation.<br />

•§<br />

Post regularly and frequently to stay<br />

engaged with your audience.<br />

Just a little bit of creativity,<br />

consistency, and careful planning<br />

can tremendously expand your<br />

message and engagement, adding<br />

your valuable voice to a statewide<br />

conversation. <<br />

17


Early Education<br />

A Winning Issue<br />

By <strong>Kansas</strong> Action for <strong>Child</strong>ren<br />

In an otherwise polarized election,<br />

voters can agree on at least one thing.<br />

According to a poll released by the First<br />

Five Years Fund (FFYF), 90 percent of<br />

voters — including 78 percent of Donald<br />

Trump supporters and 97 percent of<br />

Hillary Clinton<br />

supporters — agree<br />

that Congress<br />

and the next<br />

president must<br />

make quality,<br />

early childhood<br />

education more<br />

accessible and<br />

affordable to lowand<br />

middle-income<br />

families.<br />

The poll<br />

additionally found<br />

that by a three-to-one<br />

margin voters prefer<br />

the next president be<br />

someone who focuses<br />

on solutions to the<br />

country’s problems, and<br />

they’ve identified investment<br />

in early childhood education<br />

as an important solution. Key<br />

voter groups want the federal<br />

government to help states and local<br />

communities improve access to quality,<br />

early childhood education — this includes<br />

85 percent of Hispanics, 79 percent<br />

of suburban women, 65 percent of<br />

moderate/liberal Republicans, and<br />

58 percent of Republican<br />

women.<br />

Early childhood education isn’t a<br />

partisan issue, and this poll demonstrates<br />

that Americans of all political stripes are<br />

united in their demands to make it more<br />

accessible and affordable. Candidates<br />

looking to connect with voters should be<br />

hearing loud and clear that Americans see<br />

a need for quality early learning, ranking<br />

it a top priority alongside education and<br />

good-paying jobs.<br />

More than two-thirds of poll<br />

respondents believe children do not start<br />

kindergarten with the knowledge and<br />

skills they need, driven in part by a lack of<br />

affordable and successful early childhood<br />

education programs. Americans also want<br />

to rethink our education priorities, with<br />

the majority calling for more or equal<br />

investment in early education over college.<br />

This poll gives Washington leaders a<br />

definitive mandate to ensure that every<br />

child has a strong start in life. We now<br />

need to provide communities with the<br />

resources to make high-quality programs<br />

affordable and accessible at a state and<br />

local level.<br />

Although the poll was conducted<br />

nationally, its findings absolutely reflect<br />

what is happening in <strong>Kansas</strong>. Just last<br />

January, a statewide audit elevated the<br />

<strong>Child</strong>ren’s Initiatives Fund — <strong>Kansas</strong>’<br />

foundation for early learning — as the<br />

gold standard for government efficiency,<br />

accountability, and return on investment.<br />

In fact, the audit confirmed that some CIF<br />

programs generate an $11 return for every<br />

$1 spent.<br />

In <strong>2016</strong>, state lawmakers on both<br />

sides of the aisle resoundingly rejected<br />

18 <strong>Kansas</strong> <strong>Child</strong> A Publication of <strong>Child</strong> Care Aware ® of <strong>Kansas</strong>


three efforts to dismantle <strong>Kansas</strong>’ early<br />

childhood infrastructure amid a difficult<br />

budget shortfall. It’s an investment worth<br />

protecting at every level of government.<br />

Additional highlights from the poll:<br />

•§<br />

Voters want America’s leaders to<br />

prioritize early education: 72 percent<br />

say that ages 1 to 5 are the most<br />

important for learning.<br />

•§<br />

A majority of Republicans,<br />

Democrats, and Independents want<br />

to invest in multiple education<br />

opportunities, including homevisiting,<br />

early learning programs, and<br />

preschool services.<br />

•§<br />

Early childhood education is a<br />

bipartisan issue. In fact, key swing<br />

state voters across the country<br />

support making investments in early<br />

childhood programs.<br />

The poll was commissioned by the<br />

First Five Years Fund in conjunction<br />

with a bipartisan polling team of<br />

Public Opinion Strategies (R) and Hart<br />

Research (D). The sample was distributed<br />

proportionately throughout the country<br />

and is demographically representative of<br />

the electorate. <<br />

About the First Five Years Fund: The First Five<br />

Years Fund helps America achieve better results<br />

in education, health and economic productivity<br />

through investments in quality, early childhood<br />

education programs for disadvantaged children.<br />

FFYF provides knowledge, data, and advocacy<br />

— persuading federal policymakers to make<br />

investments in the first five years of a child’s life<br />

to create greater returns for all. Learn more at<br />

www.ffyf.org.<br />

www.ks.childcareaware.org <strong>Kansas</strong> <strong>Child</strong> 19


We are in this<br />

Together<br />

By Dr. Craig Correll,<br />

Superintendent<br />

Coffeyville Unified<br />

School District 445<br />

The Dr. Jerry Hamm<br />

Early Learning Center<br />

held its “official” ribbon<br />

cutting ceremony on<br />

August 1 — a huge<br />

milestone for the children of Coffeyville.<br />

While the ribbon cutting signifies a new<br />

era in quality, early education, it is really<br />

the latest iteration of the center. The<br />

blended model currently in operation<br />

began eight years ago as a collaboration<br />

between four partners.<br />

After a devastating flood in 2007<br />

destroyed more than 400 homes and<br />

many businesses, several committees were<br />

formed to determine how Coffeyville<br />

could rebuild. One major roadblock,<br />

according to local businesses, was the<br />

lack of quality child care, which quickly<br />

prompted a community-wide discussion<br />

about quality early education. Leaders<br />

from the school district and other entities<br />

decided that we all would need to work<br />

together.<br />

The district<br />

had two, half-day<br />

Pre-K rooms, as did<br />

Head Start. Tri-County<br />

Special Education also<br />

operated a classroom for Pre-K<br />

students.<br />

Our goal from the beginning was to<br />

provide high-quality, universal preschool<br />

for all students in Coffeyville. With a grant<br />

provided by the <strong>Kansas</strong> <strong>Child</strong>ren’s Cabinet<br />

and Trust Fund and additional resources,<br />

we remodeled a former elementary school<br />

into the Dr. Jerry Hamm Early Learning<br />

Center. The center consisted of six, halfday<br />

rooms and two, full-day classrooms,<br />

all of which were blended with students<br />

from each entity.<br />

While we achieved what we originally<br />

set out to accomplish, we knew we<br />

were not finished. The need for full-day<br />

classrooms was growing, as was the need<br />

to create before- and after-school<br />

care programs, which would<br />

aid working parents.<br />

Four additional<br />

20 <strong>Kansas</strong> <strong>Child</strong> A Publication of <strong>Child</strong> Care Aware ® of <strong>Kansas</strong>


classrooms were needed, as well as a<br />

method to fund the before- and afterschool<br />

care.<br />

After many meetings with local<br />

community leaders, we decided to form a<br />

nonprofit organization. This would enable<br />

us to apply for tax credits and create a new<br />

coalition of local businesses. Rather than<br />

looking to a bond campaign through the<br />

local school district, the group decided to<br />

attempt to raise the needed funds locally<br />

from private sources. Barry Downing,<br />

of the Wichita TOPs centers, assisted us<br />

along the way.<br />

Through the generosity of local<br />

donors, the coalition was able to raise<br />

$2.1 million to build the addition to the<br />

center. In order to be eligible for child<br />

care subsidies, the building was licensed<br />

through the <strong>Kansas</strong> Department of<br />

Health and Environment.<br />

The importance of early childhood<br />

education cannot be overstated. Students<br />

who attend a high-quality early learning<br />

program are more than 30 percent less<br />

likely to require special education and<br />

more than 30 percent more likely to<br />

graduate high school. They also show<br />

much greater self-regulation, problemsolving<br />

and self-awareness skills. Research<br />

also shows these students are 72 percent<br />

less likely to be arrested for drug offenses<br />

in their lifetimes and 20 percent more<br />

likely to be employed.<br />

In a highpoverty<br />

area such as<br />

Coffeyville,<br />

this center<br />

could be the<br />

catalyst for<br />

change the<br />

community<br />

needs. We<br />

have already<br />

seen our<br />

special<br />

education<br />

numbers<br />

decreasing<br />

and children<br />

coming to<br />

kindergarten more prepared. A secondary,<br />

unintended benefit has been the rallying<br />

of the community to be a part of the<br />

solution. I truly believe that a school can<br />

only be as great as its community, and that<br />

a community can only be as great as its<br />

schools. We are all in this together. <<br />

www.ks.childcareaware.org <strong>Kansas</strong> <strong>Child</strong> 21


It’s Time to Get Involved<br />

HON. TERRIE<br />

HUNTINTON<br />

Former State Senator<br />

Terrie Huntington, retired state senator,<br />

District 7, has been a member of the<br />

<strong>Kansas</strong> <strong>Child</strong>ren’s Cabinet since 2010,<br />

serves on the board of <strong>Kansas</strong> Action<br />

for <strong>Child</strong>ren, and was an Early Learning<br />

Fellow for the National Conference of<br />

State Legislatures.<br />

“If you have a plan, we want to hear it. Tell<br />

your community leaders, your local officials,<br />

your governor, … Believe me, your ideas count.<br />

An individual can make a difference.”<br />

Former President George Herbert Walker Bush<br />

Dwight D. Eisenhower stated, “Politics ought to be the parttime<br />

profession of every citizen who would protect the rights and<br />

privileges of free men.”<br />

Primary elections in <strong>Kansas</strong> often set the stage for the general<br />

elections, and the <strong>2016</strong> primary elections were no exception.<br />

With 125 House seats and 40 Senate seats in play, postcards filled<br />

our mailboxes, and television ads ran day and night asking us<br />

to believe the best or worst of a particular candidate. Political<br />

forums were held in community centers from Colby to Overland<br />

Park and from Wichita to Concordia, and candidates knocked on<br />

doors for two months.<br />

Campaigning has not changed much in the past 100 years —<br />

candidates want to talk to as many voters as possible, and new<br />

technology and media coverage have made that easier. Twitter,<br />

Facebook and the ever-dreaded robo-calls seek to persuade. It’s<br />

incumbent upon every eligible voter to study the issues, read<br />

position statements, and fact-check information to learn the<br />

truth about candidates and their platforms.<br />

Because <strong>Kansas</strong> has a citizen legislature, candidates come<br />

from many professions — farmer, doctor, community<br />

volunteer, retiree, lawyer, and often a new college graduate.<br />

While they might be familiar with a few of the important<br />

issues affecting their districts, candidates need input from<br />

advocacy groups to assess problems, formulate solutions,<br />

and change policy.<br />

The No. 1 issue this election season<br />

is the <strong>Kansas</strong> budget: K-12 classroom<br />

funding; a $17 million cut to higher<br />

education; decreased funding for the<br />

disabled; cuts to children’s programs;<br />

cuts to safety net clinics and hospital<br />

closures; cuts to infrastructure projects, due<br />

to transferring money from the Department<br />

of Transportation to the State General Fund;<br />

Standard & Poor’s downgrading of our state<br />

bond ratings, which makes money more expensive<br />

to borrow; deferred payments to KPERS (pension fund<br />

for teachers and some other public employees); and decreased<br />

access to TANF (Temporary Assistance for Needy Families)<br />

dollars, leading to an increase in Kansans living in poverty.<br />

When the <strong>Kansas</strong> Legislature convenes in January of 2017,<br />

legislators will have to address a new education funding<br />

formula and declining revenues that have led to budget cuts<br />

that affect all of us, especially our children.<br />

Legislators will need constituent information to help find<br />

solutions to these daunting initiatives. Voting in the general<br />

election in November should not be our final democratic<br />

responsibility. We need to continue to study the issues,<br />

contact our senators and representatives, attend their forums<br />

during the legislative session, provide expert testimony in<br />

committee hearings when asked, and seek information from<br />

non-partisan organizations that serve both parties. Get<br />

involved and stay involved! <<br />

22


Growing Up<br />

to Be Competent,<br />

Successful Leaders<br />

By Alice Eberhart-Wright, <strong>Child</strong> Development Specialist and Family Therapist<br />

Part of a parent’s responsibility is to guide their babies and toddlers to<br />

achieve developmental milestones. Sometimes they need a little help. I’m<br />

fascinated by the array of board books that might<br />

help with the job and are fun for both caregivers<br />

and children.<br />

“Pacifiers Are Not Forever,” by Elizabeth Verdick<br />

and illustrated by Marieka Heinlen, is an appealing<br />

book for toddlers that also includes advice for<br />

parents and caregivers. The story illustrates what a<br />

hard task it is to wean a child from the pacifier and<br />

offers comfort instead of punishment when dealing with screaming children.<br />

I love the fact that the illustrations show different skin colors as well as both<br />

female and male caregivers. Binky? Nuk? Passy? Give it up!<br />

“No More Diapers for Ducky!” is another board book. Authors Bernette<br />

Ford and Sam Williams make both young and old readers chuckle and fall in love<br />

with the little ducky in the furry diaper. When the diaper gets cold and wet, Ducky<br />

pulls off the diaper, gives it a kick, and uses the potty the way friend Piggy does.<br />

Piggy wears green-and-yellow-striped boxer shorts and has great toys. The two<br />

friends have fun playing together.<br />

For children in families that might have one or more new moms and dads, there<br />

is “My New Mom and Me,” by Renata Galindo. Galindo uses a parent cat and a<br />

puppy child to graphically illustrate how different life can be and adjustments that<br />

might need to be made when children are separated from familiar homes.<br />

Feelings of sadness, fear, and anxiety as well as feeling happy are dealt with<br />

in a very simple story with few words.<br />

As I think of my experiences with families, I remember the confused<br />

and hurt looks of children whose families were not represented in stories.<br />

Old story books almost exclusively featured nuclear families with a male<br />

father and female mother, parents from the same ethnic group, and “forever<br />

families.” Choose books that help children understand that their family<br />

counts, including step-parents, foster parents, mixed-race families and<br />

single parent families. These stories help all of us understand that there are<br />

many kinds of good families.<br />

Finally, I found “Noni Speaks Up,” by prize-winning Canadian author<br />

Heather Hartt-Sussman and illustrated by Genevieve Cote. This book<br />

would be great for conversations with children from ages 5-8 who are mature<br />

enough to understand bullying, and who have the courage to act apart from their peers.<br />

Noni gives money back to people when they drop it, opens doors for others, and loves it<br />

when everyone likes her. She is old enough to be in situations where friends can say things<br />

that hurt, or tease about clothes or actions. In this story, Noni decides to stand up for a<br />

child who looks different and has become a scapegoat. She sacrifices friends for this child.<br />

There are other books about Noni, and though I have not yet read them, this author<br />

appears to be worth following as she deals with the challenges children must conquer to<br />

become the kind of leaders our society needs. <<br />

www.ks.childcareaware.org <strong>Kansas</strong> <strong>Child</strong> 23


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