spring2017magazine

5811 USA Drive South
The University of South Alabama
Mobile, Alabama 36688
PRSRT STD
US Postage
PAID
Permit No. 2002
Birmingham, AL
VISION STATEMENT
To be the business school of choice in the Gulf Coast Region.
MISSION
The Mitchell College of Business provides value-added business education opportunities to wide-ranging
market segments in the Gulf Coast region through innovative engagement with constituents, while
supporting the area’s economic and social well-being.
STRATEGIC PLAN
Engage the Regional Community
A successful business college must develop strategies that positively impact the business community
and other external constituents. We will pursue innovative activities and strategies to partner with these
communities.
Enhance the Student Experience
The traditional educational experience is only the starting point in preparing students for today’s
competitive environment. We will develop programs that better prepare our students for this environment
and that positively impact our student employers and other external constituents.
Extend the MCOB Footprint
A successful business college must embrace the global business environment. We will implement strategies
that increase the depth and breadth of international initiatives.
Employ Outstanding Faculty
A vibrant and active faculty is the cornerstone of a successful business college. We will recruit, develop,
support, and retain outstanding faculty by supporting and rewarding excellence in teaching and research.