4 Components of Digital Marketing That Startups Should Outsource

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Hit your revenue goals faster by outsourcing these digital
marketing functions.
In this day and age, it is imperative to have a digital marketing plan to stay ahead of the competition.
However, the necessary tasks to effectively implement it can take a considerable amount
of time and effort. A solution that most startups do is to outsource these tasks to an offshore staff.
If you want to hit your target revenue faster, this is an idea that you should also consider. For reference,
below are some of the digital marketing components that you can outsource:
1. Multimedia Design
The collaterals you will feature in your website and share in your social media accounts should
be able to grab the attention of your customers, which is now shorter than a goldfish considering
the multiple contents that are available to them online. Hence, the designs and content of
collaterals such as infographics, posters, banners, and videos should be strong enough to stand
among the rest of your competitors and to spark a connection with your target audience.
2. Content Creation
Design and content should go hand in hand. It is through the effective collaboration between art
and copy that ads are able to have an emotional impact that could move prospects to actually
purchase a product or service. This is why you should also have a content writer on your team.
Besides creating a copy, content writers can also compose blogs, case studies, white papers,
and newsletters, which you may feature in your website or share in your social media accounts
to further your marketing objectives. There are multiple business resources in the Philippines
where content writers can get ideas to accomplish these.
3. Social Media Management
Regular posting of content such as blogs and infographics in your social media accounts is an
effective way to increase brand awareness and recall. To make the most out of this effort, you
need to know the best time to post and schedule your posts accordingly. Responding to the
comments or queries of your customers in your social media accounts is also essential. Indeed,
social media management is a taxing, but a necessary task that you can always offshore for optimal
efficiency and reduced operational expense.