Situation Room - are you crisis ready?

Are you
crisis ready?
Introducing Situation Room
- an experience-based training solution to
stress test you and your team to prepare
for a communications crisis.
canningspurple.com.au

Experience is the best teacher,
and the worst experiences
teach the best lessons.
Let us throw you in
the deep end.
M
Immersive scenario
Respond to a real-world scenario in
real time through a unique interactive
platform
The threat of crisis is ever present – the best you can do is be
prepared, so you can actively manage an issue when it hits.
Situation Room is an experiential training scenario designed for
communications and marketing teams wanting to experience
the pressure of a communications crisis.
Players are immersed in a crisis scenario which unfolds on
multiple platforms, forcing them to act, respond, and manage a
changing landscape of information and stakeholders.
Guided by experienced facilitators, Situation Room is a halfday
training opportunity which prepares your team for what a
communications crisis actually feels like, through exposure to
traditional news journalists, disgruntled staff, the public, and
social media users.
Practice reacting, responding and
managing a communications issue
y
Realistic experience
Fully-facilitated to ensure maximum
benefit and learning
Guided learning
Constructive feedback
Understand what more you can do to
prepare for a crisis
Learn from decades of combined issues and crisis
communications experience as your team practices how to
prepare for, respond to, and manage a crisis.

Why Cannings Purple?
Now, more than ever, effective communication with
stakeholders during a crisis is critical. The combination of
smart phones and social media means that any incident
can now make it to international news within seconds
- and while the damage to brand and reputation can
happen rapidly, repairing and restoring it can take years.
In addition, the scope of crises companies are exposed
to continues to expand, stretching beyond traditional
equipment failure and safety incidents through to cyberhacks
and privacy breaches.
Cannings Purple has built an excellent reputation for
assisting clients in issues and crisis management,
providing both proactive and reactive support to protect
their brand and reputation. In the event of a crisis,
Cannings Purple can immediately mobilise a team of
experienced senior communicators, to provide fast and
relevant advice and support to assist client teams in
ensuring all affected and interested stakeholders receive
accurate, relevant, and timely information, and that our
client's reputation is protected throughout.
We have supported clients through some significant and
high profile crises, which have included;
C an international hostage situation;
C a gas plant explosion;
C data and security breaches;
C sexual misconduct; and
C a number of incidents involving on-site fatalities.
Additionally, with our cornerstone shareholder WPP AUNZ, we provide access to a national and international
network of crisis communications specialists.
Warrick Hazeldine
Crisis Director
Annette Ellis
Crisis Director
Karen Brown
Crisis Director
Jamie Wilkinson
Digital Crisis Director
Ruth Callaghan
Digital Crisis Director
Peta Baldwin
Crisis Director
Peter Klinger
Crisis Director
Caroline Thompson
Crisis Director
For more information and pricing, contact
Jamie Wilkinson, Director of Digital:
jwilkinson@canningspurple.com.au • 0452 532 154
Call us on +61 6314 6300
or visit canningspurple.com.au/crisis
canningspurple.com.au