Masterbatch Industry Capacity, Production, Revenue (Value) by Region Forecast 2025

Rising adoption of the masterbatch is directly related to its functional properties like smoother surface finish
and desired hardness. Rising preference towards packaged goods by consumers is predicted to impact the need
for different plastic products. In such cases, adoption of masterbatches to enhance overall surface appearance
of the plastic component has become vital. Such factors are tremendously contributing to the growth of
masterbatch industry demand in recent years.
There has been a substantial growth in packaging sector across the globe on the account of increase in e-
commerce business. Numerous are focusing on appealing product packaging to draw potential customers, to
gain maximum profit for their products. Adoption of masterbatches alongside various makes an attractive
packaging is considered as one of the key factors for the expansion of this market.
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Rise in the popularity of different variants of polyethylene including high density polyethylene, low-density
polyethylene, and linear polyethylene, has accounted for increase in the adoption of polyethylene as a carrier
polymer in various end-user industry segments. Polyethylene products allows of different shades formation
during packaging that leads to easy product differentiation, thus driving growth the color masterbatch market
segment over the forecast period. Adoption of polyethylene during automobile manufacturing is vital to make
the surface of a vehicle glossy.
Masterbatch (MB) is commonly termed as a solid or liquid additive that is utilized for coloring plastics and
improving properties of plastics. Masterbatch is majorly differentiated between two categories such as addictive
masterbatch and color masterbatch. Procedure involving production of masterbatch include formation of
concentrated mixture consisting of pigments and additives that are compressed together at high temperature.
This leads to formation of a carrier resin, later cooled and sliced into a granular shape. Masterbatch offers
coloring of raw polymer economically during manufacturing processes.
The market is divided into regional market segment such as North America, Europe, Asia-Pacific, Latin America
and Africa. Europe has shown major growth in recent years owing to the rise adoption of latest methodologies
and existence prominent industry players in the region. Asia-Pacific region is predicted to hold major market
share in the masterbatch market with massive growth in forecast period.
Countries such as India, China and Singapore are leading the Asia-Pacific market with increasing growth of
packaging industry, consumer good market, and automobile sectors along with rise in building and construction
activities. The key players in the masterbatch industry are A. Schulman Incorporations, Ampacet Co., Cabot Co.,
Clariant AG, Plastiblends India Limited, and Global Colors Group.