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Akter, S., Wamba, S. F., Gunasekaran, A., Dubey, R., & Childe, S. J. (2016). How to improve firm performance using BDAC and business strategy alignment.

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128<br />

S. <strong>Akter</strong> et al. / Int. J. Production Economics 182 (<strong>2016</strong>) 113–131<br />

Analytics Capability–Business<br />

Strategy<br />

Alignment<br />

(ACBSA)<br />

Firm Performance<br />

(FPER)<br />

Business<br />

Knowledge<br />

Relational<br />

Knowledge<br />

Reflective BDABK1<br />

Reflective BDABK2<br />

Reflective BDABK3<br />

Reflective BDABK4<br />

Reflective BDARK1<br />

Reflective BDARK2<br />

Reflective BDARK3<br />

Reflective BDARK4<br />

knowledgeable about the role of big<br />

data analytics as a means, not an<br />

end.<br />

Our analytics personnel underst<strong>and</strong><br />

our organization’s policies <strong>and</strong> plans<br />

at a very high level.<br />

Our analytics personnel are very<br />

capable in interpreting <strong>business</strong><br />

problems <strong>and</strong> developing appropriate<br />

technical solutions.<br />

Our analytics personnel are very<br />

knowledgeable about <strong>business</strong><br />

functions.<br />

Our analytics personnel are very<br />

knowledgeable about the <strong>business</strong><br />

environment.<br />

Our analytics personnel are very<br />

capable in terms of planning, organizing,<br />

<strong>and</strong> leading projects.<br />

Our analytics personnel are very<br />

capable in terms of planning <strong>and</strong><br />

executing work in a collective<br />

environment.<br />

Our analytics personnel are very<br />

capable in terms of teaching others.<br />

Our analytics personnel work closely<br />

with cus<strong>to</strong>mers <strong>and</strong> maintain<br />

productive user/client<br />

relationships.<br />

NA NA Reflective ACBSA1 The big data analytics plan aligns<br />

with the company’s mission, goals,<br />

objectives, <strong>and</strong> strategies.<br />

Reflective ACBSA2 The big data analytics plan contains<br />

quantified goals <strong>and</strong> objectives.<br />

Reflective ACBSA3 The big data analytics plan contains<br />

detailed action plans/strategies that<br />

support company direction.<br />

Reflective ACBSA4 We prioritize major big data analytics<br />

investments by the expected<br />

impact on <strong>business</strong> <strong>performance</strong>.<br />

NA NA Reflective Using big data analytics <strong>improve</strong>d ____ during<br />

the last 3 years relative <strong>to</strong> competi<strong>to</strong>rs:<br />

FPER1 ____Cus<strong>to</strong>mer retention<br />

FPER2 ____ Sales growth<br />

FPER3 ____ Profitability<br />

FPER4 ____ Return on investment<br />

Duncan (1995), Kim et al.<br />

(2012), Terry Anthony Byrd<br />

(2000), Tesch et al. (2003)<br />

Boar (1995), Duncan (1995),<br />

Jiang et al. (2003), Kim et al.<br />

(2012), Lee et al. (1995), Terry<br />

Anthony Byrd (2000)<br />

Setia <strong>and</strong> Patel (2013)<br />

Tippins <strong>and</strong> Sohi (2003)

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