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TheNavigator_Vol1Issue1_v1.5_digital-singles

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36<br />

Here are the choice-cuts from their call…<br />

Dean Graziano: You’ve come a long way since the Visible<br />

Technologies days. It was my first start-up. We’ve<br />

been family ever since. It’s still one of the top social<br />

media monitoring analytics platforms, so we did good.<br />

Miles Ward: Plus, I met my wife there.<br />

DG: I mean, I don’t think there’s anything<br />

better than that happening.<br />

MW: What we were trying to do is an appreciable<br />

fraction of what Google tries to do, right?<br />

DG: Right.<br />

MW: Take and construct a full-text searchable, indexed<br />

slice of the internet. If you ask core Google<br />

engineers, “How does Search work?” They say,<br />

“Well, you make a full-text searchable index of an<br />

appreciable slice of the visible components of the<br />

internet.” I’m like, “Dude, I did one of those, but I<br />

was trying to do it in Sequel server at Visible!”<br />

DG: Now data’s commoditized, right? You can get the<br />

fire hose of data. When I tell people how we used<br />

to collect data, they’re like, “What?” It’s insane.<br />

MW: Yeah, in the salt mines, with pick axes.<br />

DG: It was data as unstructured as you<br />

can get and still go grab it.<br />

MW: You’d had to find somebody willing to pay the extra<br />

mile to get the insight that’s on the other side of some<br />

gnarly thing [mountain of data]. Then technology<br />

shows up and says, “Oh you figured out a way to<br />

extract value by putting this in an organized pattern?<br />

Awesome.” And then the machinery of development<br />

kicks in and zip—[extraction] is trivial.<br />

Isn’t that how technology works? It hunts down<br />

opportunities for value creation and systematizes<br />

them. From—Maybe we should print this picture—<br />

to—Maybe we should print these pictures bigger—<br />

to—Why don’t we just get our own printer? That’s<br />

scalability—that systematic approach, increasing<br />

the throughput that delivers value. That’s what<br />

all these businesses are hunting down.<br />

DG: I think all the stuff we see in movies is right<br />

around the corner. You and I are both in the<br />

AI space, where’s the future going?<br />

MW: It’s easy to get swept up in the visual and visceral<br />

and say “I want to shake hands with a robot! We’ll<br />

go on a hike together!” Narrow application of these<br />

technologies is powerful enough. Being able to use<br />

modern prediction and extrapolation in modern<br />

Machine Learning is going to make predictions more<br />

accurate. A lot of the risks can be reduced in a lot of<br />

places, and where there’s too much manual labor—that<br />

stuff gets a lot easier, really quickly.<br />

That’s not to say that there isn’t a huge amount of<br />

problems left to solve, but you’re going to solve them<br />

using slightly different tools in slightly different ways,<br />

hopefully to much more scaled effect.<br />

I had a good conversation with a [Google] customer<br />

in banking. I proposed to the CIO and CFO that<br />

they can’t really groc what AI can do for their<br />

business if until they start some projects right<br />

now and figure it out. But they were thinking in a<br />

scaled way already. They said, “I don’t want to be<br />

able to execute a single project. I need to build a<br />

machine which executes thousands of projects.”<br />

Every little part of my business, I expect to have-<br />

DG: Automated.<br />

MW: Right. You’ve got to ask: How many parts of our<br />

business currently use statistics? Who’s likely to<br />

walk through our front door? Who’s a risky bet to<br />

make on an investment or give a loan? How do we<br />

communicate to our regulators about our liquidity? In<br />

all these places, predictions are based on a statistical<br />

math that’s 200 years old. And it’s not that a machine<br />

running the math is that much better, it’s just by using<br />

so much more data, you make predictions that are<br />

materially more accurate.<br />

The Google example that’s most mind blowing for<br />

me is our data centers. We consume about a fifth of<br />

the X86 processor cores manufactured on a yearly<br />

basis. It’s a gigantic physical facility. They have to<br />

run those things efficiently. Shave a little off here<br />

and that’s big bucks that go back into the coffers.<br />

We’re on our trillionth revision of the software that<br />

manages power and cooling inside of these facilities.<br />

Last year, we turned all that software off. Take the best<br />

thinking, by the best engineers at Google, working<br />

on the most instrumented data center facilities in<br />

the world, doing everything they could do to figure<br />

out the very best way to control those tools. Instead,<br />

build a Machine Learning model that digests all the<br />

same inputs that they see, and all of the changes<br />

they’ve made over the last ten years affecting the<br />

turning on/off of the coolers. And our system’s<br />

not 4% more efficient, it’s 40% more efficient.<br />

DG: That’s amazing.<br />

MW: These are parts of the business where 1% is<br />

monumental for a lot of different manufacturers—<br />

folks in oil and gas and energy, any businesses<br />

where outputs are already at scale, where single<br />

digit percentages matter, and where they’re using<br />

statistics—90% of businesses on the planet. By<br />

applying machine money, they get a step function in<br />

accuracy. That’s giant. It’s literally a multi-trillion-dollar<br />

opportunity.<br />

To capture that opportunity, you’ve got to do the<br />

leg work of having the data organized and having<br />

your systems ready to go. You can’t just phone<br />

it in and poke the ML button on the side of the<br />

spreadsheet and purr… out it goes, but there’s a lot<br />

of spots where companies have a big opportunity.<br />

DG: Dude, I love you, great talking to you. It warms<br />

my heart to see the impact you’re making.<br />

MW: Dean, you were a big part of the family that<br />

I have in technology, so I really value your<br />

participation as a partner as we plug in to<br />

some of these incredible new things.

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