TheNavigator_Vol1Issue1_v1.5_digital-singles
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36<br />
Here are the choice-cuts from their call…<br />
Dean Graziano: You’ve come a long way since the Visible<br />
Technologies days. It was my first start-up. We’ve<br />
been family ever since. It’s still one of the top social<br />
media monitoring analytics platforms, so we did good.<br />
Miles Ward: Plus, I met my wife there.<br />
DG: I mean, I don’t think there’s anything<br />
better than that happening.<br />
MW: What we were trying to do is an appreciable<br />
fraction of what Google tries to do, right?<br />
DG: Right.<br />
MW: Take and construct a full-text searchable, indexed<br />
slice of the internet. If you ask core Google<br />
engineers, “How does Search work?” They say,<br />
“Well, you make a full-text searchable index of an<br />
appreciable slice of the visible components of the<br />
internet.” I’m like, “Dude, I did one of those, but I<br />
was trying to do it in Sequel server at Visible!”<br />
DG: Now data’s commoditized, right? You can get the<br />
fire hose of data. When I tell people how we used<br />
to collect data, they’re like, “What?” It’s insane.<br />
MW: Yeah, in the salt mines, with pick axes.<br />
DG: It was data as unstructured as you<br />
can get and still go grab it.<br />
MW: You’d had to find somebody willing to pay the extra<br />
mile to get the insight that’s on the other side of some<br />
gnarly thing [mountain of data]. Then technology<br />
shows up and says, “Oh you figured out a way to<br />
extract value by putting this in an organized pattern?<br />
Awesome.” And then the machinery of development<br />
kicks in and zip—[extraction] is trivial.<br />
Isn’t that how technology works? It hunts down<br />
opportunities for value creation and systematizes<br />
them. From—Maybe we should print this picture—<br />
to—Maybe we should print these pictures bigger—<br />
to—Why don’t we just get our own printer? That’s<br />
scalability—that systematic approach, increasing<br />
the throughput that delivers value. That’s what<br />
all these businesses are hunting down.<br />
DG: I think all the stuff we see in movies is right<br />
around the corner. You and I are both in the<br />
AI space, where’s the future going?<br />
MW: It’s easy to get swept up in the visual and visceral<br />
and say “I want to shake hands with a robot! We’ll<br />
go on a hike together!” Narrow application of these<br />
technologies is powerful enough. Being able to use<br />
modern prediction and extrapolation in modern<br />
Machine Learning is going to make predictions more<br />
accurate. A lot of the risks can be reduced in a lot of<br />
places, and where there’s too much manual labor—that<br />
stuff gets a lot easier, really quickly.<br />
That’s not to say that there isn’t a huge amount of<br />
problems left to solve, but you’re going to solve them<br />
using slightly different tools in slightly different ways,<br />
hopefully to much more scaled effect.<br />
I had a good conversation with a [Google] customer<br />
in banking. I proposed to the CIO and CFO that<br />
they can’t really groc what AI can do for their<br />
business if until they start some projects right<br />
now and figure it out. But they were thinking in a<br />
scaled way already. They said, “I don’t want to be<br />
able to execute a single project. I need to build a<br />
machine which executes thousands of projects.”<br />
Every little part of my business, I expect to have-<br />
DG: Automated.<br />
MW: Right. You’ve got to ask: How many parts of our<br />
business currently use statistics? Who’s likely to<br />
walk through our front door? Who’s a risky bet to<br />
make on an investment or give a loan? How do we<br />
communicate to our regulators about our liquidity? In<br />
all these places, predictions are based on a statistical<br />
math that’s 200 years old. And it’s not that a machine<br />
running the math is that much better, it’s just by using<br />
so much more data, you make predictions that are<br />
materially more accurate.<br />
The Google example that’s most mind blowing for<br />
me is our data centers. We consume about a fifth of<br />
the X86 processor cores manufactured on a yearly<br />
basis. It’s a gigantic physical facility. They have to<br />
run those things efficiently. Shave a little off here<br />
and that’s big bucks that go back into the coffers.<br />
We’re on our trillionth revision of the software that<br />
manages power and cooling inside of these facilities.<br />
Last year, we turned all that software off. Take the best<br />
thinking, by the best engineers at Google, working<br />
on the most instrumented data center facilities in<br />
the world, doing everything they could do to figure<br />
out the very best way to control those tools. Instead,<br />
build a Machine Learning model that digests all the<br />
same inputs that they see, and all of the changes<br />
they’ve made over the last ten years affecting the<br />
turning on/off of the coolers. And our system’s<br />
not 4% more efficient, it’s 40% more efficient.<br />
DG: That’s amazing.<br />
MW: These are parts of the business where 1% is<br />
monumental for a lot of different manufacturers—<br />
folks in oil and gas and energy, any businesses<br />
where outputs are already at scale, where single<br />
digit percentages matter, and where they’re using<br />
statistics—90% of businesses on the planet. By<br />
applying machine money, they get a step function in<br />
accuracy. That’s giant. It’s literally a multi-trillion-dollar<br />
opportunity.<br />
To capture that opportunity, you’ve got to do the<br />
leg work of having the data organized and having<br />
your systems ready to go. You can’t just phone<br />
it in and poke the ML button on the side of the<br />
spreadsheet and purr… out it goes, but there’s a lot<br />
of spots where companies have a big opportunity.<br />
DG: Dude, I love you, great talking to you. It warms<br />
my heart to see the impact you’re making.<br />
MW: Dean, you were a big part of the family that<br />
I have in technology, so I really value your<br />
participation as a partner as we plug in to<br />
some of these incredible new things.