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SPECIAL ADVERTISING FEATURE Thursday, February 8, 2018
Custom Group:
The Perfect Solution
Prime Janitorial
Expands to Florida
SPECIAL TO CARIBBEAN BUSINESS
With more than
30 years of
experience
in the Puerto
Rico market, Custom
Group continues to position
itself as one of the best
allied companies for new
investors who arrive to
Puerto Rico seeking investment
opportunities in the
local real-estate market.
As an enterprise that has
an understanding of the local
market, with a comprehensive
knowledge of the
current economic drivers,
key stakeholders and political
environment, Custom
Group can assist clients by
creating strategic alliances
to ensure the success of all
their new ventures.
“We strongly believe Custom
Group is the strategic
solution that will provide
the necessary local leverage,
resources and knowledge
to guarantee successful investment
opportunities in
Puerto Rico by providing
the right guidance, from
the initial procurement
and planning processes until
project closeout,” said
Ramón de León, Custom
Group president.
Custom Group employs
a team of the most highly
qualified certified professionals
in various fields of
engineering and project
management, with vast expertise
in real-estate development
and construction.
The company strives to
implement best practices in
the industry through a highly
structured system that allows
its clients to detect and
mitigate industry-related
risks from a very early stage
and maximize the return on
their investments.
“At Custom Group, we
welcome new investors to
Puerto Rico with vision,
dedication and innovation,
as we strongly believe there
are many great opportunities
on the island that will
have a positive impact on
its economic development,”
de León said. “We also
want our clients to become
bigger and stronger, while
ensuring their success
and the reliability of our
services.”
Custom Group is a fullservice
engineering and
real-estate development
firm that provides project
management and general
contracting services to the
residential, commercial
and industrial sectors in
Puerto Rico and Florida.
Its comprehensive valueadded
services create an
environment that minimizes
risk, while maximizing
returns for customers by
allowing their projects to
be delivered on time, within
budget and with quality.
BY MARIO BELAVAL DÍAZ
These are tough economic
times, but
for a business such
as Prime Janitorial,
growth and expansion
are the keys to face these
challenges and thrive. The
company, founded in Ponce
by entrepreneur Fernando J.
Rodríguez, has grown over
20 years to become a local
leader in professional maintenance
and cleaning services,
expanding two years ago
to the Dominican Republic,
and most recently launching
operations in the U.S.
mainland in Orlando, Fla.,
under the name Primest Inc.
“We launched the Orlando
office some six months ago,
and aim to extend and provide
the same quality services
we offer in Puerto Rico,”
said Osvaldo Santana, director
of sales & new business
development for operations
in Puerto Rico, the Dominican
Republic and now Orlando.
“This is the result of
a thorough strategic plan we
developed where we looked
at places that were prime investment
destinations.”
Primest began by offering
services such as office maintenance
and plans to expand
to those areas of business
that it caters to in Puerto
Rico and where the company
has extensive experience and
knowledge, such as in the
manufacturing and healthcare
sectors. In fact, if that is
the aim, then the company’s
move to expand to Orlando
is right on target and that
city’s businesses have only
to benefit from a company
whose extensive experience
in Puerto Rico has placed
them among the leaders in
its field on the island.
For starters, Prime
Janitorial is certified ISO
9001:2008 for its quality
management system, sanitation
and disinfection of
hospital common areas as
well as operating rooms,
patient rooms, laboratories
and medical departments.
The International Organization
for Standardization
(ISO) is worldwide organization
that rates the quality
standards of an organization’s
processes. Santana
said Primest Inc. plans to
receive this certification in
Florida as well.
In Puerto Rico, Prime
Janitorial fulfills its mission
through the use of the leading
products in the market
and robust delivery methods
that ensure transparent,
auditable and safe cleaning
solutions. Its approach is
based on rigorous training
of its human resources,
implementation of strong
quality controls, the use of
advanced equipment and
first-class products, creating
smarter ways to work and
protecting client reputations.
In Santo Domingo, in the
Dominican Republic, where
the company has been present
for the past two years,
Prime Janitorial is in a dynamic
state of growth with
450 employees, and an everexpanding
roster of clients.
As Prime Janitorial does in
Puerto Rico and in the Dominican
Republic, its sister
company Primest Inc. in
Orlando offers top-notch
services to contractors, hospitals
and healthcare institutions,
the food service
industry, educational institutions,
manufacturing, the
commercial segment, warehouses,
hotels and banks,
among others. As the company
grows in Orlando and
its environs, there are plans
to serve other cities in Florida
such as Tampa.