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MAKO POS-CONCEPT<br />
INTUITIVE CUSTOMER GUIDANCE –<br />
SECURE PURCHASE DECISION<br />
Fast orientation and optimal customer guidance are most essential to get satisfied customers. Tests prove<br />
the best: using the proper guiding system, your customers do not only buy more, but also higher quality.<br />
1 The <strong>mako</strong> colour guidance system clearly<br />
structures the POS by the main applications<br />
wall & facade, all kinds of lacquers<br />
and all kinds of woodcare agents.<br />
4 Horizontal information panels attract client´s<br />
attention to particular high quality<br />
products.<br />
2<br />
Head panels in the guiding colour with eyecatching<br />
photos of application intuitively lead<br />
to the right application purpose.<br />
5<br />
Information panels on the roller baskets show<br />
the customer the right <strong>painting</strong> tool for his<br />
working surface.<br />
3<br />
Horizontal separators in the guiding<br />
colour offer additional orientation and<br />
lead to the product category.<br />
6<br />
Pictograms showing the kind of application,<br />
guiding colours and a new quality information<br />
make the product packings easy to understand.<br />
6<br />
www.<strong>mako</strong>.de
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