Buying and Selling Used Farm Equipment
It’s impossible to farm without the right equipment, and that equipment doesn’t come cheap. But there are alternatives to buying new, off the lot, at full retail price. There are bargains to be had. Like used cars, there is a healthy market for used farm machinery in USA. If you are looking to buy or sell, here are some basics you should know.
It’s impossible to farm without the right equipment, and that equipment doesn’t come cheap. But there are alternatives to buying new, off the lot, at full retail price. There are bargains to be had.
Like used cars, there is a healthy market for used farm machinery in USA. If you are looking to buy or sell, here are some basics you should know.
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Don’t forget to take a look at onboard electronics, too. Anything that’s not upgradeable or not current in
an older model can take down a price.
Do local dealers offer support on the equipment brand?
For buyers – and sellers who want to do a little extra homework – make sure you know whether local
dealers offer support on the brand of equipment. As Hendrix warns, you do not want to be caught
having to travel 100 miles or more to get parts for the equipment.
Get a leg up on other sellers with better marketing
For sellers who are looking for advantages over others who may be trying to move used equipment,
there are plenty of great marketing strategies that can apply well to used farm machinery.
Writing for AgWeb, Greg Peterson shares that the first thing sellers should do is to personalize what
they are selling – and there are several ways that they can do this.
His first tip is for auction firms who may be helping sellers with their used equipment. Really, though, it
could apply for anyone who wants to advertise farm machinery.
Sale bills
Peterson recommends personalizing the sale bill by adding photos of the family or their farmland and
then telling more of the family’s story in that text, such as who they are, their history with the land and
why they are selling, etc.
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