Mark Whitepaper May 2015
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Why US sports should lead the way<br />
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ILLEGAL<br />
$380<br />
BILLION<br />
REGULATED<br />
$3.45<br />
BILLION<br />
The opportunity<br />
The opportunity for US sports to benefit from regulation of<br />
wagering activity is entirely unique and not mirrored anywhere else<br />
in the world. The US sports market is dominated by the NBA, NFL,<br />
MLB, NHL and NCAA, who collectively control an enormous<br />
share of the national sporting interest and, more importantly, an<br />
estimated 80% of the wagering undertaken by US customers is<br />
made on these US sports.<br />
Without the events that these organizations provide, popular<br />
sports wagering in the US cannot exist. This gives US sports the<br />
potential to have control over wagering that is unrecognisable<br />
from other sports overseas – where the governance of those<br />
sports varies enormously.<br />
“<br />
The Washington Post<br />
We need a debate in<br />
Congress...<br />
Sen. John McCain on sports betting<br />
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“<br />
It is for this reason that the US market opportunity is unique and<br />
why US Sports bodies should act now to secure their future.<br />
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