17.08.2020 Views

Sustainable Farming magazine V5 I2 -- Summer 2020

News: COVID-19: Fight Or Flight; Cattle: Stay In Control; Regenerative Standards Opinion: Britain At Breaking Point? Cover feature: COVID-19 Fight Or Flight Cover feature: New Standard (Certified Regenerative by AGW) Technical: A Brave New World Technical: In Control Of Our Impulses Technical: New Approaches To Worming Technical: The Immune System Technical: Chicken On Grass Certification News: Desktop Audits Meet the Farmer: Lazy A Ranch in Texas

News: COVID-19: Fight Or Flight; Cattle: Stay In Control; Regenerative Standards
Opinion: Britain At Breaking Point?
Cover feature: COVID-19 Fight Or Flight
Cover feature: New Standard (Certified Regenerative by AGW)
Technical: A Brave New World
Technical: In Control Of Our Impulses
Technical: New Approaches To Worming
Technical: The Immune System
Technical: Chicken On Grass
Certification News: Desktop Audits
Meet the Farmer: Lazy A Ranch in Texas

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

A BRAVE

NEW

WORLD

DIEPHOSI

No one can

predict what

will happen

next. But

the COVID

pandemic

means we

must all

plan for an

uncertain

future

Following the global outbreak of COVID-19, we

know that many farmers (particularly those who

supply the hospitality sector) lost the majority

of their markets almost overnight. We also know

some farmers with established home delivery

services, online sales or farm shops have been

inundated by desperate customers. At the same

time, many of the services and supply chains that

farmers rely on—think animal feed or veterinary

services, slaughter facilities and outlets like

farmers’ markets—are at risk of disruption.

Survival mode

Regardless of your business model, many farmers

are now in ‘survival mode,’ forced to make rapid

decisions that will impact the future of their farms.

So how do you decide what to do when faced

with a total market collapse or unprecedented

demand that is sudden, unexpected, unavoidable

and unplanned for?

At A Greener World, we’re proud of our

reputation for being a practical, common-sense

program that’s grounded in the realities of everyday

farm and ranch life. Indeed, most of our auditors

and Compliance staff have many years of practical

experience in farming. And we know from personal

experience that when markets collapse suddenly—

or demand unexpectedly explodes—it is important

for farmers to take time out to look objectively

at their own unique situation in order to make

realistic and honest decisions for the future.

This takes a lot of discipline: it can be very hard

to remain objective when you have so much

of your identity and life invested in your farm

business. But it is an absolute necessity.

What is your market?

Farmers who are selling daily or weekly will have

very different options compared to those who are

selling monthly, quarterly or even once a year (for

example, those who raise turkey or geese for the

Holiday seasons).

In the case of market collapse, is it possible

to delay marketing an animal? Producers who are

raising pigs and poultry have very limited options

once these animals are in a growth system due to

10 • SUSTAINABLE FARMING • SUMMER 2020 SUMMER 2020 • SUSTAINABLE FARMING • 11

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!