PANDEMIC PROOF

10. The "Fast Forward" Technique
Tell your current e-zine subscribers to
forward your e-zine to their friends, family
or associates. If they like it, they'll end
subscribing too and forwarding it to their
8. The "Republish It" Technique
Tell your potential subscribers that they
can reprint or republish the articles or
content of your list if they subscribe.
People will be able to read and use your list
content with your resource box included.
You could include your e-zine ad under
each article they republish.
9. The "Prize Fest" Technique
Tell your potential subscribers what prizes
they could win by subscribing to your e-
zine. You could tell them that you will
randomly select a subscriber every week to
get one of your products for free. Also, you
could have them complete a certain action
to be in the contest.
circle of acquaintances. It's a viral form of
word-of-mouth marketing.
11. The "100% Pure" Technique
Tell your potential subscribers your
content is 100% original. People subscribe
to a lot of lists that just publish articles that
are found all over the Internet. If you can't
always offer 100% original content, at least
publish some once in a while to keep your
subscribers loyal.
12. The "Next Time" Technique
Tell your potential subscribers what type of
content will be in your next issue. They will
think that if they subscribe right away, they
will be able to read the content in their
next issue. It gives them an incentive to
subscribe on impulse.