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GAMA Brand Guide

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INCORRECT

USAGE

As with any dynamic brand,

there will be elements that

are open to interpretation.

The GAMA EXPO logo is

based around common

sense. If what you’ve done

seems off, it probably is. To

help we have highlighted

some things that should

never be done to our

logotype.

Do not outline.

Do not use drop-shadows.

Do not distort properties.

Do not rotate.

Do not shear or skew.

Do not apply effects or graphic filters.

Do not use any off-brand solid colors.

GAMA

EXPO

Do not alter the fonts.

.15

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