2019+Annual+Report+Final+v2

$35,000 RECIPIENTS
Jennifer Junker, Iowa State University
Her case study proposed Outdoor Voices’ global expansion in Scandinavia.
Isabella Mendez, Savannah College of Art and Design
Isabella created a new trail category for clothing manufacturer Alo Yoga
to appeal to the European market.
$15,000 FINALISTS
Maxine Britt, University of Minnesota
Her case study explored how the Wildfang brand could appeal to the
Japanese market.
Rachel Davis, University of Cincinnati
She created a launch plan to expand U.S. retailer Reformation to the
London market.
Jeremy Kalteux, University of Georgia
His case study explored how Spanx could expand by introducing
swimwear globally.
Viviana Martinez, University of Texas, Austin
She presented an opportunity for Boohoo.com to globalize their
platforms.
Sydney Silver, Academy of Art University
Sydney created a marketing and merchandising launch plan for retailer
Dolls Kill, targeting the South Korean market.
Javier Uriegas, University of Texas, Austin
Javier’s case study explored how ASOS could enter the South Korean
e-commerce market.
NAMED SCHOLARSHIPS
Named Scholarships make a difference in the lives of our talented young
visionaries while contributing to the vitality of the fashion and related
industries. Named Scholarships are created through a gift commitment
for a term of at least three years.
In 2019, the American Apparel & Footwear Association (AAFA) provided
funding for ten $5,000 scholarships and Ross Stores, Inc. underwrote
seven $5,000 scholarships. Additionally, the Zwerner Family, Diane
Edelman and Peter Sachse each provided $5,000 in support for named
scholarships to our Scholars.
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