high quality print

Initial Research
INITIAL RESEARCH
In my initial research I explored different aesthetic and functional problems that arose with coat
stand (how people hang coats, how they interact with them). I then created 3 different mood boards
and corresponding ideations for each board, narrowing my theme down to a simple and minimal japanese
design, targeting brands such as Muji and Mjolk. The environment I want this coat stand to live
is a small condo or loft for a young adult living alone or as a couple as well as fashion forward. This
coat stand would be multi-functional and flat packed. For aesthetics I wanted a light coloured wood
with a simple geometric structure.