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Parchive App to eliminate car parking<br />

stress in Nigeria<br />

Stories by Moses Nosike<br />

Parchive App, a first of its kind<br />

technology-driven<br />

innovation,<br />

is<br />

revolutionizing the parking<br />

industry, simply by helping<br />

Nigerians search, reserve, and pay<br />

for parking space since its inception<br />

in 2020.<br />

Speaking on the motivation<br />

behind the initiative, Parchive’s<br />

Chief Executive Officer, Oluyinka<br />

Oginni, said that the difficulty he<br />

experienced in securing a parking<br />

space when he visited Computer<br />

Village, Ikeja, Lagos, prompted his<br />

decision to proffer a solution.<br />

According to Oginni, I frequently<br />

visit Computer Village in Ikeja,<br />

Lagos to get technology gadgets.<br />

During one of my trips in August<br />

2018, I drove to my usual parking<br />

spot, but on arrival, it was<br />

completely occupied. “I spent over<br />

30 minutes searching the area in a<br />

bid to locate a parking spot to no<br />

avail. I eventually got stuck in traffic<br />

and finally had to go back to the<br />

previous car park I visited before<br />

finding an open spot to park. This<br />

frustration led to in-depth research<br />

to find a solution to reserving a<br />

parking spot before getting to his<br />

destination”.<br />

Oginni further said, “in August<br />

2018 I took time conducting<br />

research on the best solution to<br />

resolving the parking menace in<br />

Lagos and if there was currently a<br />

solution in the market. We also<br />

carried out a market survey to ensure<br />

that this was a solution users actually<br />

wanted and its results revealed an<br />

overwhelmingly positive response<br />

to the idea and highlighted the<br />

potential benefits users saw with the<br />

solution. Before the end of 2018, I<br />

assembled a team to develop the<br />

product and I was actively involved<br />

in ensuring we got to the Minimum<br />

Viable Product (MVP) stage.<br />

However, I and my team still had<br />

The world is faced with<br />

complex social and<br />

economic challenges ravaged by<br />

an arduous pandemic in today’s<br />

knowledge-based environment.<br />

However, societal progress<br />

depends on cultivating leaders<br />

who can operate effectively in a<br />

global and changing<br />

environment and adapt to<br />

diverse systems and institutions<br />

to meet the change demands of<br />

disparate communities. Moreso,<br />

for young people situated at the<br />

margins and exposed to societal<br />

ills, which renders them<br />

vulnerable to alienation or<br />

resentment from mainstream<br />

social institutions such as<br />

education and vocation. So,<br />

therefore, with globalization<br />

uncertainty, what can we, as<br />

individuals, do in our immediate<br />

environment or inside our<br />

organizations to effect the desired<br />

change? These, amongst other<br />

things, have entreated the need<br />

for socially conscious leaders to<br />

pursue social goals as part of<br />

their enterprise objectives<br />

leading to change as social<br />

entrepreneurs. The social<br />

entrepreneurship essence aims<br />

to create public good by exposing<br />

and ameliorating social problems<br />

by adopting entrepreneurial<br />

precepts with social values to<br />

achieve positive social changes.<br />

The social entrepreneurial impact<br />

excels through new communitybased<br />

ventures that focus on<br />

value creation, sustainable<br />

L-R: Adewale Alli, the CMO, Oluyinka Oginni, the CEO and Fola<br />

Oyewole, the CTO<br />

our individual full-time jobs, and<br />

that meant we could not fully<br />

dedicate adequate resources to<br />

launch the product once it got to the<br />

MVP stage. In 2020, the team<br />

decided to dedicate all our time to<br />

complete and launch the product.”<br />

Continuing, Oginni said that<br />

Parchive’s main goal is to ensure<br />

people conveniently drive their cars<br />

in Nigeria without the struggling of<br />

a place to park. Since its launch in<br />

October 2020, over 1000 parking<br />

transactions have been completed<br />

on the platform despite the fact that<br />

some people now work from home<br />

due to the COVID-19 pandemic.<br />

Furthermore, as part of measures<br />

to eliminate transactional and<br />

financial monitoring bottlenecks<br />

for car park operators, Parchive<br />

introduced cashless transactions as<br />

a gamechanger in an industry<br />

notorious for physical cash<br />

payments. Current car park<br />

operators on the platform can<br />

easily withdraw their earnings<br />

directly into their bank accounts,<br />

further driving digital transactions<br />

in the economy<br />

On the company’s long-term plan,<br />

he said, “five years from now, Parchive<br />

would have expanded to the rest of<br />

Africa. We designed the application<br />

with potential users across the<br />

continent in mind ensuring that<br />

anyone with a smartphone/device<br />

can easily download the app on<br />

Google Play store or use our WebApp<br />

for IOS users, create an account, type<br />

their destination in the search bar,<br />

view car parks closest to that location,<br />

and easily reserve a parking spot. We<br />

were also excited to see that over 60%<br />

of our customers are women, with<br />

use cases ranging from paying for<br />

parking at their workplaces to<br />

making reservations when they visit<br />

the market.”<br />

In addition, the Chief Technology<br />

Officer, Fola Oyewole said that<br />

Nigerians only need to download the<br />

app on Playstore or visit<br />

parchive.space to create accounts.<br />

Once their accounts have been<br />

created, they can type their<br />

destinations in the search bar to view<br />

and reserve the closest car parks to<br />

their destinations. For Car park<br />

providers who are interested in<br />

partnership, they can also visit their<br />

website to sign-up<br />

Ken Etet<br />

ete: e: The social entrepreneur<br />

solution, empowerment and<br />

innovation, and collaboration not<br />

maintained status quo and the<br />

appetite for controlling industry<br />

forces that have impoverished<br />

communities in the first place.<br />

As a general principle, on the<br />

one hand, social change aims to<br />

reduce inequality and make<br />

other people’s lives better. As<br />

such, notions of social change are<br />

situated around institutional<br />

policy changes to benefit a group<br />

and implicit changes in a group’s<br />

value, status, or authority that<br />

leads to better individual, social<br />

condition and societal<br />

development, and<br />

empowerment. Accordingly,<br />

community wellness and social<br />

innovations are good for society<br />

and enhance society’s capacity<br />

to act and foster a shift in attitudes<br />

and actions that enable sound<br />

policies centered on creating<br />

community-based sustainable<br />

economic opportunities. On the<br />

other hand, a social entrepreneur<br />

or a change broker fosters<br />

collaboration that elevates active<br />

inclusion within organizations<br />

and communities.<br />

Consequently, I care about<br />

social innovation and positive<br />

social change because people out<br />

there need modified social<br />

transformation toward equality.<br />

Ostensibly, social innovation<br />

through the impact of a change<br />

broker agency and its significant<br />

role in infusing sustainable<br />

development that leverages<br />

technology<br />

and<br />

entrepreneurship and is a<br />

priority in strategies for social<br />

change, which is a major driving<br />

force behind common wealth<br />

creation. Conversely, social<br />

entrepreneurship and its related<br />

innovation development are vital<br />

to empowering societies and are<br />

often critical for marginalized<br />

communities’ equity and must<br />

bring concerned groups<br />

permanent benefits, unlike<br />

technical innovation, which are<br />

contemplated innovations only<br />

after the strikingly groundbreaking<br />

discovery that can be<br />

marketed.<br />

As a strategic thinker and sociopolitical<br />

conscious enterprise<br />

innovator: Ken Etete uses his<br />

green space above his private<br />

residence hoisted by a social app<br />

to create a fitness and leadership<br />

community, which means he<br />

opened his home to total strangers<br />

to engaged socially, contributing<br />

to societal well-being, astonishing<br />

right? I thought as much too. The<br />

green space is now a family<br />

community called: The Rooftop<br />

Gym, which aims to promote<br />

fitness and mentor young leaders,<br />

acting as a change vector. During<br />

and the still existing Covid-19<br />

complexities and the apparent<br />

incapacity of existing public<br />

Evans Jakpa-Johns, PhD<br />

Student, Management &<br />

Technology<br />

read more on<br />

www.v<br />

.vanguar<br />

anguardngr<br />

dngr.com<br />

SATURDAY Vanguard, MAY 22, 2021—27<br />

Zylus Group feeds 1000 Ajah<br />

residents for Eid celebrations<br />

A<br />

leading business capital organisation, Zylus Group International,<br />

on Wednesday 13, May 2021 put smiles on the faces of young, old,<br />

needy as they took to the streets of Ajah community Lagos in the spirit Eidel-Fitri<br />

feeding more than 1000 with its “Feed the 1000” initiative.<br />

The GMD, Zylus Group International, Oluwatosin Olatujoye, said, “the<br />

“Feed the 1000” initiative came up as a result of the group’s dedication<br />

towards helping the less privileged in the society with the inclusion of those<br />

who cannot afford to celebrate Eid-el-Fitri by themselves.<br />

“We are dedicated towards our service to humanity, besides the<br />

programme of feeding some less privileged persons, we carried out many<br />

activities geared towards helping the needy and putting a smile on their<br />

faces. We’ve had several CSR programmes where we feed children and<br />

even those in correctional facilities. With our “Feed the 1000” initiative we<br />

wanted to bring smiles to the people’s faces this Eid, we don’t want them to<br />

feel left out because they can’t afford to celebrate in their homes. We are<br />

positive that this would be a beginning to greater initiatives”.<br />

He added that the company has plans towards celebrating children of<br />

selected schools during the upcoming Children’s Day, this May.<br />

A member of the team, Jolayemi James, said that the company choose to<br />

carry out this initiative during this period to show love and celebrate with<br />

the less privileged.<br />

“If you want to transform lives and reach out to people, you have to start<br />

from somewhere. We are committed to our mantra: Nurturing dreams,<br />

fulfilling realities. Jolayemi added.<br />

One of the residents, Ahmed commended Zylus Group International for<br />

their kind gesture in celebrating the festival with them by sharing food to<br />

residents in the area.<br />

Zylus Group of staff sharing foods for Ajah residents during Eid-el-Fitri<br />

celebration<br />

NIMN Elections: Presidential<br />

candidate assures of a more<br />

professional institute<br />

A<br />

s preparations for the National Institute of Marketing of Nigeria<br />

(NIMN) elections gather momentum, one of the candidates<br />

vying for the office of the institute’s president, Mr. Idorenyen Enang,<br />

has said his priority on assumption of office would be to further<br />

enhance professionalism among members.<br />

Idorenyen made the pledge, recently, while presenting his agenda,<br />

at the institute’s Presidential Debate, organized for candidates vying<br />

for the office of the president.<br />

According to him, with the huge presence of its members in different<br />

sectors of the nation’s economy, the time has come for the marketing<br />

institute to take its pride of place in the comity of professional bodies<br />

in the country.<br />

While commending the outgoing president of the institute, Mr.<br />

Tony Agenmonmen for its efforts at rebuilding the institute, Idorenyen<br />

assured of his commitment to continue with the rebuilding process<br />

to enable him effectively reposition the institute.<br />

He argued that one of the strategies he intends to adopt is by<br />

unleashing the power in members, and make them actively involved<br />

in the affairs of the institute.<br />

Besides, he assured that the institute, under his leadership, would<br />

strengthen its bond with the academia, to enable its vast human<br />

resources in the nation’s academic space contribute their own quota<br />

to the growth of the institute.<br />

“One of the things I intend to do is to strengthen the bond between<br />

the institute and the marketing departments in the nation’s higher<br />

institutions. For instance, we need to make our professors of<br />

Marketing, contribute to capacity development in the institute.<br />

“We intend to have a huge bank of materials in the institute, and<br />

we can achieve that by asking marketing professors among us to<br />

give us highly researched works which would be warehoused for<br />

the use of members”.<br />

The president hopeful assured members of the institute of a quality<br />

leadership, on assumption of office, on May 28, this year. Earlier,<br />

one of the candidates vying for one of the two vacant council<br />

seats, Mr. Chidi Nwakpa, promised to use his influence as a council<br />

member to enhance the quality of membership to the institute.<br />

Ohanaeze Ndigbo Lagos Women’s Wing<br />

visits Gani Adams<br />

The Women’s Wing of Ohanaeze Ndigbo, Lagos state has said that<br />

contrary to the media report, the visit by the group to the Aare<br />

Onakakanfo, Iba Gani Adams was not a “powerful delegation of IPOB<br />

Women” as tagged by the media. The women leader of the Igbo sociocultural<br />

organisation, Chief Mrs Violet Uche Obiora said in a<br />

statement.<br />

The statement titled: Rebuttal on the media post; “Powerful<br />

Delegation of IPOB Women Visits Gani Adams in Lagos”. Read: “It is<br />

with a deep sense of duty, that I humbly write to correct an impression<br />

generated by a wrongly tagged post.<br />

“We the “Ohanaeze Ndigbo Lagos state, Women’s Wing”paid Chief<br />

Gani Igbo Adams, Aare Onakakanfo a courtesy visit in his Lagos State<br />

residence to mark Eid-el-Fitri celebration on Wednesday, May 12, 2021.<br />

Unknown to us, pictures taken at the said courtesy visit were posted on<br />

several social media platforms with the caption, “Powerful Delegation<br />

of IPOB Women visits Gani Adams in Lagos. The above statement is<br />

false, misleading and misrepresents the identity of our group and the<br />

purpose of our visit.

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