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Parchive App to eliminate car parking<br />
stress in Nigeria<br />
Stories by Moses Nosike<br />
Parchive App, a first of its kind<br />
technology-driven<br />
innovation,<br />
is<br />
revolutionizing the parking<br />
industry, simply by helping<br />
Nigerians search, reserve, and pay<br />
for parking space since its inception<br />
in 2020.<br />
Speaking on the motivation<br />
behind the initiative, Parchive’s<br />
Chief Executive Officer, Oluyinka<br />
Oginni, said that the difficulty he<br />
experienced in securing a parking<br />
space when he visited Computer<br />
Village, Ikeja, Lagos, prompted his<br />
decision to proffer a solution.<br />
According to Oginni, I frequently<br />
visit Computer Village in Ikeja,<br />
Lagos to get technology gadgets.<br />
During one of my trips in August<br />
2018, I drove to my usual parking<br />
spot, but on arrival, it was<br />
completely occupied. “I spent over<br />
30 minutes searching the area in a<br />
bid to locate a parking spot to no<br />
avail. I eventually got stuck in traffic<br />
and finally had to go back to the<br />
previous car park I visited before<br />
finding an open spot to park. This<br />
frustration led to in-depth research<br />
to find a solution to reserving a<br />
parking spot before getting to his<br />
destination”.<br />
Oginni further said, “in August<br />
2018 I took time conducting<br />
research on the best solution to<br />
resolving the parking menace in<br />
Lagos and if there was currently a<br />
solution in the market. We also<br />
carried out a market survey to ensure<br />
that this was a solution users actually<br />
wanted and its results revealed an<br />
overwhelmingly positive response<br />
to the idea and highlighted the<br />
potential benefits users saw with the<br />
solution. Before the end of 2018, I<br />
assembled a team to develop the<br />
product and I was actively involved<br />
in ensuring we got to the Minimum<br />
Viable Product (MVP) stage.<br />
However, I and my team still had<br />
The world is faced with<br />
complex social and<br />
economic challenges ravaged by<br />
an arduous pandemic in today’s<br />
knowledge-based environment.<br />
However, societal progress<br />
depends on cultivating leaders<br />
who can operate effectively in a<br />
global and changing<br />
environment and adapt to<br />
diverse systems and institutions<br />
to meet the change demands of<br />
disparate communities. Moreso,<br />
for young people situated at the<br />
margins and exposed to societal<br />
ills, which renders them<br />
vulnerable to alienation or<br />
resentment from mainstream<br />
social institutions such as<br />
education and vocation. So,<br />
therefore, with globalization<br />
uncertainty, what can we, as<br />
individuals, do in our immediate<br />
environment or inside our<br />
organizations to effect the desired<br />
change? These, amongst other<br />
things, have entreated the need<br />
for socially conscious leaders to<br />
pursue social goals as part of<br />
their enterprise objectives<br />
leading to change as social<br />
entrepreneurs. The social<br />
entrepreneurship essence aims<br />
to create public good by exposing<br />
and ameliorating social problems<br />
by adopting entrepreneurial<br />
precepts with social values to<br />
achieve positive social changes.<br />
The social entrepreneurial impact<br />
excels through new communitybased<br />
ventures that focus on<br />
value creation, sustainable<br />
L-R: Adewale Alli, the CMO, Oluyinka Oginni, the CEO and Fola<br />
Oyewole, the CTO<br />
our individual full-time jobs, and<br />
that meant we could not fully<br />
dedicate adequate resources to<br />
launch the product once it got to the<br />
MVP stage. In 2020, the team<br />
decided to dedicate all our time to<br />
complete and launch the product.”<br />
Continuing, Oginni said that<br />
Parchive’s main goal is to ensure<br />
people conveniently drive their cars<br />
in Nigeria without the struggling of<br />
a place to park. Since its launch in<br />
October 2020, over 1000 parking<br />
transactions have been completed<br />
on the platform despite the fact that<br />
some people now work from home<br />
due to the COVID-19 pandemic.<br />
Furthermore, as part of measures<br />
to eliminate transactional and<br />
financial monitoring bottlenecks<br />
for car park operators, Parchive<br />
introduced cashless transactions as<br />
a gamechanger in an industry<br />
notorious for physical cash<br />
payments. Current car park<br />
operators on the platform can<br />
easily withdraw their earnings<br />
directly into their bank accounts,<br />
further driving digital transactions<br />
in the economy<br />
On the company’s long-term plan,<br />
he said, “five years from now, Parchive<br />
would have expanded to the rest of<br />
Africa. We designed the application<br />
with potential users across the<br />
continent in mind ensuring that<br />
anyone with a smartphone/device<br />
can easily download the app on<br />
Google Play store or use our WebApp<br />
for IOS users, create an account, type<br />
their destination in the search bar,<br />
view car parks closest to that location,<br />
and easily reserve a parking spot. We<br />
were also excited to see that over 60%<br />
of our customers are women, with<br />
use cases ranging from paying for<br />
parking at their workplaces to<br />
making reservations when they visit<br />
the market.”<br />
In addition, the Chief Technology<br />
Officer, Fola Oyewole said that<br />
Nigerians only need to download the<br />
app on Playstore or visit<br />
parchive.space to create accounts.<br />
Once their accounts have been<br />
created, they can type their<br />
destinations in the search bar to view<br />
and reserve the closest car parks to<br />
their destinations. For Car park<br />
providers who are interested in<br />
partnership, they can also visit their<br />
website to sign-up<br />
Ken Etet<br />
ete: e: The social entrepreneur<br />
solution, empowerment and<br />
innovation, and collaboration not<br />
maintained status quo and the<br />
appetite for controlling industry<br />
forces that have impoverished<br />
communities in the first place.<br />
As a general principle, on the<br />
one hand, social change aims to<br />
reduce inequality and make<br />
other people’s lives better. As<br />
such, notions of social change are<br />
situated around institutional<br />
policy changes to benefit a group<br />
and implicit changes in a group’s<br />
value, status, or authority that<br />
leads to better individual, social<br />
condition and societal<br />
development, and<br />
empowerment. Accordingly,<br />
community wellness and social<br />
innovations are good for society<br />
and enhance society’s capacity<br />
to act and foster a shift in attitudes<br />
and actions that enable sound<br />
policies centered on creating<br />
community-based sustainable<br />
economic opportunities. On the<br />
other hand, a social entrepreneur<br />
or a change broker fosters<br />
collaboration that elevates active<br />
inclusion within organizations<br />
and communities.<br />
Consequently, I care about<br />
social innovation and positive<br />
social change because people out<br />
there need modified social<br />
transformation toward equality.<br />
Ostensibly, social innovation<br />
through the impact of a change<br />
broker agency and its significant<br />
role in infusing sustainable<br />
development that leverages<br />
technology<br />
and<br />
entrepreneurship and is a<br />
priority in strategies for social<br />
change, which is a major driving<br />
force behind common wealth<br />
creation. Conversely, social<br />
entrepreneurship and its related<br />
innovation development are vital<br />
to empowering societies and are<br />
often critical for marginalized<br />
communities’ equity and must<br />
bring concerned groups<br />
permanent benefits, unlike<br />
technical innovation, which are<br />
contemplated innovations only<br />
after the strikingly groundbreaking<br />
discovery that can be<br />
marketed.<br />
As a strategic thinker and sociopolitical<br />
conscious enterprise<br />
innovator: Ken Etete uses his<br />
green space above his private<br />
residence hoisted by a social app<br />
to create a fitness and leadership<br />
community, which means he<br />
opened his home to total strangers<br />
to engaged socially, contributing<br />
to societal well-being, astonishing<br />
right? I thought as much too. The<br />
green space is now a family<br />
community called: The Rooftop<br />
Gym, which aims to promote<br />
fitness and mentor young leaders,<br />
acting as a change vector. During<br />
and the still existing Covid-19<br />
complexities and the apparent<br />
incapacity of existing public<br />
Evans Jakpa-Johns, PhD<br />
Student, Management &<br />
Technology<br />
read more on<br />
www.v<br />
.vanguar<br />
anguardngr<br />
dngr.com<br />
SATURDAY Vanguard, MAY 22, 2021—27<br />
Zylus Group feeds 1000 Ajah<br />
residents for Eid celebrations<br />
A<br />
leading business capital organisation, Zylus Group International,<br />
on Wednesday 13, May 2021 put smiles on the faces of young, old,<br />
needy as they took to the streets of Ajah community Lagos in the spirit Eidel-Fitri<br />
feeding more than 1000 with its “Feed the 1000” initiative.<br />
The GMD, Zylus Group International, Oluwatosin Olatujoye, said, “the<br />
“Feed the 1000” initiative came up as a result of the group’s dedication<br />
towards helping the less privileged in the society with the inclusion of those<br />
who cannot afford to celebrate Eid-el-Fitri by themselves.<br />
“We are dedicated towards our service to humanity, besides the<br />
programme of feeding some less privileged persons, we carried out many<br />
activities geared towards helping the needy and putting a smile on their<br />
faces. We’ve had several CSR programmes where we feed children and<br />
even those in correctional facilities. With our “Feed the 1000” initiative we<br />
wanted to bring smiles to the people’s faces this Eid, we don’t want them to<br />
feel left out because they can’t afford to celebrate in their homes. We are<br />
positive that this would be a beginning to greater initiatives”.<br />
He added that the company has plans towards celebrating children of<br />
selected schools during the upcoming Children’s Day, this May.<br />
A member of the team, Jolayemi James, said that the company choose to<br />
carry out this initiative during this period to show love and celebrate with<br />
the less privileged.<br />
“If you want to transform lives and reach out to people, you have to start<br />
from somewhere. We are committed to our mantra: Nurturing dreams,<br />
fulfilling realities. Jolayemi added.<br />
One of the residents, Ahmed commended Zylus Group International for<br />
their kind gesture in celebrating the festival with them by sharing food to<br />
residents in the area.<br />
Zylus Group of staff sharing foods for Ajah residents during Eid-el-Fitri<br />
celebration<br />
NIMN Elections: Presidential<br />
candidate assures of a more<br />
professional institute<br />
A<br />
s preparations for the National Institute of Marketing of Nigeria<br />
(NIMN) elections gather momentum, one of the candidates<br />
vying for the office of the institute’s president, Mr. Idorenyen Enang,<br />
has said his priority on assumption of office would be to further<br />
enhance professionalism among members.<br />
Idorenyen made the pledge, recently, while presenting his agenda,<br />
at the institute’s Presidential Debate, organized for candidates vying<br />
for the office of the president.<br />
According to him, with the huge presence of its members in different<br />
sectors of the nation’s economy, the time has come for the marketing<br />
institute to take its pride of place in the comity of professional bodies<br />
in the country.<br />
While commending the outgoing president of the institute, Mr.<br />
Tony Agenmonmen for its efforts at rebuilding the institute, Idorenyen<br />
assured of his commitment to continue with the rebuilding process<br />
to enable him effectively reposition the institute.<br />
He argued that one of the strategies he intends to adopt is by<br />
unleashing the power in members, and make them actively involved<br />
in the affairs of the institute.<br />
Besides, he assured that the institute, under his leadership, would<br />
strengthen its bond with the academia, to enable its vast human<br />
resources in the nation’s academic space contribute their own quota<br />
to the growth of the institute.<br />
“One of the things I intend to do is to strengthen the bond between<br />
the institute and the marketing departments in the nation’s higher<br />
institutions. For instance, we need to make our professors of<br />
Marketing, contribute to capacity development in the institute.<br />
“We intend to have a huge bank of materials in the institute, and<br />
we can achieve that by asking marketing professors among us to<br />
give us highly researched works which would be warehoused for<br />
the use of members”.<br />
The president hopeful assured members of the institute of a quality<br />
leadership, on assumption of office, on May 28, this year. Earlier,<br />
one of the candidates vying for one of the two vacant council<br />
seats, Mr. Chidi Nwakpa, promised to use his influence as a council<br />
member to enhance the quality of membership to the institute.<br />
Ohanaeze Ndigbo Lagos Women’s Wing<br />
visits Gani Adams<br />
The Women’s Wing of Ohanaeze Ndigbo, Lagos state has said that<br />
contrary to the media report, the visit by the group to the Aare<br />
Onakakanfo, Iba Gani Adams was not a “powerful delegation of IPOB<br />
Women” as tagged by the media. The women leader of the Igbo sociocultural<br />
organisation, Chief Mrs Violet Uche Obiora said in a<br />
statement.<br />
The statement titled: Rebuttal on the media post; “Powerful<br />
Delegation of IPOB Women Visits Gani Adams in Lagos”. Read: “It is<br />
with a deep sense of duty, that I humbly write to correct an impression<br />
generated by a wrongly tagged post.<br />
“We the “Ohanaeze Ndigbo Lagos state, Women’s Wing”paid Chief<br />
Gani Igbo Adams, Aare Onakakanfo a courtesy visit in his Lagos State<br />
residence to mark Eid-el-Fitri celebration on Wednesday, May 12, 2021.<br />
Unknown to us, pictures taken at the said courtesy visit were posted on<br />
several social media platforms with the caption, “Powerful Delegation<br />
of IPOB Women visits Gani Adams in Lagos. The above statement is<br />
false, misleading and misrepresents the identity of our group and the<br />
purpose of our visit.