RedKey Global Cordless Vacuum Cleaner Market Report 20-25

But different regions have different favored types of vacuum cleaner because of the
varying in lifestyle, decor style, housing size, and consumption level. Upright vacuum
cleaner prevails in North America and Western Europe because of the stronger
suction to clean large and often carpeted houses; but it seems gigantic for small
housings of tile or hardwood flooring in Asia-Pacific and Latin America.
Canister vacuum cleaner is popular in Western Europe and Asia-Pacific for the fair
pricing, but it’s still heavier and more inconvenient than stick vacuum cleaner or robot
vacuum. Many customers of developed countries in, for example, Western Europe and
Oceania have higher disposable income level, and they are gradually turning to vacuum
cleaner and robot vacuum as an alternative. Mid- and high-income consumers in the
Middle East and Africa are turning from manual cleaning tools (like broom and mop) to
canister vacuum cleaner.
Market Competition Analysis
Among numerous brands worldwide, American and Europeans brands are leading
the competition but emerging mid- and high-end brands have an optimistic outlook
Among numerous players worldwide, front runners in the market include Dyson,
Panasonic Corporation, Samsung Group, Stanley Black & Decker, TTI Floor Care, Oreck
Corporation, Bissell, Inc., Phillips, Vax Ltd., and Shark, most of which are American and
European brands.
Leading players in the market are introducing advanced cordless cleaning devices with
powerful battery technology to deliver reliable performance to customers, attributing to
the market size expansion.
But many consumers are hesitant for the high price of cordless vacuum cleaner. With
advancements of technology and improvement of user experience, many emerging midand
high-end brands with high value products like Redkey and Roborock are likely
to claim more and more market share.
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