Carbonated Soft Drinks Market Analysis 2021-2026

Market overview:-
The compound annual growth rate (CAGR) for 2014-2019 was 4.08 percent, which was greater than
the predicted CAGR of 3.56 percent for 2020-2026 forecast period. The growth rate of average per
capita expenditure is also predicted to slow down.
Drivers:-
The growing demand for carbonated soft drinks among the young population in industrialised countries
is a major driver in the beverage industry's growth. The rising popularity of serving carbonated soft
drinks alongside food at various fast food restaurants and cafés is also contributing to the global market's
expansion.
In the global supermarket sector, retail giants' distributional strategy to promote their goods on the
front shelf has a significant impact on consumers in order to attract and influence them. To develop
the beverage market worldwide, people's lifestyles must be changed by improving their level of living
and selling soft drinks at a variety of events, such as parties, events, and other gatherings. The
growing diabetic population poses a danger to the beverage industry, but big manufacturers are
seizing the opportunity to create specially designed goods for the target market. For example, Dietcoke
and fewer calories beverages.
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Restraints:-
The severe limitations on the use of plastics in packaging materials appear to be roadblocks, and the
global carbonated beverage market's growth is likely to be limited. Furthermore, the high sugar
content of carbonated beverages can cause diabetes, obesity, and calcium deficiency. The worldwide
carbonated beverage market is projected to be hampered by this aspect.
Recent developments:-
PepsiCo introduced Pepsi Black to the mainstream of carbonated beverages in September 2018. Pepsi
Black has a lower sugar content than regular Pepsi.
Market segmentation:-