Spectator Magazine January 2022

By Shellie Miller
A man with boundless energy, compassion, and
encouragement, Kashawn Fraser has a unique mission.
His focus is to match you with a professional who will positively
partner with you, help you meet your fitness goals,
and impact your life in a positive, uplifting way!
A professional player in both the NFL and CFL, when he
was in Canada, Kashawn took Uber everywhere… And
realized that having something similar for training would
help keep people fit, and also encourage them. His mission
became, “To make training affordable and accessible
for everyone.“
It’s almost impossible to have a conversation
with this man and not see the positivity
in his focus for doing the right thing. “If
you get the right person, a trainer can
really transform your life,” Kashawn elucidates.
“My goal was to bring the high
standard of training back to the industry.”
Playing football and basketball in college,
fitness was always a passion for
Kashawn, and he saw the value in bringing
people what they needed… Great
quality training in their individual homes,
scheduled at a time that was convenient
for the client.
Diana Virella feels that Kashawn has helped her meet and
then exceed her goals. She tells us, “Kashawn is the best
trainer I have ever had! He is extremely knowledgeable
and customizes the workouts to help me work around my
previous injuries and overcome my limitations. He's more
than a trainer, he's a master of his craft, a motivator, and
a kind person.”
Currently with 75 trainers on the site, and more than 100
available at any given time, “We do a lot of research and
evaluations,” Kashawn says. “Each trainer has an extensive
background check, and we make sure they are certified
in the fitness industry and are also insured.” Focused
on interpersonal relationships and each client’s individual
success, Kashawn continues, “We always want to make
sure that each trainer is a good fit for FitnessAtYourDoor;
are they innovative trainers? Do they get results? One of
the most important things to me is that fitness doesn’t
come first, people do! I want to be sure that each trainer
genuinely cares about people.”
A man of faith and positive energy, a pivotal moment came
at one of Kashawn‘s training sessions. “I was training a
man named Michael, who had lost 45 pounds in 90 days.
He told me, “You changed my life and saved my marriage!
I stopped smoking cigarettes!“
Every program is custom made for each client. Physical
evaluations, goal discussions, nutrition
information, and budget concerns are all
part of matching clients with the best professional
for their desired outcome.
Trainers are all certified in
FitnessAtYourDoor culture and techniques.
Each have various affiliations,
and clients can hire a standard (1 to 3
years of certified training experience) or
an advanced trainer (3-4 years of certified
training with a proven track record…
Many were collegiate or professional
athletes, have competed in fitness competitions
or have accomplished cool
feats in fitness like winning spartan races.).
Our interview concludes with Kashawn telling us, “No
matter what kind of fitness you are looking for, we are able
to help you. We are built for busy entrepreneurs, families
that want to train together, people who don’t have time, or
who have tried everything and feel like nothing has worked.
We can tailor everything our client needs based on the specialties
of our variety of trainers.”
Another satisfied client, Aaron Rothenberg, says,
“Kashawn brings a wealth of knowledge and drive to his
business! I don't think I have ever seen someone as passionate
as he is about any profession! The product
FitnessAtYourDoor puts out, with trainers coming straight
to you, is tremendous and the platform works perfectly.
Great business!”
For more info and to schedule an appointment please
visit www.FitnessAtYourDoor.com/start
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