Banner Advertising Market to Witness Excellent Long-Term Growth Outlook, Worth $87.14 Billion By 2028

North America held the largest revenue share of over 35.0% in 2020 due to the increasing mobile penetration rate and
high adoption of tablets. Furthermore, consumers in the U.S. and Canada tend to be the early adopters of emerging
solutions and technologies, thereby accelerating the market growth. Moreover, the presence of well-established
corporations and a large number of global retailers are accelerating the growth of the market in this region.
Banner Advertising Market Report Highlights
• Asia Pacific is expected to witness the fastest growth over the forecast period owing to the increasing mobile
penetration rate
• The mobile platform segment is expected to register the fastest CAGR from 2021 to 2028 due to the rising
number of smartphone users across the globe
• The rich media ads type segment held the largest revenue share of over 40.0% in 2020 due to a higher level of
viewer engagement
Banner Advertising Market Segmentation
Million Insights has segmented the global banner advertising market on the basis of type, platform, and region:
• Banner Advertising Type Outlook (Revenue, USD Million, 2017 - 2028)
• Static Banners
• Rich Media Ads
• Video Banner Ads
• Native Advertising
• Banner Advertising Platform Outlook (Revenue, USD Million, 2017 - 2028)
• Desktop
• Mobile
• Banner Advertising Regional Outlook (Revenue, USD Million, 2017 - 2028)