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NEWS FROM THE RENTAL DEPARTMENT (continued)<br />

Rentals Lessons in the Age of a Pandemic<br />

It’s no secret that the tourism and rental industry in Maine flourished during the COVID crisis as people fled to our area<br />

seeking a safe haven during the 2020 season. Once the vaccine was introduced, we saw the “Revenge Vacation” trend in<br />

2021 as travelers longed to escape their pandemic isolation, reunite with friends and family, and again descend upon our<br />

magical island in droves. Demand continues to be strong into 2022, as eager travelers booked earlier than usual so as not<br />

to miss out on the “best” houses. What can we learn from this increase? Here are five take-aways:<br />

1. Spring and Fall travel dates are becoming more attractive. Wanting to avoid crowds, many travelers are considering<br />

the shoulder season. Where we used to have a July 4 to Labor Day season, we are now seeing strong interest all the way<br />

from Memorial Day to Columbus Day.<br />

2. Longer stays are now possible. With more people now able to work from home, visitors can book a longer stay, and<br />

look to the moderately priced homes for four-week stays or longer.<br />

3. If you rent it, they will come. Well… almost. Travelers are savvier than ever and generally come with high expectations<br />

for great Internet, 100% reliable appliances, and immaculately clean homes.<br />

4. Too much of a good thing isn’t always good. While we love to see our industry thrive, we are acutely aware of the costs<br />

in terms of heavier demand on plumbers, electricians, cleaners, and caretakers who are scrambling to keep up. While this<br />

trend isn’t isolated to our area alone, it’s another reason why we feel so strongly that supporting local housing will help<br />

to keep trades people in the area and build a stronger, more sustainable Mt. Desert Island for the visitors of the future.<br />

5. You Deserve the Best Service. Platforms like AirBnB and VRBO are great resources for travelers and homeowners<br />

alike; however, given the complexities of a highly competitive and specialized market, now more than ever, having<br />

knowledgeable, locally based agents to guide you through the rentals process will ensure a smoother experience all<br />

around. We love what we do! We welcome the opportunity to assist you!<br />

Exciting Partnership with IHT<br />

Working for a Sustainable Future<br />

The Knowles Company is pleased to announce an<br />

opportunity for our rental homeowners to support<br />

sustainable, year-round housing on Mt. Desert Island. In<br />

partnership with Island Housing Trust (IHT), we have raised<br />

over $10,000 (and counting!) from area homeowners who<br />

have pledged a portion of their rental income towards this<br />

incredibly worthy cause. Committed to helping year-round<br />

families secure affordable homes on MDI, Island Housing<br />

Trust is ensuring that plumbers, electricians, emergency<br />

workers, caretakers, educators, and other vital contributors<br />

to our island community will continue to be able to live and<br />

work here. We are incredibly grateful to the homeowners<br />

who have generously given to this amazing cause. Please<br />

give us a call if you'd like to learn more about how you, too,<br />

can support Island Housing Trust!<br />

Photo courtesy of IHT/Eager Eye Photography<br />

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