Annual Report and Audited Financial Statements 2021
These are the audited financial statements and annual report for Youth Suicide Prevention Ireland for the year ended 31st October 2021.
These are the audited financial statements and annual report for Youth Suicide Prevention Ireland for the year ended 31st October 2021.
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Youth Suicide Prevention Irel<strong>and</strong><br />
<strong>Financial</strong> <strong>Statements</strong> for year ending 31 October <strong>2021</strong><br />
The gender balance is something we have been struggling with for some years as the<br />
suicide rate amongst young males 16-34 are significantly elevated <strong>and</strong> they are our target<br />
demographic for suicide prevention information <strong>and</strong> supports. However, we have<br />
targeted resources to reaching this demographic through schools outreach <strong>and</strong> work<br />
with youth groups, sports clubs <strong>and</strong> other community based organisations.<br />
Social Media Presence<br />
We had a very strong organic presence during <strong>2021</strong> but we also relied on promoted posts<br />
<strong>and</strong> stories to reach targeted audiences. Our maximum page reach was in February <strong>2021</strong><br />
during the 3 rd wave when we were promoting our “Stay Sane During Lockdown”<br />
campaign where we reached 805,892 post impressions.<br />
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