ANDAMUR Corporate Social Responsibility Report 2021

3.3 CORPORATE
GOVERNANCE
“ANDAMUR ECOSYSTEM”
Professional and personal relationships
are becoming increasingly
important in our environment,
including at work. How we relate to
each other, the rules of the game,
the messages we transmit and the
ethical and behavioural standards
we must defend, are key factors
that all Andamur employees should
keep in mind when representing
our company.
This idea led us to create what we call the
Andamur Ecosystem.
Achieving this working model has not been
an easy task. We have clearly defined who our
stakeholders are and which ones have the most
strategic importance. We asked them what is
really important to them and mapped out a
relationship system through a CRM. Finally, we
created a corporate tool that will most certainly
enable us to strengthen these relationships:
CORPORATE MESSAGES MANUAL
This manual is of great importance, since it
becomes the basis of communication we must
convey to our stakeholders, as a committed,
innovative, professional and socially responsible
company.
What we say and do is so important, and we must
do so in a united manner with a single voice, as
well as ethical and consistent behaviour.
Behaviours and messages that are aligned with
our values ​are what will make us credible and
differentiate us from the rest.
This serves as a guide on how to act with our
stakeholders in the various situations we might
find ourselves in as representatives and members
of the Andamur family.
OUR COMMITMENT TO
Corporate Social Responsibility Report 2021
SUSTAINABILITY
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