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REPRINTED FROM NEDA’S TIP OF THE HAT MAGAZINE<br />

We are pleased that<br />

W. F.Young<br />

is our Title Sponsor:<br />

Here is their story!<br />

Most equestrians grew up<br />

with Absorbine products in<br />

their tack trunks, but many<br />

do not know the history of<br />

this amazing company, so we would like to<br />

share it with you.<br />

This year, W.F. Young, the parent company<br />

of the Absorbine brand of products is celebrating<br />

its 130th anniversary. A love for animals<br />

has always been at the heart of<br />

everything the company does. In 1892, it<br />

was a love of horses—and a belief that<br />

there was a better way to care for them—<br />

that led Mary Ida and Wilbur Young to create<br />

their very first product: Absorbine®<br />

Veterinary Liniment.<br />

Like many significant achievements,<br />

Absorbine® grew out of humble beginnings—and<br />

through the tenacity of someone<br />

willing to question the status quo. In<br />

this case, it was a young woman in late<br />

19th-century Massachusetts: Mary Ida<br />

Young. Her husband, Wilbur Fenelon<br />

Young, was an enterprising piano deliveryman<br />

who relied on the couple’s team of<br />

horses to make deliveries throughout the<br />

Northeast. In those days, if a horse developed<br />

lameness, a common treatment was<br />

“blistering” the affected leg using one or<br />

more caustic agents. The blistered skin<br />

caused increased blood flow to the treated<br />

area, speeding recovery of the injury.<br />

Mary Ida knew there had to be a better,<br />

more humane way. In addition to caring for<br />

their horses, Mary Ida was an avid gardener<br />

and herbologist. Through her knowledge<br />

of healing herbs, she formulated a<br />

special blend of herbs and essential oils<br />

into a tincture designed to increase blood<br />

flow and speed healing—without painful<br />

burning or blistering.<br />

Wilbur and Mary Ida started using her<br />

creation on their horses daily. They were so<br />

impressed with the results that they named it<br />

Absorbine® Veterinary Liniment, and Wilbur<br />

started carrying some on his deliveries. On<br />

one such trip to Syracuse, New York, he sold<br />

a whole case to trainers at a local race track.<br />

In a letter to Mary Ida mailed on his way<br />

home, he wrote: “I have had $42.80 worth of<br />

‘Absorbine’ orders this month. Let the good<br />

work go on. Some day we will make this<br />

boom … Lovingly Yours, Wilbur.”<br />

Wilbur was right. Everyone loved this<br />

humane yet effective way to relieve sore<br />

joints, tendons, ligaments, and muscles.<br />

Mary Ida had indeed invented a new treatment.<br />

They named their fledgling company<br />

W. F. Young — but it has always simply<br />

been called “Absorbine." The exact formula<br />

remains a family secret, but the results<br />

have been trusted by riders and trainers for<br />

more than a century.<br />

Inspired by Mary Ida and Wilbur’s vision,<br />

Absorbine® has continued to add innovative<br />

products throughout the years — products<br />

used every day by horse and pet owners to<br />

help their animals live happier and healthier<br />

lives. Today, W.F. Young has grown into a<br />

global leader in equine and pet care but has<br />

not forgotten its roots. The company remains<br />

family owned and operated and committed<br />

to enhancing the health and well-being of animals<br />

around the world.<br />

The Tip of the Hat<br />

is neDa’s award-winning magazine<br />

with 10 issues a year.<br />

Get it fRee with your neDa membership!<br />

4 n Carl Hester

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