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Factory Fresh

BY BRETT T. EVANS

PHOTOGRAPHY: COURTESY OF THE MANUFACTURERS

2019 Ram

1500 With

Mopar

Accessories

The All-New

Ram 1500

Is a Looker—

Especially

With Some

In-House

Magic

U

nveiled at the 2018 North American International

Auto Show in Detroit, Mighigan, the ’19 Ram 1500

was one of the most significant debuts in the Motor

City. But in this business, the news cycle is short, so

the Ram brand (together with in-house parts and accessories

arm Mopar) trotted out a fire engine red example at the Chicago

Auto Show, keen to keep the Ram on the radar before its on-sale

date later this year.

When it was unveiled in Detroit, we were immediately

impressed by the Ram’s smooth new bodywork and stupendous

interior. Longer, lower, and wider than the model it replaces, the

Ram has serious road presence, in spite of the disappearance of the

imposing crosshairs grille. That’s right, from the ’19 model on, Ram

will leave that grille in the rearview mirror, replacing it with the bold

“RAM” script that appears on the current-generation truck’s Limited,

Rebel, and Sport trim levels. The hood is aluminum and the tailgate

composite to help save weight, and the new Ram is up to 120

pounds lighter than the old one (thanks mostly to an even stifer

frame rendered in lighter-weight high-strength steel).

Inside, even the base models are impressive, with pleasant

materials, comfortable seats, and even more room than

the already spacious ’18 Ram 1500. The company’s Uconnect

infotainment gets upgraded to 4C-spec for the ’19, a fancy way of

saying there are more features, better displays, improved voice

recognition, and more in the new system. The top-dog Ram 1500

Limited (and other high trims) gets a massive 12-inch center

touchscreen, oriented vertically like the Tesla Model X. The

display can be configured in several different ways, including

a split-screen layout that shows both audio and navigation, for

example. Elsewhere in the cabin is genuine leather, wood, and

metal trim, giving other trucks (and even many luxury vehicles)

a run for their money in terms of quality and style.

Under the hood, the ’19 Ram 1500 comes with either the

familiar 5.7L Hemi V-8 or a 3.6L V-6. Furthermore, both engines

can be had with the company’s new eTorque mild-hybrid system

(standard on the V-6 and optional on the V-8). The system runs of

a belt-start generator that replaces the alternator, enabling engine

idle stop, short-duration boost, and brake regeneration. Ram says

eTorque can add up to 90 lb-t to the V-6’s output and 130 lb-t to

the V-8’s when starting from a standstill. That’ll be a boon to RVers,

boaters, stump pullers, and red light racers alike. All powertrains

are mated to eight-speed automatic transmissions, with the V-8

getting a version rated for that engine’s increased torque output.

The Ram 1500 Rebel returns for 2019,

and this time, it will be available in

more body styles and configurations.

Don’t expect its of-road prowess to

diminish one bit.

- VOLUME 44, NO. 07, [20] MAY 17, 2018 -

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