Danish Design Masterbook 2023 | Digital Only

"Our story is unique, just like yours. And
we’re thrilled about spending time with you.
We love to express ourselves in freedom,
we cherish purity and nature, we value
harmony and design. The place in which all
this comes together? Scandinavia.
Launched in 1988 as the first watch brand
in the world solely focused on minimalistic
designed watches inspired by Scandinavia,
Danish Design has been around for a while.
But time hasn’t stood still; just like you, we
have lived and closed unique chapters in life
after which we started new ones. We have
found our Harmony in Nature and Design;
we have let it inspire us to become better, be
sustainable and to be there for you whenever
you seek us.
INSPIRED BY
SCANDINAVIA
"It is that what matters most
to you and where you can
really find your harmony.”
Inspired by unique lessons in life, of lessons
learned and to come, we create watches
that are real and pure. Just like the most
memorable people you have met and will
meet throughout life. Our watches offer you
a form of luxury, one that's at the tip of your
fingers but can never be defined. Because
whether it’s in the middle of the city or deep
into the wilderness: it’s yours."