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09MICROMOBILITY & AMENITIESMidtown Association tracks its public space investments—such as art, lighting, events/programming, etc.—across 13activity centers in the central city. These investments have proven to be an effective tool in elevating public spacesand increasing economic activity and are evaluated by Midtown Association by monitoring visitors at each activitycenter.The graph on the left shares cumulative micromobility data by measuring trips that end at each activity center for2022, while the graph on the right depicts the percentage of public space amenities at each location that invitevisitors such as murals, dining, and lighting.Alhambra DistrictFremont ParkGovernor's MansionHandle DistrictMarshall ParkMidtown Central 24/KMidtown Central 20/KMuir ParkSutter's FortMidtown SutterThe Cannery (29/R)Truitt Bark Park (19/Q)Winn ParkMidtown, Sacramento27th Street & Capitol AvenueResidents enjoy Midtown's walkability
MUIRPARK“The wayfinding project coming in 2023 capitalizes on one of the bestthings about Midtown: the walkability and ease of travel to differentdestinations. Midtown Association has always been a key partner toencouraging residents to walk, bike or scooter to get around, and thisnewest project shows once again their commitment to uplifting the use ofactive transportation in our city.”- Allison Yee Garcia, SAFE Credit UnionGOVERNOR'SMANSIONH STREETMIDTOWNCENTRALMARSHALLPARKJ STREETALHAMBRA BLVD.ALHAMBRADISTRICT25TH STREETSAFE CREDIT UNIONCONVENTION CENTERL STREETSUTTER'SFORT27TH STREETTHE HANDLEDISTRICTN STREETMIDTOWNSUTTERSTOCKTON BLVD.29TH STREETWINNPARKTHECANNERY20TH STREETR STREETFREMONT PARKTRUITT BARKPARKWAYFINDINGIn 2023, a permanent wayfinding system will be installed in Midtown to spureconomic growth through increased business visibility and patronage. Theproject will encourage use of active transportation options like walking, cycling,and micromobility (such as scooters) to get around Midtown's 13 activity centers,with a hub in front of the east entrance of the SAFE Credit Union ConventionCenter. Activity centers are marked on the map above in red.The installation will feature a series of color-coded and directional square metalpoles in clusters at each activity center in Midtown. Each pole will representan activity center and the associated walking and biking times from the user'sstarting location. This project is possible due to support from Sacramento AreaCouncil of Governments and SAFE Credit Union.13ActivityCenters90KNearbyResidents52WayfindingPoles
Page 1 and 2: REPORTJANUARY 1, 2017 - DECEMBER 31
Page 3 and 4: Marshall Park915 27th StreetMidtown
Page 5 and 6: “Midtown Association’s Clean &
Page 7 and 8: 16TH STREET18TH STREET20TH STREET25
Page 9: Frida Kahlo Mural24th and K StreetA
Page 13 and 14: Hyatt House2719 K StreetHotel opene
Page 15 and 16: 14LIGHTING & ARTSince 2017, Midtown
Page 17 and 18: Sunshine State of Mind28th & S Stre
Page 19 and 20: MIDTOWN MARKETSMIDTOWN FARMERS MARK
Page 21 and 22: Lavender Heights20th and K StreetsR
Page 23 and 24: “To be able to see artwork that m
Page 25 and 26: 24SPONSORS & SUPPORTERSThank you to
Page 27 and 28: DIRECTORS & STAFFEXECUTIVE COMMITTE

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