Swiftnlift Best Business Magazine India’s Top 5 Business Leaders, Ruling the Cooling Tower Manufacturers Industry – 2022
The cooling tower market is expected to increase at a CAGR of more than 5% between 2021 and 2028, surpassing $2 billion in 2021. The growth of the chemical, automotive, petrochemical, and fertiliser industries will be complemented by an increase in industrial and manufacturing activity. An-other factor fueling the expansion of the cooling tower market is the spike in the use of various types of equipment for cooling towers to prevent wear and tear. The industry’s primary problem, though, is the limited supply of water. For instance, thermal power plants need a steady source of water supply be-cause they need to use significant amounts of water for cooling. The cool-ing tower business is being forced to explore for energy-saving measures by the acute disadvantage and the worrisome rate at which the traditional energy sources will become scarcer. M Square Engineers stepped in at this point to offer cooling tower solutions with the goal of conserving water, energy, and space. With more than 20 years of expertise in the cooling tower industry in India,
The cooling tower market is expected to increase at a CAGR of more than 5% between 2021 and 2028, surpassing $2 billion in 2021. The growth of the chemical, automotive, petrochemical, and fertiliser industries will be complemented by an increase in industrial and manufacturing activity. An-other factor fueling the expansion of the cooling tower market is the spike in the use of various types of equipment for cooling towers to prevent wear and tear.
The industry’s primary problem, though, is the limited supply of water. For instance, thermal power plants need a steady source of water supply be-cause they need to use significant amounts of water for cooling. The cool-ing tower business is being forced to explore for energy-saving measures by the acute disadvantage and the worrisome rate at which the traditional energy sources will become scarcer. M Square Engineers stepped in at this point to offer cooling tower solutions with the goal of conserving water, energy, and space. With more than 20 years of expertise in the cooling tower industry in India,
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Square has made a name for itself not just in this country but also in the Middle East
and South Asian nations. M Square approaches their cooling tower projects
holistically in order to improve the overall plant efficiency rather than only focusing
on the installation and maintenance hiccups.
Service & Technology
The company’s approach is unique and that is its USP. It follows an integrated
approach. M Square always discusses and tries to find out a solution by which the
entire plant performance improves, and not only cooling tower in isolation. It being
educated in plant engineering subjects is in a position to discuss and come out with
the right solution. It is treated as technically number one company in the country. It
strictly follows guidelines of CTI standards for thermal design, and IS standards for
structural design. In fact, M Square could give solutions for problems faced for other
brands, which is positioning company ahead of all or superior.
The business is of the firm opinion that customers are more interested in how much
someone cares about them than in how much one knows. “I believe this to be true in
both personal and professional life. The entire team is structured so that they
prioritise customers’ pain points and do all in their power to alleviate them. We
frequently claim that our cooling tower helps customers keep their cool by cooling
the water as well. We are a solution provider, the CEO says, helping people conserve
resources for the benefit of the country whether it be water, power, or the space
challenge.
The distinctive service offered by M Square is scientific performance evaluation,
which determines whether or not the tower is operating according to plan. It
develops technically viable solutions to increase or upgrade performance, assisting
clients in increasing productivity. Many of its engineers and technicians have
received this kind of training.
Many corporations, including JSW, AB Group, Vedanta, Ambuja, UPL, and many
others, have previously benefited from these services. Numerous private business
companies gave M Square the chance in the majority of the industry’s disastrous
failures, which it encountered. It demonstrated the extreme speed and confirmed
them correct offers services. Additionally, M/s GNFC invited it to present its analysis of
structural failure and any solutions. The company’s suggestions were well received,
and numerous locations are now using them.
M Square has been consistently developing fresh concepts and innovative
approaches. It also emphasises speed. Innovation and Standardization are essential
components of any growth strategy. It began training customers last year. Every
month, we host educational webinars on a digital platform where we cover a variety
of topics related to cooling towers, including maintenance advice, cooling tower
behaviour theory, upgrade scenarios, structural failure prevention advice, nonperformance
charges, and cooling tower evaluation.
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