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0-Scams The Power of Persuasive Language

This publication shows how criminals use language in subtle and powerful ways to scam people out of money. It highlights how, far from the popular idea of the gullible or vulnerable person ‘falling for’ a scam, the reality is that scammers are highly skilled manipulators of language that use techniques designed to make people feel at ease and disguise any cause for concern. This booklet will show some of the ways in which scammers use the reassurance of familiarity, our normal instincts to protect, and isolation from support to draw people in and justify their behaviour.

This publication shows how criminals use language in subtle and powerful ways to scam people
out of money. It highlights how, far from the popular idea of the gullible or vulnerable person
‘falling for’ a scam, the reality is that scammers are highly skilled manipulators of language
that use techniques designed to make people feel at ease and disguise any cause for concern.
This booklet will show some of the ways in which scammers use the reassurance of familiarity, our
normal instincts to protect, and isolation from support to draw people in and justify their behaviour.

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Resources from <strong>The</strong> National Centre for Post-Qualifying Social Work<br />

and Pr<strong>of</strong>essional Practice<br />

Sage book: Safeguarding Adults<br />

Provides busy social work and health care practitioners with<br />

an accessible guide to adult safeguarding in the context <strong>of</strong><br />

mental capacity and financial abuse. Drawing on evidence and<br />

contemporary examples from practice, this book will help readers<br />

understand the new landscape <strong>of</strong> safeguarding adults since the<br />

implementation <strong>of</strong> the Care Act 2014 and the introduction <strong>of</strong> Adult<br />

Safeguarding Boards. <strong>The</strong>re are chapters on the current political<br />

landscape <strong>of</strong> adult social work, specific issues and contexts<br />

that make people vulnerable (social isolation, mental capacity,<br />

dementia), and important methods <strong>of</strong> assessment and intervention.<br />

A range <strong>of</strong> pedagogical features are also used to aid learning and<br />

understanding including the use <strong>of</strong> case studies, reflection points,<br />

brief exercises and further reading.<br />

A copy <strong>of</strong> our text “Safeguarding Adults: Scamming and Mental Capacity” has already been issued<br />

to every Trading Standards team in the UK by CTSI.<br />

Available to buy from Sage at<br />

https://uk.sagepub.com/en-gb/eur/safeguarding-adults/book257648<br />

Financial Scamming and Fraud<br />

Financial scamming and its impact has been receiving a higher public<br />

pr<strong>of</strong>ile in recent months; it is recognised as a growing problem; there is<br />

a lack <strong>of</strong> clear research and evidence into the scale <strong>of</strong> the problem, its<br />

causes and the impact on the public.<br />

This document outlines the latest reseach and understanding <strong>of</strong> the<br />

issues.<br />

Available to download for free at www.ncpqsw.com<br />

Cyber Fraud and Scamming:<br />

Guidance and Advice<br />

<strong>The</strong> new guide outlines the major scams that the general population are<br />

facing online. It provides useful tips on how to spot and prevent fraud,<br />

as well as what to do if you find yourself a target.<br />

Available to download for free at www.ncpqsw.com

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