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Luath Press Rights Catalogue 2024

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34 <strong>Luath</strong> <strong>Press</strong> Limited Non-Fiction<br />

The Kilted<br />

Coaches<br />

How to stick to the damn plan<br />

STEPHEN CLARKE AND RAB<br />

SHIELDS<br />

9781910022887<br />

October 2021<br />

Hardback<br />

210x148mm<br />

160pp<br />

£14.99<br />

VSPM Assertiveness, motivation, self-<br />

I never exercise without them<br />

JOANNA LUMLEY<br />

The Kilted Coaches have amassed a wealth of knowledge on all things health and<br />

fitness over their 15 years of personal coaching. In this book they share how to get<br />

into a motivational mindset and look after your mind and your body in a fiercely funny<br />

way. This book takes inspiration from some of their highly viewed YouTube videos and<br />

puts a new spin on their wisdom in a fun way, filled with witty, Scottish banter and<br />

gorgeous photography.<br />

They currently have an audience of 455,000 on Facebook, 76,700 subscribers on<br />

YouTube (their videos have been viewed around 6.5 million times), 69,000 followers<br />

on Instagram, 6,900 on Twitter, and 700 on TikTok. Their Kilted Coaches app has a<br />

4.5/5 rating on Google Play.<br />

“<br />

It’s not always been plain sailing. We’ve changed tactics and strategy<br />

a few times, we’ve hit hurdles, we’ve felt mentally and emotionally<br />

challenged and we’ve even ground to a halt once or twice. But one thing<br />

always remained. Our vision. We knew the health and fitness industry was<br />

missing something and we could feel in our hearts that we could make a<br />

difference. In essence we stuck to the damn plan.<br />

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